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Auto-Disqualification - When Your Resume Never Reaches the Decision Maker
When applying for a position in today’s market, do you ever wonder, “Is my resume really directed to the decision maker?” Are you concerned that your resume never reaches the true “hiring manger” or decision maker? Worse yet, are you being...
Finding Your Ideal Career
In the current climate, many people are looking away from the traditional job market towards working for themselves. The massive redundancies and job-insecurity has caused many people to radically rethink their career plans. With the ever rising...
Get It Out Of Your Head And Into a Mind Map
Do you ever feel like you have some great ideas, but when you sit down to write them, they're not so great? Or even worse, you can't really get a sense of what the ideas were? In one of my graduate student coaching groups we have been discussing...
Getting a Masters Degree Online
In order to get that promotion you feel that you deserve, it's often necessary to further your education. One of the best, and most convenient, ways to do this is to explore earning your Master's degree online. This innovative and exciting method of...
Too Many Maybes
Workplace decision-making often reminds me of a "Peanuts" comic
strip I saw where Lucy and Charlie Brown were discussing their
New Year's resolutions. "I'm going to be a changed person next
year," Charlie tells Lucy. "That's a laugh," Lucy...
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Delivering Service to Keep your Job From Being Outsourced
One of the top concerns people in the job market have today has to do with outsourcing and globalization. Sometimes we look around and it seems like every company is looking to cut costs by moving jobs overseas. We would like to address this issue through a series of articles on the subject.
The first issue we'd like to address is that of using a service orientation to stand out from the competition and keep your job from being outsourced. To illustrate, I'd like to share an example from the world of retail banking.
* In New York City, Philadelphia and New Jersey, an interesting phenomenon can be observed in retail banking. The fastest growing bank in these areas is Commerce Bank, a bank whose founder, Vernon Hill, realized the value or customer service. Traditional banks were competing on price: who could offer the highest interest rates or give away the most things for free. He understood that this was less important to most people than doing their banking business at a convenient time. This is why his bank stands out from the competition.
* Mr. Hill and his management team have created a corporate culture where account holders are seen as customers who need to be taken care of. Rather than considering each location a bank, employees refer to them as stores. Each one has a "greeter" who welcomes customers as they walk in, a feature reminiscent of the top clothing retailers. Commerce has become successful by delivering outstanding service and at a time when all
their competitors have been competing on interest rates.
Competing In a Global Economy
You need to make yourself more like Commerce Bank to compete in a global economy. Living in the U.S., it is not possible for you to compete on price, just as Commerce Bank does not try to compete on interest rates. Here are a few basic resources you can use:
* Your proximity to your employer and/or clients
* Your potential to understand their business
* Your understanding of American culture to your advantage.
Sharpening your people skills may be the best thing you can do for yourself. Provide the kind of "customer service" to your employers that Commerce Bank provides -so they feel like they're truly getting the red-carpet treatment.
If you don't have an opportunity to provide outstanding service to customers in the job you're in now, your job may be vulnerable to outsourcing. Switching to a different job at a company or in an industry where you have an opportunity to interact with customers in a superior way can help provide some insulation from globalization.
About the Author
Scott Brown is the author of the Job Search Handbook (http://www.JobSearchHandbook.com). As editor of the HireSites.com weekly newsletter on job searching, Scott has written many articles on the subject. He wrote the Job Search Handbook to provide job seekers with a complete yet easy to use guide to finding a job effectively.
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