|
10 Quick Traffic Building Tips For Any Web Site
The question most often asked on the Internet is, "How do I get more traffic to my site?" You would think that an answer for this question would be extremely simple, but it really isn't. It isn't that it is so hard to get traffic to web sites. The...
Advertising And Generate New WebSite Traffic
Here's a simple way to use "No Results, No Pay" radio advertising and build traffic for your website.
Step #1 - Understanding "PI" - Per Inquiry Advertising.
Radio has a unique advertising format known as "PI" or per inquiry...
Build Web Site Traffic And Defeat Your Competition
I have several websites on the web... And I have the same
problem for everyone of them: build web site traffic.
Actually, there are "no" magic secrets to increase the traffic
of my websites, I must use the best marketing I can. The
following...
Link This! Drive Traffic to Your Site!
How do you make more money online? Increase your online visibility! And how do you increase your online visibility? Driving traffic to your website is key. Achieving and maintaining a high ranking with the search engines is a definite must. The...
Your Web Traffic and Your Bottom Line
Most companies that have websites have access to traffic statistics, usually provided by their web host. Those that don't look at these files (or use a bargain basement web hosting company that doesn't provide them) don't know what they are...
|
|
| |
|
|
|
|
|
|
Is Your Website Ready For Local Search Engine Traffic
I suppose the real reason for a local small business to have a website at all is to provide information for the local market, generate leads from local shoppers. Up until now too many small businesses have created websites more like monuments to their company name. If someone knew the name of the company, they could probably find the website. That was good to a point but what about those people who just know they need what you sell but they don't know anybody who sells it?
What if, instead, local businesses began to think about their websites more like a listing in a phone directory. What if they began to build and optimize their websites with the primary intent of being found in their hometown as the leader in a category. Someone looking for "Farm Fresh Tuna in Upper Cutbank, Montana" is going to enter just such a search, right?
Google and Yahoo both announced this month their model for tapping into the local search traffic. In other words they are now going to make it easier for web surfers that want to find an accountant in their home town to do so.
Everyone knew they would eventually get around to this very lucrative market so now more than ever you need to prepare your website to be found in your town.
More about local search at these sites.
http://www.google.com/lochp - Beta site
http://www.google.com/help/faq_local.html#what FAQ
http://local.yahoo.com/u_s__states - yahoo local
What I'm talking about today is "local" search engine optimization. In one sense the principles are the same as everyday regular search engine optimization but the way of thinking about them is a bit different.
~~~~~~
gEEk Term definition: Search Engine Optimization (SEO) is the science of making sure web pages are "designed" in such a way that search engines can find, index, and rank them according to the value of their content. For those of you who don't know, there is an entire industry built around this science.
~~~~~~
In the old day the mindset was to create a website and optimize it for anyone looking for a certain topic.
Local SEO focuses first on being found in your town....for a certain topic. Geo targeting is the key. When someone is looking for a veterinarian, they don't search locally (at the moment) for the name of your firm. Think in terms of a Yellow Pages directory. They go to city they are looking for and then the category and then the name of the firm to call.
Local search is structured much the same. People who are looking for an auto mechanic online will search "Kansas City Auto mechanic" In order to win the local search game you must be able to win that type of search.
There are no hard and fast rules and even if there were they would change
but here are some things you need to begin to think about to bury your competition in the local search game.
Title tags - Probably one of the most important info on your page anyway so make sure your title reads something like "YOURFIRMNAME Kansas City's oldest bakery
H1 tags - Make sure that your keywords for your site and your geography have H1 tags - The Best Baked Brioche in Peoria, Il
Content - Add your address and phone number early and prominently (not a bad thing for every page really)
Meta tags - Opinions vary on the usefulness of these but there are some tags that may gain usefulness depending on how the search engines refine their methods.
meta name="zipcode" content="64105,64113,64112,64110,64106,66207,66208,66210
meta name="city" content="Kansas City"
meta name="state" content="Missouri, Kansas"
meta name="ICBM" content="39.10246, -94.59009
City, State, and Zip code tags are pretty self explanatory but the ICBM one is a bit out there but kind of cool too.
If you go to the GEOUrl Address Server you can locate the exact latitude and longitude of your business. That's what those two numbers after the ICBM tag are. (Of course I think that is the same system they use to target bombs.)
Linking - Make your internal links local friendly - Instead of "Remodeling Projects" use "Omaha Kitchen Projects"
DMOZ - The Open Directory Project is a directory of sites that are listed by human volunteers. It seems that getting listed here gives you high marks with search engines so you need to do it but make sure that you go for the Regional listings all the way down to your town. It is unlikely (and not very useful) that you will get listed for a broad category, particularly if you don't provide world-wide service. Go for the poodle clipping section of your town and you will have better luck.
Other Directories - Another good reason to get listed in DMOZ for your town is that other local directories like Verizon's Smart Pages and SBC's Yellow Pages rely on these listing as well. By the way, get listed in as many of these phone book type of directories like Smart Pages as you can. Some are free and there is speculation that initially the big search engines will rely on these already built local directories.
There...that should keep you busy
About the Author
John Jantsch is a marketing consultant based in Kansas City, Mo. He writes frequently on real world small business marketing tactics and is the creator of “Duct Tape Marketing” a turn-key small business marketing system. Check out his blog at http://www.DuctTapeMarketing.com/weblog.php - get these kinds of killer tips weekly by sending an email to mailto:subscribe@ducttapemarketing.com
|
|
|
|
|
| YourTotalSite.com / Really simple and fool proof traffic building tips |
| Besides, I wanted to focus on free and natural traffic building methods. Campaign Monitor is simply the best way to manage your email newsletters and ... |
| www.yourtotalsite.com |
|
| Traffic building tips | 456 Berea Street |
| Simple tips for getting more traffic to your site. |
| www.456bereastreet.com |
|
| 10 Creative Traffic Building Ideas » Online Marketing Blog |
| March 21st, 2006 at 6:57 pm How To Blog - How To Podcast » Blog Archive » 10 Creative Traffic Building Ideas from Lee Lee Odden ... |
| www.toprankblog.com |
|
| Traffic-building Ideas from your Log Files - The Web Developer's ... |
| Traffic-building Ideas from your Log Files - The Web Developer's Journal. |
| www.webdevelopersjournal.com |
|
| Link Building & Traffic Building Tips : SEO Book.com |
| Sugarrae posted a bunch of great link building tips at Webmasterworld, stating how link building for Google has evolved over the past couple years. |
| www.seobook.com |
|
| Traffic Building |
| Using Traffic Building enables you to quickly and easily manage hundreds, ... Traffic Building is full CMS solution which allows you have full control over ... |
| www.trafficbuilding.co.uk |
|
| Internet Marketing Support & Webmaster's Resources |
| Traffic Building Software. _. You can grow free traffic using one of both of our recommended software programs. Over time this site has grown to over 5000 ... |
| www.smithfam.com |
|
| Internet-and-Businesses-Online - Traffic-Building Ezine Articles |
| EzineArticles.com allows ezine or email list publishers to upload or download free expert content that can be used within email newsletters or websites. |
| ezinearticles.com |
|
| Traffic Building – Top 10 Myths About Traffic Building |
| Traffic Building – Top 10 Myths About Traffic Building. |
| ezinearticles.com |
|
| BUILD YOUR OWN WEBSITE! .... Traffic Building Guide |
| BUILD YOUR OWN WEBSITE! .... Traffic Building Guide .... from Project HappyChild. |
| www.happychild.org.uk |
|
| Traffic: Attract, Buy and Exchange traffic to your site |
| Traffic Building · Pay Per Click · Affiliate Marketing · Viral Marketing · Web Analytics · Usability. traffic Traffic. The first step of your campaign is to ... |
| www.enclick.com |
|
| Fishbowl Marketing |
| Email marketing services specializing in restaurant promotion. Site has company overview, explanation of products and services, and client samples. |
| www.fishbowl.com |
|
| Key Internet marketing-search engine strategies-traffic building ... |
| Guide connects to promotional tools to help build site traffic. Receive free reports on Web marketing via email. |
| www.keysteps.com |
|
| Marketing , Traffic Building and Advertising |
| Marketing , Traffic Building and Advertising, ---- Contextual Advertising - Adsense & Others, ---- Directories & Link Building, ---- Market Analysis - Your ... |
| www.searchengineforums.com |
|
| Qumana ‘how to’ » Traffic Building |
| This is vital for traffic building. Pinging aggregators makes sure that your readers are aware of your new posts and get them in a timely fashion. ... |
| howto.qumana.com |
|
| Traffic Building |
| Are you stuck in a rut when it comes to marketing your website on the Internet? The success of your website, either for business or pleasure, ... |
| www.articlesbase.com |
|
| Traffic Building of Websites using Search Engine Optimisation by ... |
| Traffic Building of Websites using Search Engine Optimisation by Afferent Media in Sydney NSW Australia. |
| www.afferent.com.au |
|
| Traffic Generattion :: Search Engine Marketing, Viral Marketing ... |
| MindComet provides traffic building services for search, viral marketing and media buying. |
| www.mindcomet.com |
|
| Romow Internet Marketing Blog » Traffic Building |
| The official blog of Romow Directory. Topics include search engine optimization, web directories, general business, and other online marketing strategies. |
| www.romow.com |
|
| nameless web design - traffic building |
| traffic building. ... traffic building · website accessibility · e-communities · keywords / search engines · web statistics · web advertising ... |
| www.nameless.co.uk |
|