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Building traffic with Click Exchanges
Click Exchanges are one of the many ways to promote your site. The concept is simple: visit other members' sites, and you, in turn, receive visits by other members to your site. Many people ask: Are they worth the time you spend surfing? Well, my...
Capturing Leads on Free Traffic Exchanges
Copyright 2005 Cobrasurf.com
There are 3 basic components to capturing leads on free traffic exchanges that need to be understood. Lead capture pages, Autoresponder follow up systems, and Ad tracking URLs.
The lead capture page can be hosted...
EMPATHY, not “Internet Traffic” – key to home based business success?
Having EMPATHY, as we define it, could be your secret to your home based business success. You were either born with it or you were not. If you were born with it, you will never loose it. If you were not born with it, you can become more empathetic,...
How to Build Website Traffic
Websites are fiercely competing with each other to gain new
visitors. For any ecommerce site to succeed, it must capture the
interest and the trust of its visitors. It is not enough that
your site is perfectly designed or has the latest in...
Top 10 Traffic Building Mistakes To Avoid
When people look to submit their sites to the major search engines, there are some key mistakes that should be avoided for successful promotion. Spam The surefire way of getting your site blacklisted from the major search engines. Many...
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The Web's Secret Traffic Source - the Open Directory Project
The importance of having targeted traffic can't be understated, and search engines can be a great source of this traffic. The first search service covered in this series of articles is a directory known as the Open Directory Project, or ODP (http://www.dmoz.com/).
First, a little background on the Open Directory Project: The ODP is a Web directory, not a search engine, and the purpose of the ODP is to list and categorize web sites. But unlike Yahoo! or the several dozen other directories that maintain a paid staff of reviewers, "the ODP is an Open Source inspired, volunteer managed initiative." In a nutshell, this means that human volunteers review, add, and remove the listings of this directory. Potential editors can elect to review site submissions in categories related to their area of expertise or interest. In and of itself, this is a pretty remarkable method for reviewing sites, because it allows for those most knowledgeable in a
given area to review sites submitted to that same area. From a Web site manager's perspective though, the Open Source nature of the search service itself is the main factor in its importance as a traffic source.
Because the ODP is an Open Source initiative, the listings and the search engine software are freely available for other portals and search sites to use. In fact, the ODP listings are used by over 200 other sites and directories, including AOL Search, AT&T WorldNet, Netscape.com, and to a certain extent, Google.com. This greatly extends the possible exposure of a Web site with a listing in the ODP, and makes it a must have listing for any site that's serious about building traffic.
About the Author
Alan is the lead developer for InfoServe Media, LLC (http://www.infoservemedia.com/), a Web development company that specializes in Web site design, hosting, domain name registration, and promotion for small businesses.
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