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How Home-Based Business Entrepreneurs Think
Too many people are trying to start their home businesses with an ordinary employee's way of thinking. This has become a common reason why not long after sitting down and giving it a fair look into even the most lucrative business ...
How To Use Brainstorming To Solve Your Money Problems
Advertising executive Alex F. Osborne first coined the word “brainstorming” in the early 1940’s. Since then literally millions of ideas, products and services have been created.
Every institution from Fortune 500...
Interested In Free Targeted Traffic
How to Get Free Targeted Internet Traffic to Your Website No matter what opportunity or product you promote via the internet you do not have a business unless you have customers. One way to increase sales is to increase your customer base, this...
The One Sure Formula That Will Assure Your Success Online!
Many who are starting their own internet home businesses are motivated by a dream. In most cases it is the dream of getting rich and becoming millionaires. However, for a majority, this dream remains just that - a dream and nothing more!
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What Makes the E-Currency Exchange Business So Profitable?
Copyright 2005 East Tech LLC
I'm sure you've seen the e-currency exchange websites that have
popped up all over the internet in the past few months. Since
e-commerce is such a huge market, and continues to grow by the
hour, there will always...
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My Vision of Multiple Streams of Income, Part 2
Copyright 2005 Peter Dobler
A while back I wrote a little article called “My Vision of Multiple Streams of Income”. After receiving several emails asking for a sequel and sharing more real life experience I decided to give an update on my journey with SFI and Stone Evans’ PIPS system.
As I mentioned in my last article I went off a good start with this system and I honestly can attest it really works. The only negative thing is, if you want to call it this way, that I put a lot of effort into this project. The system is designed to run on autopilot, that’s great. But until you’ve reached a certain level of visibility, you need run your promotions around the clock. I’m almost there.
As an example: I run several Google AdWords campaigns to promote my website and SFI. The reason for this is simple. This is a highly competitive market and achieving high rankings with the major search engines takes a long time and due to the rough competition you won’t be able to reach the top without a few backdoor tricks.
So I took the route of actually spending some advertising money and in return I have a wide spread exposure. Remember the baseball movie with Kevin Kostner “Field of Dreams” with the famous remark “If you build it they will come”? Unfortunately this is no longer true for the internet.
Back to the topic of controlling the advertising cost with Google AdWords. I closely track my expenses and I keep a lit on it if it gets too high.
The tricky part is to decide when it is too high. I don’t have an answer for this. For me it means whatever I’m comfortable with. Because you’re building residual income and you’re not aiming for a single sale. This is hard to gauge. Conversion rates are useless, although my conversion rate so far is over 20%. That is pretty good from what I read about this topic. What this number means in
subsequent income has to be determined.
I also tapped into the extensive library of SFI’s partner IAHBE. At first I just joined this organization because it guarantees my position in the SFI network. But after researching their services and utilizing their benefits like free mail leads, I have to say that this is a great institution. It’s worth every penny of your monthly fees.
Speaking about value-added services and benefits. The one thing I’m truly impressed with is the quality and consistency of the marketing material offered by SFI. The wealth of online and offline marketing material can be overwhelming, but if you use it appropriate it is a very effective tool. Of course SFI also offers quality products and services, which makes it easy to sell.
By using Stone Evans’ PIPS (Plugin Profit Site) system I could maximize these efforts. I’m selling all sorts of products and I already received several commission checks through my affiliate program with Clickbank. This is a huge affiliate provider for electronic books and software. My job is to attract customers to the products and then the manufacturer or author of the product does all the selling and credit card processing. As soon as the credit card is processed I receive a commission, which varies between products.
After about 3 months of running this business I would say that I’m still a little bit negative with my finances, but this is due to my extensive Google AdWords campaigns. By not counting this, I’m actually making some money. Nothing to brag about, but maybe in another 3 months my tune might change.
Please send me an email if you like to hear an update more often.
About the Author
Peter Dobler is a 20+ year veteran in the IT business. He is an active Real Estate Investor and a successful Internet business owner.
http://www.mypluginhomebiz.com
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