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Building An Explosive Mailing List
Building An Explosive Mailing List
By Joe Terceira
September 15, 2005
Publishing Permission Statement:
This article may be freely published in your newsletter, ezine, magazine, website, or in your e-Book, so long as you keep my byline and...
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Putting Your Game Plan Together
In the last chapter Getting Your Priorities Straight, you learned how to develop a vision and goal for your life.
In this chapter we will talk more in depth about creating your goals. Once again, a lot of this information will be repeated several times.
Are you shooting in the dark or do you have a well-organized and effective game plan in place for achieving your life's goals?
Let us say that you have been planning the vacation of your dreams. You find yourself so excited that you pass most of your time daydreaming about the fun you will have the things you will do on your trip rather than making a detailed plan. The departure date rolls around and you are all packed and ready to go. You arrive safely at the airport only to realize that you cannot find your departure gate because you do not know what your flight number is and to make matters worse - you cannot remember what airline you booked with. At this point you are not even sure if you were to fly to Vienna first or to Geneva. This is the beginning of your dream vacation of a lifetime.
Of course, you would never actually allow such a scenario for your dream vacation. Yet, so many people treat their business in just that manner. Lack of planning and disorganization combined will not produce the results we desire.
Putting you game plan together is a critical element to your success. Your game plan is simply your business plan. Consider your game plan the foundation of your business. Without a foundation the business cannot stand.
To formulate your game plan you need to create a workable plan and then you need to CONSISTENTLY work that plan. Creating this plan will be one of the most rewarding things you ever do. You will feel a sense of accomplishment when you can see the fruits of your labor after working your plan. There is something very satisfying about making a commitment, sticking with it and seeing the results.
Most people who start a business online do so by leaping in, without any real commitment, a sense of direction or any real understanding of the implications associated with success or failure. Many gain that understanding later, usually at a great cost.
Most of the Web’s “Newbies” are excited about the obvious potential of “Working From Home…Income Potential”, but don’t have a clue as to how they can turn that potential into real income. On the other hand, there are the “Professionals” who have mastered the critical skills that bridge the huge gap between potential and reality.
While the Professional are busy mastering their skills and reaping great wealth, the Newbies most of whom are barely earning enough to maintain their online expenses) are becoming discouraged by the lack of accomplishment and consequently jump from one business opportunity to the next in utter frustration.
Currently, I spend a good deal of time in New York where there are tons of skyscrapers. Can you imagine what would happen if the visionaries who developed those skyscrapers did not take the time to develop a plan or a blueprint to lay the foundation for each of those skyscrapers? The end result would be unspeakable. The same is true for your business. If it is to last the test of time and achieve your goal, you will be required to lay your foundation.
So, get yourself a cup of tea, hit the recliner and get your notebook ready. You’re going to write a few things down. Do not forget it is important to write things down as writing some how locks things in more than just thinking about them. It is after all, scientifically proven that the exercise of writing has a significant effect on the neurological system.
You game plan should be clear, simple and direct. Its focus should be on where you are going, when you will arrive there and by what means you will get there. Remember, you are going to need to journal for this.
Are you ready? Great! Let’s get started!
Formulating Your Plan
Know that the game plan that you commit to will set you free if you take action and give it your best effort.
At first you will formulate a long-term plan. Then working backward from that long-term plan you will create a daily plan. You will know exactly what you want and see clearly how you are going get it.
Construction of the plan:
Write in your journal exactly where you would like to be in 5 years. Immediately under that write in big bold letters, “I COMMIT TO DOING WHAT IS REQUIRED OF ME TO ACCOMPLISH MY GOALS”. Keep things simple. In constructing you plan you are going to begin working backward from a long-term plan to a daily plan. You need to create a list daily – your “Things To Do Today”
list. With this you will know exactly what is required of you on a daily basis to get where you want to be and how you are going to go about getting on there in small steps.
We will call five years the span of your long-term plan. So working backward from there you should have the following increments:
Your Five-Year Plan
Your Three-Year Plan
Your One-Year Commitment
Your Next 90 Days
Your Weekly Plan
Your Daily Plan
Your Five-Year Plan:
Most of us cannot wait. Five years may seem like a very long time, but if you think about it, what were you doing the last five years? Does it seem that they have just whizzed by? Doesn't seem that long, does it?
Your Five-Year plan should be a clearly defined vision of where you want your life to be in five years. What is it that you want to accomplish in this period of time? By diligently working your plan you can expect to arrive at that destination on schedule or early.
Five years is a good time frame for achieving one's long term goals. Some of you will do it much faster and some will do it slower, while some will not do it at all. You are going to accomplish this goal one step at a time. Your accomplishment of your goals – short-term or long-term – will depend on your personal level of commitment.
Your One-Year Plan:
Since achieving your 5-year goal is dependent upon achieving your 1-year goal, realistically you are going to have to commit to you success for one year first.
Think of this for a moment: Can you imagine Jerry Yang, co-founder of Yahoo, starting Yahoo and saying, “I am going to give this 30 days”? Absolutely not! Yet, many take that non-committal attitude toward their goals and financial future. If you are going to achieve your life's goals and financial freedom marketing on the Internet, you are going to need to commit to working your plan for at least one year.
Whatever you long-term goal is (i.e. Real Estate Developer) you will need to invest the first year to get your education and expertise in that area and to get your business off the ground.
Here is an example of what you can expect in one year:
* You will make money * You will make mistakes * You will grow and gain wisdom * You will develop knowledge and skill * You will develop new relationships * You will become experienced * You will be doing all that it takes to fulfill your plan
Your Daily Plan:
Here you need to list everything that should be done daily to further your progress. Once you have your list you can prioritize the items on your list based on the following:
Priority #1: The “I Must Do Activity”
Ask yourself: How critical is accomplishing this task to meeting my One-Year goal? If the task is critical then put a number 1 in the margin beside it.
Priority #2: The “I Should Do Activity”
Ask yourself: Is this something I should do that is beneficial to me in achieving my One-year goal? If the task falls under this category go ahead and place a number 2 in the margin beside it.
Priority #3: The “I Like Doing Activity”
Ask yourself (be honest here): How relevant is accomplishing this to my achieving my goal? Have I accomplished the things that I MUST and SHOULD so that I am now able to do the things that I like? Place a number 3 in the margin next to these items.
You will need to cut time from doing the things that you like to do in order to do the things that you MUST do. You will need to do whatever it takes to get Priorities #1 and #2 accomplished first.
You will have a list of all the things that need to be done on a given day – fully prioritized. The accomplishment of this daily list will be the foundation of your success.
The kids are screaming, you've already worked 8 hours plus 2 hours of overtime with an hour commute. How do you find the time, you ask? Make It! It's called sacrifice. Commitment. It is prioritizing!
Somehow, we always find the time to do the things that are REALLY, REALLY important to us. If we want something enough, we will create the time if we have to.
Now tell me, would such a sacrifice be worth it, in order to enjoy Freedom of time, lifestyle and finances in as little 1-3 years? You bet!
Try it! You just may be surprised.
About the Author
Lois has been blessed with earning a full time income working from home part-time, through combining MLM and Affiliate Marketing. You CAN TOO! Subscribe to Building Wealth News Ezine and Discover HOW to "Bridge The Gap Between MLM And Affiliate Marketing" To subscribe today visit: http://www.the-power-to-get-wealth.com
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