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Learn To Embrace Failure
Failure is a must to succeed in business and in life. So often we are told we can not fail, it’s a bad thing. From the time we start to school, till we go to the here after, fail, that 4 letter word is a bad thing. It is almost like a...
Making Money Online: What You Really Want To Know
So you've been thinking of doing some internet marketing or you've done some and you're not making money yet. What does it really take? Even more importantly, how long does it take and how much does it cost? Isn't that what you ...
Multi level Marketing- The Three Secrets of Multi level Marketing Success
So many times we have seen as an industry people not really understanding Multi level Marketing, and because of that, truly do the industry a disservice by leaving the industry, and then saying bad things about it. True, charlatans are in every...
Niche Marketing - How to Contact Your Audience
Copyright 2005 Mike Law
Is your website targeting a niche market?
Whether you are following the advice of top Internet Marketers
or if you just happened to have a business that caters to a very
specific target audience, you must be able...
The 9 Critical Steps To Success In Demolishing Your Money Worries For Good!
Articles on 'How to make money' come a dime-a-dozen. How about a fresh, new perspective? Here's a rather unique, untapped, revolutionary article about the 9 Simple (Yet Powerful) Steps You can use right now to Demolish Your Money Worries...
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The Importance of Advertising Your Home Business
The most important aspect of any business is selling the product or service. Without sales, no business can exist for very long.All sales begin with some form of advertising. To build sales, this advertising must be seen or heard by potential buyers, and cause them to react to the advertising in some way. The credit for the success, or the blame for the failure of almost all ads, reverts back to the ad itself. Generally, the "ad writer" wants the prospect to do one of the following: - Visit the store or website to see and judge the product for himself, or immediately write a check or use a credit card and send for the merchandise being advertised.
- Phone for an appointment to hear the full sales presentation, or write for further information which amounts to the same thing.
The bottom line in any ad is quite simple: To make the reader buy the product or service. Any ad that causes the reader to only pause in this thinking, to just admire the product, or to simply believe what's written about the product - is not doing its job completely. The "ad writer" must know exactly what he wants his reader to do, and any that does not elicit the desired action is an absolute waste of time and money. In order to elicit the desired action from the prospect, all ads are written
according to a simple "master formula" which is: - Attract the "attention" of your prospect.
- "Interest" your prospect in the product
- Cause your prospect to "desire" the product
- Demand "action" from the prospect
Never forget the basic rule of advertising copywriting: If the ad is not read, it won't stimulate any sale; if it is not seen, it cannot be read; and if it does not command or grab the attention of the reader, it will not be seen! Most successful advertising copywriters know these fundamentals backwards and forwards. Whether you know them already or you're just now being exposed to them, your knowledge and practice of these fundamentals will determine the extent of your success in your home business. About The Author
Discover more Home Business Tips - subscribe to my newsletter- wealthsystemonline@getresponse.com. Kevin Purfield owns the Wealth System Online Resource Directory where you can find everything you need to start, run and grow a home based internet business at: http://www.wealthsystemonline.com/
kpurfield@wealthsystemonline.com
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