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6 Attributes of a Successful Home Business
6 Attributes of a Successful Home Business by Linda McCauley Very few people actually know what makes a home business successful. Many budding entrepreneurs wind up starting a home business that really has very little chance of surviving. You need...
Financial Freedom On A Shoe-String Budget
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By Tony Bhachu, Copyright © 2005
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Thousands of people become millionaires each year and attribute their success to their profitable business or savvy...
How Top Network Marketers Build Success
Personally, I believe in the power of network marketing. I believe it is a wonderful idea as it makes business success more readily available to the average person -- with or without previous business experience or education. However, it is...
MLM Training- The 3 Focuses of Working Network Marketing
MLM Success Training- The Three Focuses Of Working Network Marketing
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Turn Any Hobby Into A Part-Time Business
If you are planning on beginning a business, your best bet is to start out part-time while you are still earning a full-time income at your present job. If you are like most people who are existing from payday to payday, you don't have...
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The Importance of Advertising Your Home Business
The most important aspect of any business is selling the product or service. Without sales, no business can exist for very long.All sales begin with some form of advertising. To build sales, this advertising must be seen or heard by potential buyers, and cause them to react to the advertising in some way. The credit for the success, or the blame for the failure of almost all ads, reverts back to the ad itself. Generally, the "ad writer" wants the prospect to do one of the following: - Visit the store or website to see and judge the product for himself, or immediately write a check or use a credit card and send for the merchandise being advertised.
- Phone for an appointment to hear the full sales presentation, or write for further information which amounts to the same thing.
The bottom line in any ad is quite simple: To make the reader buy the product or service. Any ad that causes the reader to only pause in this thinking, to just admire the product, or to simply believe what's written about the product - is not doing its job completely. The "ad writer" must know exactly what he wants his reader to do, and any that does not elicit the desired action is an absolute waste of time and money. In order to elicit the desired action from the prospect, all ads are written
according to a simple "master formula" which is: - Attract the "attention" of your prospect.
- "Interest" your prospect in the product
- Cause your prospect to "desire" the product
- Demand "action" from the prospect
Never forget the basic rule of advertising copywriting: If the ad is not read, it won't stimulate any sale; if it is not seen, it cannot be read; and if it does not command or grab the attention of the reader, it will not be seen! Most successful advertising copywriters know these fundamentals backwards and forwards. Whether you know them already or you're just now being exposed to them, your knowledge and practice of these fundamentals will determine the extent of your success in your home business. About The Author
Discover more Home Business Tips - subscribe to my newsletter- wealthsystemonline@getresponse.com. Kevin Purfield owns the Wealth System Online Resource Directory where you can find everything you need to start, run and grow a home based internet business at: http://www.wealthsystemonline.com/
kpurfield@wealthsystemonline.com
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