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Informative Articles

Designing A Website That Sells
Would you buy meat from a grocery store that left the bad meat in with the good meat or wasn't clean? Would you buy a car from a sales lot that had totaled automobiles on the front lot? I wouldn't and neither would you. Your website is your...
Do search engines like your Web site?
Between 75% and 98.8% of visitors to Web sites come from searches made at search engines. If you're going to get high levels of traffic - and hence the levels of ROI you're looking for - it's very important that the search engines can access all the...
Growing Organic Websites
The principles behind growing a healthy website are basic and similar to growing an organic garden. Most things seem to be easily related back to the processes and cycles provided by Mother Nature and your web business is no different. We call our...
Website Traffic: Build It and They May Come Back
Copyright 2005 Kinesis, Inc. Keep the Content Coming! Your website is finally built. It's professionally designed, has compelling content, and it has vast amounts of helpful information about your products or services. But, and this is an...
XemanteX – Defining a new way to read documents on the web
What is XemanteX? This article is about a new and innovative web application designed and developed to help internet readers understand the content presented on the web easily. Creators call it “XemanteX”. You can interact with this application at...
 
How do I promote my Website?

How do I promote my Website?

If you are a small business owner with a website, chances are you have wondered how best to promote it. You might wonder if people are going to be able to navigate to it or if it will be popular. Of course, you’ve heard you need to submit to search engines, but which ones? How many? The more the better, right?

Wrong. In fact, if you have been trying to promote your website by making sure that it is listed with each one of the 500-plus search engines out there, you have only been wasting your time.

The fact is, over 93 percent of traffic on the web passes through only the top ten search engines and directories – you know, the major ones, like Google, Yahoo, and Ask.com. Only 6 percent passes through other, non-major search engines. If you are already listed with the 10 most popular engines, you have exhausted that route to website promotion.

So what else can you do to promote your website? Take advantage of reciprocal links. Reciprocal links are established when you make an agreement with another website that you will establish links to it on your site and vice-versa.

For example, if you


own a dog-training service, possible reciprocal link websites would include manufactures of dog foods, training tools, and local vets or pet groomers. That way, their customers become aware of your unique services, and you get increased exposure.

When targeting sites for reciprocal links, think big, not small. Why link to a bunch of sites with much less traffic than yours? Target sites that have more traffic than yours. Of course, there is nothing wrong with establishing a few links to smaller sites – after all, reciprocal links are intended to help both websites succeed.

When considering website promotion, do not neglect the design aspect. Make your site attractive, professional, and above all else user-friendly, follow the steps set forth above and watch the volume and quality of your web traffic grow.


About the Author

Alan Richardson publishes "Successful Marketing Strategies" an informative newsletter full of internet marketing strategies.
Find out how you can get all the services and products you need for an online business at: Home Business Discovery

 

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Content Menu
  • 10 easy steps to a user friendly website

  • 10 sure fire viral marketing strategies to increase traffic to your website

  • 10 things you should expect from your website copywriter

  • 10 tips for a successful website

  • 10 tips for writing effective web copy

  • 10 ways to increase your websites traffic

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  • 12 tips to increase your web page speed

  • 14 steps to a trustworthy website

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  • 20 easy ways to get people to link to your web site

  • 20 sure fire ways to get people to link to your web site

  • 24 x 7 access and instant info mining of the web

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  • 3 great website promotion ideas which works best for you

  • 3 marketing mistakes web site designers make when selling their services

  • 3 reasons your website might fail to attract enough customers

  • 3 steps to multiply yourself across the web

  • 3 ways of search engines indexing flash websites

  • 42 questions for achieving optimal website writing results

  • 5 totally free website marketing tools

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  • 7 essential steps to web site promotion

  • 7 warning signs of an unprofitable web site

  • 7 ways to increase web site visitors and boost sales

  • 8 ways to build a really bad web site for search engines

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  • accepting credit cards on your website

  • accepting payments online an ecommerce web site overview

  • accepting payment through your website

  • affiliate marketing how to get started building profitable websites

  • affordable small business seo 5 common website errors and how to fix them

  • analysing and creating highly popular web pages

  • analyzing website traffic

  • analyzing web traffic

  • anaylizing website traffic

  • an action plan for marketing your web site part 1

  • appropriate website promotion methods

  • are you losing the most valued space of your website

  • art website suggestions

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  • avoid these web site design and writing no nos

  • a dynamite new web based reporting service

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  • a network of web sites is not enough

  • a new web marketing roi calculator part 1

  • a review of webposition gold v2 0 beta part 1

  • a review of webposition gold v2 0 beta part 2

  • a simple guide to analyzing all those web traffic ideas part 2

  • a theme based website part 2 choose a theme and sub topics

  • benefits of website localization

  • boosting link popularity by submitting to niche web directories

  • boost credibility and sales with quality web images

  • brainstorm the essential first step to website development

  • breathe new life into your half dead website by using words that sell

  • building a web store on shoestring budget in less than four hours

  • building ecommerce websites that work part 1

  • building your own authority website

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  • choosing a websites name and the horlicks factor

  • complete web site optimization for search engines part1

  • complete web site optimization for search engines part2

  • corporate and promotional gifts and gourmet food baskets retailer launches its website giftboxedbaskets com

  • creating a newsletter and making your website magnetic

  • creating a user friendly website

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  • deep submission submitting the inner pages of your web site

  • designing a website so the search engines will like you

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  • discover the advantages to hiring a freelance web site copywriter for your web business

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  • do not build a website until you have researched your keywords

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  • ecommerce web sites if you build it they will come or will they

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  • email marketing for website owners

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  • e books and web site promotion

  • false dogma in web marketing

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  • fine tuning your website

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  • getting a lot of website traffic

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  • get your website listed in the major search engines quickly

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  • googles suggestion beta search new seo webmaster wonder tool or over rated popularity meter

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  • how blogs are helpful in targeting traffic for website

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  • how to attract your website first time visitiors

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  • how to build website seven steps for building optimized websites for affiliate programs

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  • increase web site sales with a seo proposal part 1

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  • top 10 design issues according to web marketing

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  • top 5 methods to promote your website

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  • website conversion secrets revealed

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  • web analytics getting it right

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