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How do I promote my Website?

How do I promote my Website?

If you are a small business owner with a website, chances are you have wondered how best to promote it. You might wonder if people are going to be able to navigate to it or if it will be popular. Of course, you’ve heard you need to submit to search engines, but which ones? How many? The more the better, right?

Wrong. In fact, if you have been trying to promote your website by making sure that it is listed with each one of the 500-plus search engines out there, you have only been wasting your time.

The fact is, over 93 percent of traffic on the web passes through only the top ten search engines and directories – you know, the major ones, like Google, Yahoo, and Ask.com. Only 6 percent passes through other, non-major search engines. If you are already listed with the 10 most popular engines, you have exhausted that route to website promotion.

So what else can you do to promote your website? Take advantage of reciprocal links. Reciprocal links are established when you make an agreement with another website that you will establish links to it on your site and vice-versa.

For example, if you


own a dog-training service, possible reciprocal link websites would include manufactures of dog foods, training tools, and local vets or pet groomers. That way, their customers become aware of your unique services, and you get increased exposure.

When targeting sites for reciprocal links, think big, not small. Why link to a bunch of sites with much less traffic than yours? Target sites that have more traffic than yours. Of course, there is nothing wrong with establishing a few links to smaller sites – after all, reciprocal links are intended to help both websites succeed.

When considering website promotion, do not neglect the design aspect. Make your site attractive, professional, and above all else user-friendly, follow the steps set forth above and watch the volume and quality of your web traffic grow.


About the Author

Alan Richardson publishes "Successful Marketing Strategies" an informative newsletter full of internet marketing strategies.
Find out how you can get all the services and products you need for an online business at: Home Business Discovery

 

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Content Menu
  • 10 easy steps to a user friendly website

  • 10 sure fire viral marketing strategies to increase traffic to your website

  • 10 things you should expect from your website copywriter

  • 10 tips for a successful website

  • 10 tips for writing effective web copy

  • 10 ways to increase your websites traffic

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  • 12 tips to increase your web page speed

  • 14 steps to a trustworthy website

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  • 20 easy ways to get people to link to your web site

  • 20 sure fire ways to get people to link to your web site

  • 24 x 7 access and instant info mining of the web

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  • 3 great website promotion ideas which works best for you

  • 3 marketing mistakes web site designers make when selling their services

  • 3 reasons your website might fail to attract enough customers

  • 3 steps to multiply yourself across the web

  • 3 ways of search engines indexing flash websites

  • 42 questions for achieving optimal website writing results

  • 5 totally free website marketing tools

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  • 7 essential steps to web site promotion

  • 7 warning signs of an unprofitable web site

  • 7 ways to increase web site visitors and boost sales

  • 8 ways to build a really bad web site for search engines

  • 8 ways to promote new content on your website

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  • accepting credit cards on your website

  • accepting payments online an ecommerce web site overview

  • accepting payment through your website

  • affiliate marketing how to get started building profitable websites

  • affordable small business seo 5 common website errors and how to fix them

  • analysing and creating highly popular web pages

  • analyzing website traffic

  • analyzing web traffic

  • anaylizing website traffic

  • an action plan for marketing your web site part 1

  • appropriate website promotion methods

  • are you losing the most valued space of your website

  • art website suggestions

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  • avoid these web site design and writing no nos

  • a dynamite new web based reporting service

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  • a network of web sites is not enough

  • a new web marketing roi calculator part 1

  • a review of webposition gold v2 0 beta part 1

  • a review of webposition gold v2 0 beta part 2

  • a simple guide to analyzing all those web traffic ideas part 2

  • a theme based website part 2 choose a theme and sub topics

  • benefits of website localization

  • boosting link popularity by submitting to niche web directories

  • boost credibility and sales with quality web images

  • brainstorm the essential first step to website development

  • breathe new life into your half dead website by using words that sell

  • building a web store on shoestring budget in less than four hours

  • building ecommerce websites that work part 1

  • building your own authority website

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  • complete web site optimization for search engines part1

  • complete web site optimization for search engines part2

  • corporate and promotional gifts and gourmet food baskets retailer launches its website giftboxedbaskets com

  • creating a newsletter and making your website magnetic

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  • deep submission submitting the inner pages of your web site

  • designing a website so the search engines will like you

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  • do not build a website until you have researched your keywords

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  • fine tuning your website

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  • getting a lot of website traffic

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  • increase web site sales with a seo proposal part 1

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  • please stop designing web sites backwards choose keywords and keyword phrases first

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  • raise your website traffic with rss blogs and yahoo part 1

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  • top 10 design issues according to web marketing

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