|
10 Things You Should Expect From Your Website Copywriter
As websites and electronic commerce are becoming more and more common, business owners and marketing managers are realising that quality web copy is every bit as important as impressive design. And with the ever increasing importance of search...
3 Reasons Your Website Might Fail To Attract Enough Customers
Virtually all website owners concentrate their efforts and energy into getting more visitors. With business owners this effort is spent on getting more and more new customers. What many people forget - with both their website and their business...
5 Totally Free Website Marketing Tools
I’ve collected some really cool free products for you that will help with your website marketing efforts. What do I want in return? Nothing! Free Tool No. 1 - How To Keep Track Of Your Google Rank Without Wasting Hours This is a very nifty tool...
Analyzing Website Traffic
Analyzing your web traffic statistics can be an invaluable
tool for a number of different reasons. But before you can
make full use of this tool, you need to understand how to
interpret the data.
Most web hosting companies will provide you...
Web Site Promotion - Are You Requesting Free Backlinks?
Everyone who is trying to improve their web site's ranking
wants backlinks. This is an essential ingredient to your web
site promotion strategy. Some happen because the right
person (a webmaster) stumbled across your web site and...
|
|
| |
|
|
|
|
|
|
Increase Web Site Sales with a SEO Proposal - Part 1
You can easily get confused by all the search engine
optimization companies and SEO experts that offer SEO
services. It's hard to know who to trust or what should
be included in a SEO proposal. I will endeavor to clarify
some of these points for you in this article, so that you
can make the best choice when looking for SEO services.
I don't profess to be a search engine optimization expert
but have attained top rankings for my own site plus some
of my web site design clients.
What a SEO proposal should include:
SEO objectives
Site Analysis
Keyword Research
Competitive Analysis
SEO Copywriting
Creation of Meta Information
Site Map Creation
Link Popularity Building
Web Site Load Time and HTML Validation
Downloading and Uploading of Web Pages
Browser Search Engine and Directory Submissions
Compatibility and Resolution Checking
THE PROCESS
The process will differ for new sites versus established
sites. If a new site has been built with SEO in mind, many
errors can be avoided. An established web site may already
contain SEO or design errors that need to be repaired so it
can attract visitors and make sales.
SEO objectives
Increase your search engine presence, rankings, number
of visitors and ultimately the sale of your products.
Site Analysis
An overall analysis is first done on your site, to assess
what is needed to best optimize it for the search engines.
Based on this analysis the proposal is adjusted to include
the necessary work to be done. This may include: design,
layout, navigation, colors, background, fonts, images,
broken links, meta tags, web copy, html validation, browser
and resolution compatibility, loading times, search engine
rankings, site statistics and creating error pages.
All of the factors listed above have some influence in
attracting search engine spiders and visitors to your site.
These factors are already taken into consideration
(which makes it much easier) if I design your site from
scratch.
An established site already indexed by the search
engines will need to be thoroughly analyzed for errors
before optimization can begin.
Keyword Research
One of the basic steps in search engine optimization is
keyword research. Here competitive keywords relating to the
site and unique to your
domain are found. Keyword research
is done to maximize the impact of search engine
optimization. When your site ranks well, more relevant
customers come to the site leading to an increase in
conversions and hence income for the site. The accurate
identification and careful selection of these important
keywords and key phrases can literally make or break any
web site or online business.
Competitive Analysis
This is for better search engine ranking performance. I
study the sites of all your competitors who have high
search engine rankings and find out the keywords for which
they are ranked. I analyze your current meta tags and
recreate them based on the keywords I have researched. I
also analyze your recent web site stats (if you give me
access). I can then see how many visitors you are getting,
where they are coming from and what keywords they are
using.
SEO Copywriting
SEO copywriting is rewriting the text on your site in such
a way that it becomes search engine friendly while
remaining appealing to the surfer. Keywords relevant to
your site are optimized so that your site ranks high when
search engines crawl your site. I direct targeted traffic
to your site, ensure they are provided with the specific
information and hence increase sales for you. My
copywriting services include modifying your site headings,
HTML text, layout, design and even images where needed.
Some pages may only require a small amount of editing or
none at all, whereas others may need a more extensive
rewrite.
Part 2 of " Increase Web Site Sales with a SEO Proposal "
will discuss:
Creation of Meta Information
Site Map Creation
Link Popularity Building
Web Site Load Time and HTML Validation
Downloading and Uploading of Web Pages
Browser Search Engine and Directory Submissions
Compatibility and Resolution Checking
Resources
Increase Web Site Sales with a SEO Proposal - Part 1 & 2
http://www.isitebuild.com/seo-services
Why You Need a SEO Maintenance Plan
http://www.isitebuild.com/seo-maintenance-services
About the Author
Herman Drost is the Certified Internet Webmaster (CIW)
owner and author of http://www.iSiteBuild.com.
To choose a Search Engine Optimization Plan or
SEO Maintenance Plan that fits your web site,
visit: http://www.isitebuild.com/sitepromotion
|
|
|
|
|
| Web Design - HTML XML - Web Development - Web Site Design |
| Web Design and HTML are all about creating a great Web site. Use Web development and Web site design to build Web sites that customers return to over and ... |
| webdesign.about.com |
|
| Open Source Web Design - Download free web design templates. |
| Free web designs submitted by web designers behind the open source movement. |
| www.oswd.org |
|
| Web Design Library — One-stop resource for web designers |
| Web Design Library offers professional free web design tutorials, articles, news, software reviews, websites showcase, interviews, free web design stuff, ... |
| www.webdesign.org |
|
| Webdesign Professional WebSite Design by Web Design Auckland New ... |
| Web Design build professional websites for clients all around the world. |
| www.webdesign.co.nz |
|
| Top Ten Mistakes in Web Design (Jakob Nielsen's Alertbox) |
| The ten most egregious offenses against users. Web design disasters and HTML horrors are legion, though many usability atrocities are less common than they ... |
| www.useit.com |
|
| HTML Help by The Web Design Group |
| HTMLHelp.com is maintained by the Web Design Group to provide Web authoring reference material, tips, and answers to frequently asked questions. |
| www.htmlhelp.com |
|
| Open Web Design - Download Free Web Design Templates |
| Open Web Design is a community of designers and site owners sharing free web design templates as well as web design information. ... |
| www.openwebdesign.org |
|
| Pages tagged with "webdesign" on del.icio.us |
| All items tagged webdesign ??? view popular ... 24 ways to impress your friends with web design · save this. This years advent calendar. ... |
| del.icio.us |
|
| Popular pages tagged with "webdesign" on del.icio.us |
| Popular items tagged webdesign ??? view all ... Open Source Web Design - // Home \\ · save this. first posted by cda on 2004-02-07 ... saved by 11694 people ... |
| del.icio.us |
|
| RAGE Software: More Info on RAGE WebDesign |
| For over 6 years RAGE WebDesign has been the HTML editor and web development tool of choice for thousands of Mac users. There is no other tool available ... |
| www.ragesw.com |
|
| Web Pages That Suck learn usability and good Web design by looking ... |
| Web Pages That Suck -- learn good Web design by looking at bad design. |
| www.webpagesthatsuck.com |
|
| Web Design from Scratch - Free web design course - basics, layout ... |
| A guide on essential skills for designing effective web sites. |
| www.webdesignfromscratch.com |
|
| Current style in web design |
| Current best practice in graphic design for the web, kind of boiled down into an edible form. |
| www.webdesignfromscratch.com |
|
| Web design - Wikipedia, the free encyclopedia |
| As the Web and web design progressed, the markup language used to make it, known as Hypertext Mark-up Language or HTML, became more complex and flexible. ... |
| en.wikipedia.org |
|
| UK Web Design Association - the Web Standards Organisation in the UK |
| The UK Web Design Association is a not-for-profit organisation - established to encourage and promote industry standards within the British web design ... |
| www.ukwda.org |
|
| WebDesignHelper.co.uk - Web Templates, Vertical & Horizontal Menus ... |
| FREE design help for all. Free page templates, Free vertical & horizontal menus and table templates. Tutorials, Graphics and java plus so much more ! |
| www.webdesignhelper.co.uk |
|
| Web Page Design for Designers |
| Web Page Design for Designers Web Design Archive. The cumulation of over eight years of articles, reviews and information about the graphic design of ... |
| www.wpdfd.com |
|
| WebDesign-L.com |
| Email list for web designers and developers, both professional and amateur. |
| www.webdesign-l.com |
|
| PageResource.com- by The Web Design Resource |
| Design your own web site with HTML! Includes an HTML tutorial, javascript tutorial, tips, tricks, and links to numerous web design resources and other html ... |
| www.pageresource.com |
|
| beautifully : : webdesign - links |
| Beautifully-webdesign.net, annuaire de liens autour du web design, mise à jour quotidienne. |
| www.beautifully-webdesign.net |
|