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29 Ways to Drive Traffic to your Website ... and keep them coming back!
In 1998, if you wanted someone to find your website, you placed some "meta tags" on it, and submitted it to free search engines or directories. In 2002, there are many ways to help your website be found including... 1. Build a solid business...
A Review of WebPosition Gold v2.0 BETA (Part 1)
FirstPlace Software, creators of the popular web site marketing software WebPosition Gold, recently announced the forthcoming release of the long-awaited version 2 of their product. WPG v2.0 is already available in Beta format (see link below) and...
Is your Website Doomed for Failure Before you've Built it?
One of the things that many people overlook when building a new website is keywords. I have to admit, I did exactly the same thing myself when I started out. You can build the flashiest, most professional looking website, with lots of great...
Optimizing Your Web Site for the Search Engines Using CSS and Javascript
Two of the greatest techniques to come along for web site refinement are cascading style sheets (CSS) and javascript navigational menus. In this article, I want to show you how to use both of these to ease the strain of site maintenance while ...
The New Edition of WebPosition Gold 2 is Finally Here!
The NEW Edition of WebPosition Gold is Finally Here . . . And its new features make it better than ever! By Robin Nobles Typical of the professionalism of FirstPlace Software, they've waited to release WebPosition Gold 2...
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Setting Up An E-commerce Website
Many "brick and mortar" stores have failed to realize the gold mine that is waiting for them online. It is quite simple for them to set up an ecommerce website and receive
customers on the Internet as well. In this way, they can maximize the revenue received both offline and online.
If you are looking to start an ecommerce website for you local business, it is best to hire a professional website designer if you are not able to do the work yourself. A
professional looking website is much easier to navigate, and can allow your customers to feel more secure shopping with you.
After you have gotten your new ecommerce website set up with your products listed it is time to consider what type of payment system you will use. If you only accept checks or
money orders that have to be mailed in, you will lose a lot of business. This is due to the fact that it is time-consuming and inconvenient for the customer to mail a check and then wait for the check to clear before they receive their package. If you can provide other
payment methods such as electronic checks or even better, credit card processing, more many more customers will purchase from you. Also be sure to offer secure processing for the customer's purchase.
After you have decided on methods of payment you will receive it is time to consider shipping and the costs associated with this as well. Will you create a separate department to handle shipping of products ordered
from your web site? Before you started a website, customers would walk into the store to buy anything they needed. Now you will
have to consider how to ship the merchandise safely to them. It is also a good idea to include shipping and handling fees in the price before the merchandise is shipped.
Another area of importance for any ecommerce web site is customer service. Most businesses will have a local number that customers can call in case of a problem. However, now that you have established your online presence, your customers will not all be local but located around the country, or even around the world. It is important for
them to have a toll free number or email address they can use to enquire about their purchases or ask general questions.
With these tips in mind, you will be up and running your new business web site in just a short time.
Copyright 2005 Burke Publications All Rights Reserved About the Author
Dr. J. E. Burke, an educator and entrepreneur, has been involved in various business enterprises via his business, Burke Publications for 11 years. Dr. Burke is an educator, writer and motivational speaker on a variety of topics. He is also known for his expertise on nonprofit organizations and grant proposal writing. Dr. Burke can be contacted at http://burkepublications.com or http://news.burkepublications.com
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