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Design Website For Pre-Selling
How do your feel when salespersons knock at your door at odd times trying to sell something you are not interested in? I feel pity for these people who have to toil from house to house facing rejection at most of the places. And yet they wear a...
Design Your Own Website - My Easy Five Step Formula For Creating Successful Websites
For me to demonstrate this, I will lead off with a little story, dating back a couple years.
Two years ago, when I first started online, my biggest nightmare was trying to figure out what program to use to build my websites, and which hosting...
How blogs are helpful in targeting traffic for website
Blogs are becoming heart throb of millions these days. The word 'blog' is short for web log. And blogs are an excellent way of getting links to the website.
For instance, if you have a website about online marketing, you could search Google for...
How to find out how well is your website doing?
You have website. You may have built it yourself or may have hired a proffessional to do the job for you. Now that its up on the net, you would like to know how well is it doing and what are the ways to find it out. We will start from the scratch....
Link Swapping - How to Win the Website Marketing Game in 3 Easy Steps
If you are a webmaster, chances are one of your main concerns is the ranking of your website with the major search engines. Since you are concerned with this, you are probably involved in acquiring links to your websites on the Internet to further...
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Should You Submit your Web Site to Yahoo! ?
By even the most conservative estimates, Yahoo! is the single largest search directory in terms of overall quantity of searches. This is due to a number of factors including its early entrance onto the Web (1994), the popularity of its value added services (e.g. Yahoo! Mail, Yahoo! Messenger, and My Yahoo!), and the overall quality of its directory listings. So what does the large quantity of searches performed at Yahoo! mean for sites that are listed in the directory? It means that, with a good listing, a Web site can expect to receive a good amount of targeted, keyword-specific traffic. In fact, Yahoo! is so confident that it can generate traffic for Web sites that it now charges submission and annual listing fees for commercial sites listed in its directory. (Yes, you read correctly, annual listing fees).
Yahoo! uses human beings to organize the Web. These human editors find sites or review submissions, then, if the sites are of sufficient quality, place those sites in one or more categories that are relevant to them. Beginning in November 2000, Yahoo! implemented a mandatory submission fee for the review of commercial sites. This fee only guaranteed that an editor of the Business Express service, as it was then named, would review the site within seven business days. It DID NOT guarantee a listing in the directory, only that a site would be reviewed. At the time, a lot of Webmasters felt that this was extortion, but for many businesses, it was a relief, because the previous submission process had no specific
time frame for review. In fact, the average review time before the introduction of the Business Express service was two to three months.
Now known simply as, "Yahoo! Express", this service is the sole avenue for commercial businesses to submit sites to the directory, and it initially costs $299. But, as of December 28, 2001, there is a new wrinkle in the fold. Yahoo! now charges an annual listing fee. Any commercial site submitted through the Yahoo! Express service after December 28, 2001 will be charged an annual listing fee of $299. Simply put, if a commercial site doesn't pay the annual fee, that site's listing is removed from the Yahoo! directory. Commercial sites submitted before December 28, 2001 are off the hook; They will remain in the directory but will not have to pay the annual listing fee.
So, now for the big question: Is a Yahoo! listing worth paying the initial $299 submission fee and the annual listing fee? That depends. Are you confident enough that your site is of sufficient quality to be listed? Can you afford to gamble for a year to test whether your listing is paying off? Do you know how to get a good listing - one that will generate more traffic for you? Before even considering submitting, these questions need to be addressed and answered.
About the Author
Alan is the lead developer for InfoServe Media, LLC (http://www.infoservemedia.com/), a Web development company that specializes in Web site design, hosting, domain name registration, and promotion for small businesses.
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