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Choosing Your Web Design
We would all like to have the best looking website, that's a fact - but if we keep in mind that our main objective is to finally sell our product or service online, we'll realize that maybe design is not the most important factor when it comes to...
Creative Offline Website Marketing Techniques
Although the vast majority of website traffic is the direct result of search engines, there are many offline marketing techniques that can be used to draw customers to your website. The examples listed below are but a few ways in which you can...
Free Website Templates - Top 10 Things You Need to Know
When building your website you might not have a large budget to devote to website design or a designer, so the best option for you might simply be to use free website templates. However, consider the following benefits as well as drawbacks before...
Search Engine Optimization and Web Site Usability
Build a Web site and the people will come.
Ha! If it were only that easy! The Web is the one sales environment where the customer has total empowerment. They have all the resources (i.e., your competitors) just a mouse-click away.
Not only...
Spice Up Your Web Site with JavaScript
JavaScript is a scripting language designed for use within a web page and/or on a web server. It is used to create special effects within a web page. Elements such as links, images and forms can be manipulated using this powerful technology. ...
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My Mother Never Had a Website.
My Mother never had a website.
It's the one question that sets the average webmaster's teeth on edge - Why do I actually need a website?
It always strikes me as the internet equivalent to "what is one plus one?"
Yes, I do know the answer, but when someone asks you to explain exactly WHY one plus one equals two, then you have to stop and think about it a little more yourself.
To play devil's advocate briefly, the world is saturated with advertising media - TV, posters, newspapers, handouts, telephones, SMS messages, movies, videos and DVDs, audio, and even sales teams I am already paying every one of which probably has the power of speech.
So now, you want to hit me for a website so even yak farmers in Nepal and market traders in Uganda can learn about my products on-line.
Well that sounds really useful but for this week, I'll pass.
How do we answer this honestly?
I say honestly, because it is always a temptation just to say that since there are over 11.2 billion websites available on the internet then clearly someone must think that they are useful to have around!
But that is not really an answer.
After all, about half of the world's population has pierced ears, wear dresses and use make-up. I do not - am I missing out?
Or am I perhaps right in thinking they look a tad misplaced on a bearded male web designer?
So - no short cuts then.
I suggest we have to go back to basics & look at the website in comparison with traditional marketing tools.
I always use this as my example.
Supposing you put a leaflet under a windscreen wiper of every car on the planet for a single fee on a single day, would that be worth your trouble?
After all: -
Some people do not have a car,
An awful lot of people will just pull the leaflet out and throw it away unread,
Some cannot read it,
Some will read it - but do not
want or need your product,
A few might read it and then pass it on to their friends,
Some might blow away from under the windscreen wiper of their car, or be dropped by other "readers" and someone else might pick them up,
Just a few of these who respond well to your well-designed leaflet will say - "Oh! Yeah! Great!" And will contact you,
This is called "conversion"
If your conversion rate was only 0.01%, how many sales would you get?
On the net, your site is (or should be) viewable on every computer on the planet that has an internet connection (Estimated at 168,000,000 with 63, 0000 more every day).
Consider the possibilities of that kind of exposure - how little it will cost in comparison with all the other form of mass media with that kind of coverage such as worldwide use of national newspapers, radio and TV.
As with our leaflet campaign, you will draw many blanks - and there are many other leaflets out there - but now at least you are in the game.
I do not plan to get into issues of search engine strategies at this time, but with your "WWW" on every business card, receipt, company car, shop, signboard, staff uniform, coffee mug, pen, key fob and just about anything else you can lay hands on, it's a simple matter of increasing your company's exposure and that never hurts.
You are driving the public to the website where you can lay out your wares to their best advantage - and feel free to change your leaflet's content ten times a day if you feel so inclined without having to go to the time and trouble of re-leafleting the planet, or at least your corner of it. About the Author
Englesos is a Web and Graphic Designer working out of the Famagusta area of Cyprus. See more of his work on http://www.englesos.net or else at http://www.lookerscy.com
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Web Development |
This web summarizes the complete life cycle methodology for web development: planning, analysis, design, implementation, promotion, and innovation. |
www.december.com |
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Web Development |
Professional Web site design, graphic design, and Internet development services. |
webdevelopment.com |
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Web Developer's Virtual Library: Web Development Tutorials and ... |
News, tutorials, and reference material focusing on technical web development topics. |
www.wdvl.com |
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Open Source Web Development Tutorials - Dev Shed |
Open Source web development tutorials, forums, and tools. Topics covered include PHP, Apache, mySQL, Zope, Roxen, Jserv, Zend, XML, DHTML, and Javascript. |
www.devshed.com |
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WebDeveloper.com |
Hello all, I am new to web development. I have an understanding of website development, but no scripting experience. I have heard of JavaScript, PHP, ... |
www.webdeveloper.com |
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LevelTen Web Design | Professional Website, Flash & Graphic ... |
Offers logos, web sites, multimedia presentations, and custom media. Quote form. Based in Dallas, Texas. [Requires Flash] |
www.leveltendesign.com |
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Web development - Wikipedia, the free encyclopedia |
For larger businesses and organizations, Web development teams can consist of ... Since the mid-1990's, Web development has been one of the fastest growing ... |
en.wikipedia.org |
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Web Design - HTML XML - Web Development - Web Site Design |
Web Design and HTML are all about creating a great Web site. Use Web development and Web site design to build Web sites that customers return to over and ... |
webdesign.about.com |
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Agile Web Development with Rails—Second Edition |
Dave Thomas, Mike Clark, David Heinemeier Hansson, Leon Breedt, Thomas Fuchs, Andrea Schwarz; Pragmatic Bookshelf, 2006, ISBN 0977616630. |
www.pragmaticprogrammer.com |
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CYGAD's WebDevelopment - Welcome to CYGAD’s WebDevelopment! - The ... |
CYGAD's WebDevelopment - The finest Resources for WEB-Design, WEB-Master and WEB-Developer! |
www.webdev.cygad.net |
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Web Development Bookmarklets |
Includes tools for viewing and testing CSS styles, viewing scripts and variables, and showing the structure of a document. |
www.squarefree.com |
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SGI - Freeware - Web Development |
Links to freeware web development tools, browsers, software, etc. |
www.sgi.com |
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Webmonkey: The Web Developer's Resource |
Resources for web site developers including how-to guides, code libararies, server technologies and authoring resources. |
www.webmonkey.com |
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Web Development Tools - Web Developer's Journal |
Tips on Web page design and development, HTML, graphics, scripting, favicon, development tools, Java, sql basics, building web sites, and much more for ... |
www.webdevelopersjournal.com |
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Web Developer's Handbook | CSS, Web Development, Color Tools, SEO ... |
Web Developer's Handbook is a list of essential web-sites, which make the life of web developers easier. Compiled and updated by Vitaly Friedman. |
www.alvit.de |
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Ceonex Web Development & Web Design - Full Service Digital ... |
Web design, web development, online branding, application development and other full service business solutions focused on prospect conversion and customer ... |
www.ceonex.com |
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Cayenne Web Development - web design agency, Oxfordshire, UK |
Specialist web design agency based nr Banbury, Oxfordshire, offering a complete website design and development service. |
www.cayenne.co.uk |
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Web development mistakes | 456 Berea Street |
When I visit a website, especially if it’s the site of a competitor or a prospective client, I like viewing… |
www.456bereastreet.com |
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Web development mistakes | 456 Berea Street |
Articles and news on web standards, accessibility, usability, and other things related to web development and web design. |
www.456bereastreet.com |
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Anil Dash: Web Development Trends for 2006 |
Here, then, is a random assortment of new web development trends to be ready ... Web Development trends 2006: Überblogger Anil Dash maakte (een paar weken ... |
www.dashes.com |
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