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A Comprehensive Strategy For Using Website Statistics
An crucial component of any e-commercialism first step is to track the effectiveness of the marketing effort. Through careful psychoanalysis of a website's statistics much selective information tin be gleaned that tin can be further secondhand to...
Finding A Quality (And Affordable) Web Host
Your web host is the company that actually houses your website. While it is possible to host your own website using a computer in your home or office, it is cheaper and easier for new website owners to work with an established web hosting company....
Free Web -Site hosting without the banner ads?
Free Web site Hosting without the Banner Ads? Looking for free web hosting with no annoying pop-ups, pop-unders, buttons, banners, headers or footers? And as well as this, you'd like 99.8 percent up-time, fast servers, access to the cgi-bin for...
How to succeed as a web host reseller
Web hosting services are in very high demand and therefore any re-seller who knows what they are doing can make a bundle quickly without too much trouble. However, just like in any other business, one needs to be cautious and to be very much aware...
WebWhacked? Three Ways to Avoid Being Overwhelmed by the Internet
There’s no reason to feel intimidated by the Web. There is so much hype surrounding this new medium that it’s easy to believe that you’re falling behind. It’s just not true… yet. The truth is: · You’re not that far behind · You’ve already got what...
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Choosing a web host based on price? Don't!
Choosing a web host based on price? Don't!
3 reasons why price should not dictate the web host you choose
By David Leonhardt
It's tempting. There are so many companies offering cut-rate hosting – loaded with astounding post-futuristic techno-gizmo features ! – that it just makes sense to save a few dollars, right?
Think again. First, consider how much you would be saving. If you run a business site, saving $5, $10 or even $15 a month is not a big saving. No going concern will become a stopping concern on account of even $15 a month. But the wrong web host can stop a business cold.
Here are three reasons to look beyond price when choosing your web host.
Usability. Confession time: I chose my first website host based on price. The control panel was not easy to use, and I often found myself traveling in circles trying to enter it. I switched to my second web host based not just on price, but on usability, and I instantly became a pro. Well, not quite. But I was able to manage my email accounts and learn about CGI, and check my traffic stats and edit my html files right on the server. Not bad for a newbie who couldn't even find his files on his previous host's server.
Service. I thought my second host had great service. They even answered my emails. Until the dreaded day that some guy with a chip on his shoulder filed a phony spam complaint. I was out in the cold. In fact, they would not answer my emails or even speak to me at all. Meanwhile, my ISP responded to the same phony complaint immediately,
sharing with me a copy and giving me a chance to deal with it. That ISP is now my third web host. I pay a little more, but the personal service is worth it. I have no hesitation recommending Phastnet business web hosting to anybody who wants the assurance that they won't be hung out to dry at the first whiff of somebody in a bad mood.
Reliability. When that phony spam complaint struck, my website was down for four days. Ouch! But there are many other things that can bring down a site. What is your web host's uptime? And how reliable is its reporting and your monitoring? Other things can happen, like a form not functioning – meaning lost sales. Worse still, what if Google comes crawling just when your site is down? Search engines don't like sending people to unreliable sites. Website & network monitoring services can often help avert such catastrophes, and the cost is nothing compared to the cost of lost sales.
Sure, save a few bucks on hosting, and pay a whole lot more in lost sales and increased stress. Your web host is your Internet landlord. Take as much time choosing your web host as you would the place you live in. Price alone just is not enough.
About the Author
David Leonhardt is a Canadian website marketing consultant in Ottawa. Read his SEO book and tips and his media relations plan.
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