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Can I Hear Your Web Site?
A web site makes great eye candy, but can your web site engage senses other than sight? Believe it or not, there are actually companies working to add smell and taste to your web sites and emails! For fun, check out www.trisenx.com . At this...
Ecommerce Web Hosting: All you need to know
Gone are the days when the Internet was only for the geek labs and university libraries. With the emergence of accessible connectivity and affordable technology, ecommerce and online business are not futuristic concepts. Websites like Amazon and...
Free Web Hosting - Why Might It Be A Bad Idea
When talking about free anything the legitimate question that first pops into your mind is why pay when you can get it free? And as for free web hosting there are plenty of places to get it from. As spread as they are, if you are not a stranger...
HQHost’s dedicated and shared web hosting: economical Server Wizard and Per Gigabyte services
HQHost, a web hosting provider, informs about its high end Server Wizard and Per Gigabyte services for its dedicated and shared web hosting clients. In order to decrease their outlay on web hosting, HQHost’s clients can control their hosting funds...
Internet, Jeff Buckley music, websites, epiphanies, following your dreams…everything’s connected in the Universe.
Internet, Jeff Buckley music, websites, epiphanies, following your dreams…everything’s connected in the Universe.
This may come across as a strange article contextually as I am a writer for a web hosting company who likes for me to spread the...
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Generating Website Traffic with Sub-domains
Sub-domains are websites that are located within a directory of your main site and have their own domain name. Because they use the same resources as the main website, they are normally much cheaper than getting another hosting account. Their low cost and flexibility make sub-domains a great device for directing traffic to your site without breaking the bank.
*Sub-domains as Portal Sites*
One of the best uses of sub-domains is portal websites. Portal websites are sites that link to your main website and have a similar theme. Basically, they provide another portal, or doorway, for visitors and search engines to get to your main website.
Since creating content for a website takes time, often webmasters simply modify the existing text of the main site and reuse it on the portal site. It is important that the content is not exactly the same and the portals do not just redirect to the main site. Otherwise, search engines may not index them.
*More Portals, More Visitors*
Portal websites can be submitted to the search engines just like your main site. If your website is doing alright in the search engines, then imagine having five more websites out there for the spiders to find. Five more listings means that Web surfers have five times as many ways to find your network of websites.
*Search Engines and Links*
More and more search engine algorithms take into consideration the
number and ranking of sites that link to you. By linking your sub-domains to your main site and to each other, the ranking of all of your sites is improved.
*Banner Exchange Programs*
Banner exchange programs allow members to share advertising space on each other’s websites. They are a great way to generate traffic to your website, but you may not want to clutter your main site with ads. Portal websites provide a good place to test different programs and direct the resulting traffic to your main site.
*Alternative Markets*
Search engine spiders will pick up on content variations among your websites. Subtle differences could place a site in a category that you had not thought of and open up an entirely new base of visitors and/or customers.
*Product and Service Specialization*
Your main website may have dozens of different products and services. This is great for your business, but generality can hurt your ranking in the search engines. Using sub-domains to create sites that specialize in one product or service increases your keyword density and improves your ranking. Plus, many consumers would prefer to work with a specialized business than a one-stop shop. (You can still link to your main site with all of your products.)
About the Author
Sarah Coles is a webmaster and content developer for Jumpline.com Web Hosting, a budget host offering 6 websites for as low as $14.95/mo.
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