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HOLD THAT ARTICLE! (OR 5 TECHNIQUES TO EFFECTIVE RE-WRITING)
Hold it! Don't send that article! Not just yet! You may think you're through writing your article and that it's now ready for publication. But after the writing, you're not really done. You might not know it, but you can prune down that 750-word...
Hotel Internet Marketing and the Secret of Copywriting
Are you a Hotel Marketer? Do you want to improve your Hotel Internet Marketing Sale? Here are the suggestion: revise your website copywriting!
I've seen many websites in our hotel & hospitality industry crowded with copywriting mistakes. These...
SOME TIPS IN WRITING ARTICLES AS AN INTERNET MARKETING STRATEGY
Firstly pick a subject that YOU KNOW - a topic that pertains (nice word that!) to your area of business. You are the "expert" in it. My advice is just find your "natural style" by writing as youspeak - as practicing writing in your "natural...
Take Baby Steps In Your Writing To Yield A Book
The thought of writing a book is usually daunting for many writers. After all, how and where do you begin writing a book that's anywhere from 25,000 to 100,000 words? Big numbers can be pretty intimidating. But there's a way to get around this....
Writing for Teen Magazines
I would look at the magazines my teenage neighbor and her friends stashed away in their cupboards and think, “Heck, I could do that!” So one day, while she was away at school, I broke into her room and “borrowed” the magazines. Teenage magazines...
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Succeeding in the Business of Freelance Writing
Something that's always surprised me about the freelance writing business is just how many writers there are out there who don't seem to realize that they're running a business.
<strong>Succeeding in the Business of Freelance Writing</strong>
Of the freelance writers who send quotes to prospective employers through my website, http://www.WritingWorld.org, it never fails to surprise me just how many make no effort whatsoever to try and "sell" themselves. Some simply post a quote and nothing else: no information about themselves, no indication about their skills and experience, nothing. Others post a quote with a short message saying, "I don't know what a 'search engine optimized article' is, but please pick me anyway", or "I have no experience in this, but hopefully I'll be able to do it."
Needless to say, the writers who don't bother to sell themselves never get the gigs. So why don't they make the effort? Because they fail to realize that they're running a business.
Some - not all, but some - of the freelance writers we encounter seem to have somehow picked up the idea that all they have to do to succeed is to be good at writing. Unfortunately, it's not quite as simple as that: to really succeed as a freelance writer, you have to be good at selling yourself. And you have to be aware that you're running a business.
<strong>Marketing Your Freelance Writing Business Online</strong>
If you really want to run a successful freelance writing business, think about getting a website. Most businesses these days have websites: they're the ideal way for customers to find you, read more about your services and get in touch.
This is another area, however, where a lot of
freelance writers fail. Because not just any old website will do. Sure, there are some very professional looking websites out there, run by freelance writers - but there are just as many sites which seem designed to frighten away clients rather than attract them. Amateurish design, tacky animations, clashing colors and even, God-forbid, music, are all the sign of the amateur freelance site.
<strong> Getting Your Freelance Writing Website Up and Running</strong>
While it's tempting to try and put together a website yourself, unless you have a really sound grasp of website design, this tactic can really backfire. An amateurish website tells your visitors that you're an amateur business, and that you don't have enough faith in the viability of your business to invest in a professional website. All of these things are red flags to clients, who'll go elsewhere in a heartbeat.
Get yourself a professionally designed website - and if your budget can't stretch to an entire website, consider signing up for a personal profile at WritingWorld.org, where for only $25 per year you get your own page, complete with downloadable resume, writing samples and client testimonials.
Your WritingWorld.org profile also gives you your own WritingWorld URL, which you can give to prospective clients, or even market in the same way you would promote your own website, using pay per click ads or other methods.
About the Author
Amber McNaught is the owner of http://www.WritingWorld.org, where a one-page personal profile costs only $25 per year.
Amber also runs Hot Igloo Productions Ltd, which offers affordable website design: visit http://www.hotigloo.co.uk
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