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A Beginner's Guide to Writing a Novel
No one is born a novel writer. But do you believe that we all have the capability to be writers? Impossible as it may seem but the answer is yes! If we have the passion for it and if we strive to make it happen, novelwriting can be as easy as...
ARE YOU WRITING FOR A CHANGE?
Whenever you reach one of those writer's roadblocks, it helps to take some time to reexamine what drives you to write in the first place. I submit, however, that regardless of your reason(s) for being, or wanting to be, a writer, or what kinds of...
"How To Find A Copywriting School"
Have you heard the good things about the field of copywriting? If you have, then you know that a qualified copywriter is an invaluable asset to those looking for them. Becoming this asset means going to a copywriting school. Turn this to your...
Search Engine Optimisation Copywriting - the Top Ten Pitfalls and How to Avoid Them
In the last few years, search engine optimisation copywriting in the UK and around the world has changed beyond recognition, as has the way sites are optimised by their design, coding and links. However, the biggest changes have been with SEO...
Writing about 'writing'.
Writing about ‘Writing’! By Liana Metal What am I going to write about? Which topic is the best? Who is going to be interested in my article? You can ask yourself endless questions on ‘what’ is going to be the subject of your article. Don’t...
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Business Writing Skills II - A Web Writing Primer
Whatever you would write on paper, cut it in half. The web was designed for quick reading. Studies show that people do not read long blocks of text while surfing the web; reading from the screen is often slower than reading on paper. Therefore, be as brief and to the point as you can be, or risk losing your readers' attention.
Write for scanning. Since web surfers often skim web copy, avoid using long blocks of text. Use lots of white space, bulleted and numbered lists, and short paragraphs (1 or 2 sentence paragraphs are not out of the question).
Also, begin with a short conclusion. This way, the reader will know right away if your topic is one s/he is interested in.
Keep your copy simple. No need for elevated language on the web. Once, I read that you should pretend you're writing a TV commercial: Keep your copy short and succinct.
Write conversationally. Think of your readers as individual people rather than as a faceless "audience." Reading your piece out loud easily tests this. Or, have a friend read it to you. If it doesn't flow smoothly, it is time to rework your copy.
Use nested headings. In addition to using short paragraphs, break up your copy into two or three levels of headlines and sub heads. This way, the reader can more easily scan to a topic she is interested in.
Use emphasis and hypertext. If using long text where appropriate (say, in an in- depth article or report), it helps to break up your text into several pages connected by links.
The beauty of the web is that your interested readers will follow you to the detailed information if they want; otherwise, they can scan the general information that is nicely laid out on the first page of your article.
Remember to use bold and italics to emphasize important
pieces of information. Avoid underlining, though, so your readers don't confuse underlined words with linked text.
Use the inverted pyramid. Journalists have long been aware of the need to catch readers' attention immediately. Like newspaper readers, web surfers are also pressed for time and want to get the story right away.
The first paragraph should contain the most important information and tell what the rest of the site/page/story is about. That way, readers can scan the beginning to get the gist of the story.
Start with a short conclusion; gradually get into the full story and provide more details below or on another page.
Proofread. There is no better way to make your company look incompetent than to have mistakes all over your site. I've seen it over and over and over again. Proof read time and time again, and then let someone else take a look at it too. Your spell-checker is not enough! It helps to print out all the pages and edit the hard copy, since reading off the screen is tedious.
Don't be afraid to be entertaining. Fortunately, we've gotten smarter over the last several years since plopping your company brochure onto the screen went out of style. Nowadays, web surfers want to be entertained. Use humor. Use personality. Use a conversational style. The web is no place for flat, boring, unenergetic cure-for-insomnia stuff. Be enthusiastic about your product -- if you're into it, your customers will be, too! Confidence shows!
About the Author
Linda Elizabeth Alexander is a business writer and marketing consultant based in Longmont, Colorado, USA. Improve your writing skills at work! Subscribe to her FREE ezine. Write to the Point at lalexander@write2thepointcom.com or visit http://www.write2thepointcom.com/articles.html.
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| Writing.Com: Writers, Writing, Poetry, Creative Writing, Fiction ... |
| An online community dedicated to fostering writing skills. With a free membership anyone may read, write, rate, and review works. |
| www.writing.com |
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| Welcome to Writing-World.com! |
| Writing articles and resources. Tips about how to become a better writer, get published and find writing markets. From Moira Allen. |
| www.writing-world.com |
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| Guide to Grammar and Writing |
| The Guide to Grammar and Writing contains scores of digital handouts on grammar and English usage, over 170 computer-graded quizzes, recommendations on ... |
| grammar.ccc.commnet.edu |
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| Purdue University's Online Writing Lab - The OWL Family of Sites |
| Writing lab and resources. Email newsletter available. |
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| OWL at Purdue University: General Writing Concerns Handouts |
| This page contains important links to the writing: planning/writing/revising aspects of the OWL website. |
| owl.english.purdue.edu |
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| Writing - Wikipedia, the free encyclopedia |
| The original Mesopotamian writing system was initially derived from a system of ... If it is deemed to be a written language, writing in China will predate ... |
| en.wikipedia.org |
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| Writing.org - Advice for Freelance Writers |
| Articles to help you launch a freelance writing career, from a former literary agent and PLAYBOY editor. |
| www.writing.org |
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| Writing HTML |
| More than just an HTML reference, this is a structured approach for learning how to create web pages, designed by specialists in learning at the Maricopa ... |
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| National Novel Writing Month - National Novel Writing Month |
| NaNoWriMo is an annual (November) novel writing project that brings together professional and amateur writers from all over the world. |
| www.nanowrimo.org |
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| Poynter Online |
| Apply by Dec. 11 Reporting and Writing the Untold Stories Apply by Dec. 11 ... Reporting & Writing for Multi-Platform Newsrooms. Apply by Jan. 10 ... |
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| Pages tagged with "writing" on del.icio.us |
| This short online course provides a practical introduction to writing fiction. During the course you will be expected to write two short pieces for ... |
| del.icio.us |
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| BBC Get Writing |
| The BBC's online resource for writing drama and comedy for television, radio and film. |
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| TOC About Writing |
| Menu of articles on writing written by professional SF/F writers. |
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| 11 Rules of Writing -- a concise guide to important grammar ... |
| A concise guide to some of the most frequently violated rules of writing, punctuation, and grammar. |
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| NAEP Writing Subject Area |
| NAEP assesses student performance in writing periodically in grades 4, 8, and 12 for the nation, and in grades 4 and 8 for the states. |
| nces.ed.gov |
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| Writing: See what people are saying right now on Technorati |
| See all blog posts tagged with writing on Technorati. |
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| IPL Teenspace: A+ Research & Writing |
| Includes step-by-step instructions on researching and writing, how to find information online and offline, as well as links to useful resources. |
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| Dictionary.com: Writing Resources |
| Free online English dictionary and reference guide. List of sites writers can use. |
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| WritingFix: Home of Interactive Writing Prompts and 6 Trait ... |
| Daily and interactive writing prompts. |
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| Advice on Academic Writing |
| Includes articles on critical reading, planning, researching, style and editing, grammar and punctuation. |
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