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"Copywriting Businesses - How Can I Get Started?"
"Copywriting Businesses - How Can I Get Started?" Do you have the training and skills needed for copywriting? Are you looking for a way to get your foot in the door? Will you have what it takes to succeed with your copywriting businesses? For...
Having Difficulty Writing A Compelling Offer? Click On A TV Infomercial!
Yes it's true. Everything I ever needed to learn about assembling a compelling offer, especially telling the difference between features and benefits, I learned from TV infomercials! Now, just give me a second here. Remember when you first started...
How To Receive Advance Information From God In Writing
This ability IS your gut instincts in writing. It carries profound accuracy, and is available to you every moment. That “still small voice” within, that “gut feeling” or sudden brilliant idea, IS God communicating to you to help you in your life. ...
Keeping your readers interested when writing non-fiction
Writing non-fiction might be the easiest of all writings, but it’s not always the easiest to keep your readers interested. When writing non-fiction the best thing to do is research, even when the story is about you, research. Readers are generally...
Writing Personal Statements - Top Tips
WRITING THE PERSONAL STATEMENT TO GET INTO UK UNIVERSITY
HOW DO YOU DO IT?
And the only way to do that has been largely ignored or is unknown by most students.
The failure of the vast majority of students to get admission to their...
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Do The Unfamiliar To Keep Your Writing Going
One of the best ways to blow someone's winning streak during a tennis game is to comment on how great they are doing. Your comment will kick in their left brain's inner critic which will zap their flow and change their focus. In tennis, this is an underhanded type of gamesmanship.
In life, it happens to each of us all the time. Even to writers.
In writing, the same thing occurs as soon as the right side of the brain, the right hemisphere, gets a break, the left side begins editorializing. Even if the left side compliments you on your progress or the time you committed, it still zaps the flow. Flow stops, hiccups, and the writing or idea doesn't get to the next step.
This is an event that affects us all in more than just writing.
There is not any particular timeframe when this occurs either. It may occur when you are writing something short, like an article, memo, or email. Or it might not occur until the chapter six of your book. This is why the freewriting exercise works so well. It allows your right brain to tell the left side to shut up for a particular amount of time.
There is actually only one way to get the writing flowing again. It is by doing something unfamiliar. When you are doing something unfamiliar the left side doesn't know how to logically respond. The left side then can't be its helpful self. Flow, intuition, and ideas naturally return with a renewed rhythm.
Whenever I am trying to describe something, my logic side kicks in and
brings the next action to a halt. The self talk begins to say, “How can any word begin describing this beautiful sunrise?” Since drawing isn't a familiar item for me, I pull out a few drawing pencils or a water color brush and play. The drawing isn't something I do often. If I did, it would then become familiar and that self would stop me. It doesn't take but a few minutes of doing something unfamiliar before the flow flourishes again and I am able to return to the description or writing.
Always remember, all the words we use in our first draft look like ordinary words. It isn't until later that their appearance changes to extraordinary.
The left self is always telling us that every day scenes or objects are just ordinary.. A mere beer bottle on the side of the road can receive a message, “So what.” When we push the situation we usually ask, “How can I make this come alive?” By doing something unfamiliar in the mind or in some type of action we can release the right side to the freedom to find the words. Do so by seeing the ordinary. Describing the ordinary. At this moment you begin using both sides of the brain. I guarantee that whatever you write will never be ordinary. Extraordinary writing is ordinary writing practiced.
About the Author
Catherine Franz, life and business coach and marketing master, specializes in infoproduct development. More at: http://www.MarketingStrategiesToGo.com and http://www.AbundanceCenter.com. Including articles and ezines.
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