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Copywriting: Techniques for a Great Body!
1) Think about your Readers When writing ad copy be sure that the average reader can easily understand and relate to it. Put yourself in their place. Would you understand? Would you say, "That's me"? One way to help you write for your readers, is...
Make Your Writing Sing With Structure
At some point, every serious writer is forced to sit down and conclude that there is something seriously wrong with their work. It wanders. It is pretty in some spots and horribly ugly in others. It doesn't always make sense, and is uneven in...
The Benefits of Freewriting
It's 2 am and you're sitting at your desk, no ideas and no thoughts. The cup of coffee to your side is the sixth. But still, the same blank sheet of paper from an hour ago taunts you, there is nothing to show for your effort but a back cramp and a...
The benefits of writing articles on the internet
If you want to increase the amount of visitors to your website, start writing articles. There are many reasons why writing articles is a must for any serious webmaster or for people who want to maximise the full benefits of the internet.
How did I...
Writing Effective Sales Copy
Whether you run a home-based business or Microsoft, one thing is always true: products do not sell themselves. So what makes customers buy? Words.
Marketing gurus learned long ago that it's the words salespeople speak and ads present which are...
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Writing A Successful Ebook
With today's advanced technology, it has never been any easier
for anyone to self-publish their own ebook. What's more, you
can create and market your own ebook (electronic book) for an
unbelievably low price. Once you purchase an ebook compiler
and create your ebook, you'll automatically have an entire stock
of inventory on hand continuously. In addition, when you begin
selling your ebook, you'll pocket nearly 100% of your profits for
each sale.
As you probably know, the Internet is all about information and
automation. Internet users want information and they want it
right now. That's why ebooks are considered to be the "perfect"
online product. They provide Internet users with the information
they desire and can be instantly downloaded.
The key to writing a successful ebook is to write for your
potential customer. In other words, you must provide your
potential customers with the information they desire. I know,
you're probably thinking, "how on earth do I know what my
potential customers want?" Well, there are a number of ways
you can learn exactly what they want. For example, visit some
online discussion groups in the area of your expertise. Go
through all of the posts and read all of the questions. If you
see the same questions posted on several groups, then this
should give you a good idea as to what your potential
customers want. Visit forums, message boards, and
newsgroups -- subscribe to email discussion lists -- visit
Amazon.com to see the top selling books and see if you can
develop your ebook accordingly.
Once you've determined the focus of your ebook, your next
step will be to break your subject down into about 10 - 12
different areas. Each area will represent a chapter. For
example, if your ebook is focusing on dog grooming, your
chapters might look something like this:
Introduction to Dog Grooming
Dog Anatomy
Medical & Skin Problems
Bathing & Brushing techniques
Proper use and care of Equipment
Clipper & Scissoring techniques
Specific Breed Trims
Mixed Breed Trims
Safe Handling
and Restraints
Rare Breed Recognition
Once you have created your chapter titles, you can begin
writing each individual chapter. When you begin writing, keep
in mind, reading on a computer screen is much more difficult
than reading from paper. It not only causes eyestrain, but it
is also a much slower read. With this in mind, keep your writing
to the point and avoid any filler information that really isn't
necessary. Provide your readers with all of the information
required for each chapter, but keep it as simple as possible.
Write your text in small blocks and leave a space between
each paragraph. Use an easy-to-read font such as Arial or
Verdana and use black text on a white background. In
addition, make sure you use plenty of white space. White
space is the empty space between your paragraphs and
around your text. You certainly don't want to overwhelm
your readers with a solid page of black text. Not only does
it look bad, but it certainly won't keep their interest.
It is very important that you do everything you can to
make your readers as comfortable as possible. If your text
is difficult to read, your readers will not only become
frustrated, but it will also make your ebook appear to be
unprofessional. Your ebook should be well organized and
enable your readers to easily locate important information.
To spice up your ebook's appearance, you may want to add
a colorful border, subject dividers and relevant images. In
addition, enlarge your subtitles to enable your readers to
easily recognize the beginning of each new section. By
adding these extra touches to your ebook, you will not only
improve your ebook's appearance, but it will also keep your
reader interested.
About the Author
Shelley Lowery is the author of Ebook Starter. A complete
ebook design kit that takes you step by step through
designing, creating and marketing your own ebook. Give
your ebook a professional look in just a few simple steps
with over 100 ebook interface and cover templates.
http://www.web-source.net/ebookstarter.htm
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| Writing.Com: Writers, Writing, Poetry, Creative Writing, Fiction ... |
| An online community dedicated to fostering writing skills. With a free membership anyone may read, write, rate, and review works. |
| www.writing.com |
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| Welcome to Writing-World.com! |
| Writing articles and resources. Tips about how to become a better writer, get published and find writing markets. From Moira Allen. |
| www.writing-world.com |
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| Guide to Grammar and Writing |
| The Guide to Grammar and Writing contains scores of digital handouts on grammar and English usage, over 170 computer-graded quizzes, recommendations on ... |
| grammar.ccc.commnet.edu |
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| Purdue University's Online Writing Lab - The OWL Family of Sites |
| Writing lab and resources. Email newsletter available. |
| owl.english.purdue.edu |
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| OWL at Purdue University: General Writing Concerns Handouts |
| This page contains important links to the writing: planning/writing/revising aspects of the OWL website. |
| owl.english.purdue.edu |
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| Writing - Wikipedia, the free encyclopedia |
| The original Mesopotamian writing system was initially derived from a system of ... If it is deemed to be a written language, writing in China will predate ... |
| en.wikipedia.org |
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| Writing.org - Advice for Freelance Writers |
| Articles to help you launch a freelance writing career, from a former literary agent and PLAYBOY editor. |
| www.writing.org |
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| Writing HTML |
| More than just an HTML reference, this is a structured approach for learning how to create web pages, designed by specialists in learning at the Maricopa ... |
| www.mcli.dist.maricopa.edu |
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| National Novel Writing Month - National Novel Writing Month |
| NaNoWriMo is an annual (November) novel writing project that brings together professional and amateur writers from all over the world. |
| www.nanowrimo.org |
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| Poynter Online |
| Apply by Dec. 11 Reporting and Writing the Untold Stories Apply by Dec. 11 ... Reporting & Writing for Multi-Platform Newsrooms. Apply by Jan. 10 ... |
| www.poynter.org |
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| Pages tagged with "writing" on del.icio.us |
| This short online course provides a practical introduction to writing fiction. During the course you will be expected to write two short pieces for ... |
| del.icio.us |
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| BBC Get Writing |
| The BBC's online resource for writing drama and comedy for television, radio and film. |
| www.bbc.co.uk |
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| TOC About Writing |
| Menu of articles on writing written by professional SF/F writers. |
| www.sfwa.org |
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| 11 Rules of Writing -- a concise guide to important grammar ... |
| A concise guide to some of the most frequently violated rules of writing, punctuation, and grammar. |
| www.junketstudies.com |
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| NAEP Writing Subject Area |
| NAEP assesses student performance in writing periodically in grades 4, 8, and 12 for the nation, and in grades 4 and 8 for the states. |
| nces.ed.gov |
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| Writing: See what people are saying right now on Technorati |
| See all blog posts tagged with writing on Technorati. |
| www.technorati.com |
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| IPL Teenspace: A+ Research & Writing |
| Includes step-by-step instructions on researching and writing, how to find information online and offline, as well as links to useful resources. |
| www.ipl.org |
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| Dictionary.com: Writing Resources |
| Free online English dictionary and reference guide. List of sites writers can use. |
| dictionary.reference.com |
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| WritingFix: Home of Interactive Writing Prompts and 6 Trait ... |
| Daily and interactive writing prompts. |
| www.writingfix.com |
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| Advice on Academic Writing |
| Includes articles on critical reading, planning, researching, style and editing, grammar and punctuation. |
| www.utoronto.ca |
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