|
|
|
10 Keys to Writing Copy That Sells!
Whether you're selling a product or service, the 10 tips below are your keys to writing great copy that communicates and persuades ... to get results! These guidelines can apply to most any form of consumer marketing communications: sales...
Improve Your Writing
None of us will be brilliant writers the moment we first pick up a pen or hit the keyboard. It’s a fact. We’re beginners and while some will be beginning with better skills and understandings than others, none of us will be the best writer we can...
Online Writing and Beyond: Writers Will Lead the Content Revolution
Introduction It is often thrown around loosely on the web that "Content is king." If content is king, then what is a content writer? Unfortunately, we are not yet royalty. We're never paid as well or considered as skilled as a web designer or...
Profiting From Writing Your Own Ebook
As you might have heard, the Internet is all about information. Millions of people logon to the Internet each day searching for information. They're searching for everything from health and wellness to love and relationships. People crave...
SEO Copywriting Makeover: Good Rankings but No Sales Part 2 of 2
by Karon Thackston © 2004-2005 http://www.copywritingcourse.com In Part 1 of this article series, we looked at a local home security site that had fairly good rankings but whose conversion rate was lacking. (You can see the original copy here:...
|
|
| |
|
|
|
|
|
|
Writing for Yourself
I often see writers getting bogged down by "markets". They
constantly worry about who is going to like their work and who is
not going to like their work.
Before I go further with what I intend to convey in this article,
I would like to make a few things clear. There are many sorts of
writers: Romance Writers, Fantasy Writers, Mystery Writers,
Erotica Writers, etc. And of course, Copywriters and Journalists.
Writers belonging to these categories have to constantly keep in
their minds for what sort of readers they are writing. I don't
mean to portray them as lesser writers, but they are basically
catering to the concept of "demand and supply", and they are
basically writing for money. You may ask: what's wrong in that?
Nothing. I myself offer my writing services to those who are
willing to pay.
Personally I believe, if you want to excel in the field of
writing, you have to see yourself beyond such peripheries of
categories and markets. I often find myself saying, "Writers
write for themselves, readers read them if they like them." Some
say the statement is arrogant, but I couldn't care less.
You can't write well if you are always worrying about your
readers. An aim of every worthy writer is to communicate in his
own style, and still be able to communicate.
The first step in this direction is, to believe that you are
right, without running into the quicksand conceit. I have gone
through this useless phase of vanity and it was the most
unproductive period of my life as a writer. A writer never writes
on pre-drawn lines. He/she always defines and creates a unique
style, and if that style carries valid originality, there is a
miniscule chance of it being rejected by readers.
You have to be passionate about your writing even if it sounds
ritualistic. Stay away from affectations just to please your
readers. The passion always comes through your words, your
phrases, your full stops and commas. This is a wonderful thing
about words. They
exactly convey the way you feel no matter how
adeptly you try to convey something else.
Remember that it's you who are the conveyor of your ideas, not
some other writer you are trying to emulate. If they are your
thoughts, then they have to be manifested in your words.
Some writers keep waiting for the right moment. Believe me, this
is the biggest hurdle a writer faces. What's the difference
between "normal" people and highly successful people? Normal
people wait for the opportunity, or if they are lucky, they
stumble into an opportunity. On the other hand, successful people
either create opportunities of their own, or they keep working
without getting bothered about opportunities - for them, even
smaller chances turn into bigger opportunities. So keep writing
without waiting for inspiration, or the "right moment". Keep
writing, keep writing, and keep writing. For example, when I
started working on this article, my brain felt like a stone. I'm
down with flue, cold and cough. I slipped in the bathroom a few
days back so all my joints are dancing a witch-dance of pain.
When I decided to write this article, I felt a strange revulsion
for my computer screen and my keyboard. I felt like I can never
write and I'm not supposed to write. Every individual word felt
like a drag. But then I told myself, "Heck I can write whenever I
want to!"
I'm writing, and I don't know how this article is going to turn
up. I'm writing this for myself. I have decided that I have to
write today.
The best way to write is, let yourself loose. Immerse yourself in
the subject. Get rid of inhibitions. Never let negative thoughts
enter your mind. Above all, be sincere with yourself. It's only
you who knows who you are and where you stand.
About the Author
Amrit Hallan is a freelance copywriter, writer and a web
developer. He also writes pages that are optimized for search
engine rankings. Checkout his site, and read more of his writings at
http://www.amrithallan.com
|
|
|
|
|
| Writing.Com: Writers, Writing, Poetry, Creative Writing, Fiction ... |
| An online community dedicated to fostering writing skills. With a free membership anyone may read, write, rate, and review works. |
| www.writing.com |
|
| Welcome to Writing-World.com! |
| Writing articles and resources. Tips about how to become a better writer, get published and find writing markets. From Moira Allen. |
| www.writing-world.com |
|
| Guide to Grammar and Writing |
| The Guide to Grammar and Writing contains scores of digital handouts on grammar and English usage, over 170 computer-graded quizzes, recommendations on ... |
| grammar.ccc.commnet.edu |
|
| Purdue University's Online Writing Lab - The OWL Family of Sites |
| Writing lab and resources. Email newsletter available. |
| owl.english.purdue.edu |
|
| OWL at Purdue University: General Writing Concerns Handouts |
| This page contains important links to the writing: planning/writing/revising aspects of the OWL website. |
| owl.english.purdue.edu |
|
| Writing - Wikipedia, the free encyclopedia |
| The original Mesopotamian writing system was initially derived from a system of ... If it is deemed to be a written language, writing in China will predate ... |
| en.wikipedia.org |
|
| Writing.org - Advice for Freelance Writers |
| Articles to help you launch a freelance writing career, from a former literary agent and PLAYBOY editor. |
| www.writing.org |
|
| Writing HTML |
| More than just an HTML reference, this is a structured approach for learning how to create web pages, designed by specialists in learning at the Maricopa ... |
| www.mcli.dist.maricopa.edu |
|
| National Novel Writing Month - National Novel Writing Month |
| NaNoWriMo is an annual (November) novel writing project that brings together professional and amateur writers from all over the world. |
| www.nanowrimo.org |
|
| Poynter Online |
| Apply by Dec. 11 Reporting and Writing the Untold Stories Apply by Dec. 11 ... Reporting & Writing for Multi-Platform Newsrooms. Apply by Jan. 10 ... |
| www.poynter.org |
|
| Pages tagged with "writing" on del.icio.us |
| This short online course provides a practical introduction to writing fiction. During the course you will be expected to write two short pieces for ... |
| del.icio.us |
|
| BBC Get Writing |
| The BBC's online resource for writing drama and comedy for television, radio and film. |
| www.bbc.co.uk |
|
| TOC About Writing |
| Menu of articles on writing written by professional SF/F writers. |
| www.sfwa.org |
|
| 11 Rules of Writing -- a concise guide to important grammar ... |
| A concise guide to some of the most frequently violated rules of writing, punctuation, and grammar. |
| www.junketstudies.com |
|
| NAEP Writing Subject Area |
| NAEP assesses student performance in writing periodically in grades 4, 8, and 12 for the nation, and in grades 4 and 8 for the states. |
| nces.ed.gov |
|
| Writing: See what people are saying right now on Technorati |
| See all blog posts tagged with writing on Technorati. |
| www.technorati.com |
|
| IPL Teenspace: A+ Research & Writing |
| Includes step-by-step instructions on researching and writing, how to find information online and offline, as well as links to useful resources. |
| www.ipl.org |
|
| Dictionary.com: Writing Resources |
| Free online English dictionary and reference guide. List of sites writers can use. |
| dictionary.reference.com |
|
| WritingFix: Home of Interactive Writing Prompts and 6 Trait ... |
| Daily and interactive writing prompts. |
| www.writingfix.com |
|
| Advice on Academic Writing |
| Includes articles on critical reading, planning, researching, style and editing, grammar and punctuation. |
| www.utoronto.ca |
|
|