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10 Keys to Writing Copy That Sells!
Whether you're selling a product or service, the 10 tips below are your keys to writing great copy that communicates and persuades ... to get results! These guidelines can apply to most any form of consumer marketing communications: sales...
Article Writing For Fame And Fortune
How would you like to have your name and web address spread all over the internet? How would you like to have your web site move up to the first few pages on the major search engines? Actually, it's not as difficult as you may think. It requires...
Does Your Copywriting Trigger What Makes Your Visitors Buy?
You study your website stats and see the amount of traffic coming through. Nice numbers. But when you compare your traffic against your sales, what do you get? A small fraction of 1%? Wouldn't you love to see those conversions grow? But how can you...
Dreading the Writing Assignment? Outlines to the Rescue
Writing technical articles is a challenge. There you sit, surrounded by reams of research, notes and interviews. Where do you start?
Remember 5th grade English? You start with an outline.
Outlining has fallen on hard times lately. Mind...
Writing For Public Relations
So you're not sure how exactly to go about writing material for you public relations campaign, and maybe you're not even sure you want to. We're all busy people, right? One the of the best solutions for that is to just hire someone else to do the...
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Writing Your Articles: An Organized Framework for Success!
Writing articles for an ezine, newsletter or as content for your web site can often be a daunting prospect. There you sit, looking at a blank page and saying to yourself "Where do I start?".
The first step is easy. Don't start with a blank page - try using a graphic organizer instead.
The article you plan to write is probably an informative one, giving your reader relevant facts about your idea, product, service or company. All you have to do is organize your information in such a way that the article develops naturally and without any conscious effort on your part.
This is where a graphic organizer can help you.
What is a graphic organizer? Despite the technical-sounding name, you probably use one every day - your calendar! Your calendar is a set of boxes by which you 'organize' your daily life. Now, supposing you had a graphic organizer to 'organize' the way you write your articles? How much easier would that be?
Just like your calendar, graphic organizers can be paper-based or computer-based.
Paper-based organizers can be drawn up quickly using your ruler, pencil and eraser. Computer-based organizers can be created using your word processor template features or by
inexpensive whiteboard software, like NotateIt for example, that has been developed especially for the purpose.
Whiteboard software gives you amazing flexibility when you're preparing your articles. The graphic organizer layout acts as a background and, over the top of that, you add snippets of text, images or even movies to the 'board' to build up all the relevant information. Then, you can move them all around, just like Post-It notes, to organize your ideas.
Have you found that research can take up a lot of your time when you're writing articles?
Here's a tip. Don't do your research first - do it when you know what answers you need. By using a graphic organizer to determine what you know and what you need to find out, you'll save whole heaps of time.
So, when you need to classify and organize information for your articles, try using a graphic organizer to build your framework for success.
(c) 2005 Lynda Blake All Rights Reserved
Lynda Blake is a UK freelance writer
Resources used in preparing this article:
Whiteboard Software: http://www.notateit.com
and graphic organizers
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