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#1 Mistake Most Blogs Do
Copyright 2005 Rok Hrastnik As much as this might surprise most bloggers, the #1 mistake most blogs are doing is not publishing their content via e-mail, as a supplement to their RSS feeds. Just think about it: while RSS is growing strong, it...
Getting Hundreds of Links to Your Website
If you have begun exchanging links, you know how time consuming -- and time-wasting -- it can be. On the other hand, you don't want to give up the process because you might actually unearth the occasional valuable link partner. After all, you know...
Marketing Optimization 101 for Blogs
Copyright 2005 Rok Hrastnik
Truth be told, most blogs aren't really optimized for marketing effectiveness. Even more so, some blogs are absolute marketing machines, but they at the same time fail to fully capitalize on that fact by not being...
Why You’re Not Blogging - And Why You Should Start Today
Those of you who aren't ready to wade into the Blog pool are taking your time for several reasons, according to my informal interviews with people before and after they blog. Others start blogging and then abandon their projects too soon, unaware...
Your Fan Club - Getting Inbound Links
© 2004, John Calder http://www.TheEzine.net Let's face it, getting one-way, non-reciprocal links in to your site is the way to go these days, at least as far as SEO purposes go. Reciprocal links can send you traffic, and may count for something in...
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One Way Linking Campaigns II
We have been discussing trips & tricks to generate one way incoming links into your site. To read the first part of this article read one way incoming links generation.
Then there is a way to generate links with the content that you have not as yet created. For this contact the established authorities (writers, publishers ) in your domain area & let them know that you are available as a resource for researching & writing on any topic from the chosen domain. When they will use you they will credit you for it. Also submit your articles to them. If they ever quote you they will link to you & the added advantage will be that their articles will get published in good places. Imagine an incoming link to your site from TIME or NATIONAL GEOGRAPHIC.
What if you don’t have great content writing skills or the necessary expertise. Then do the next best thing. Ask for permission from writers to host their content on your site in exchange from link from it. So, if you are able to create a good selection of articles people will still link to you for a good compilation.
Now to the next step of creating one way links:
Apart from content you can use other free available downloads from your site as the carrot for people to link to you. This free carrot can be a good software tool relating to your domain or an ebook (content again) etc. If people perceive value in what you are offering chance are they will reciprocate by linking to you. Another way to leverage this free download scheme is to get listed in the directories & portals which offer a listing of freeware on the net. Search the SE using keyword freeware directories. Or shareware directories
You can possibly start with
http://dmoz.org/Computers/Software/Freeware/Directories/
or http://dmoz.org/Computers/Software/Freeware/Download_Locations/.
Or http://dmoz.org/Computers/Internet/WWW/Free_Stuff/Link_Pages/.
Or http://dmoz.org/Computers/Software/Shareware/Directories/
Survey the products & services in your domain. Pick up the good ones & write reviews for it. Then submit those reviews to the concerned site/s. More often then not they will use it while providing a link back to you for the credits.
Another way of getting some links is to hold a contest or host sweepstakes on your site. Once you have this in place get it listed with the directories which offer free contests & games listings. You can search SE for contest directories or start from
here
http://directory.google.com/Top/Games/Gambling/Contests_and_Sweepstakes/Directories/
All this is effective when you are creating content or giving something free or reviewing someone elses’ offering. However there are ways to create one way links which are different than the abovementioned strategies. This entails leaving your footsteps where ever you go. In simpler terms keep your signature file ready( with a hyperlink) & then post it wherever possible.
Whenever you visit a site, write a comment in the guest book with your signature file.
Post messages on the forums or some chat rooms relating to your topic with hyperlink built in ( check which forums allow that).
Post messages in the usenet newsgroups with hyperlink. For selecting the right newsgroup to send a message you can search with your prime keyword on google groups.
Always remember to have your signature file in your email.
Another way of creating one way incoming links into your site is by either starting an online award category or by participating in an award category.
If you are an award giver the recipient will place your gif file(with hyperlink in it) on his site. If you win an award you will link to the award site & they in turn generally link to you.
Another play is to book additional space/ additional url on any other server & create a small site on it(related to your topic area with some unique content) & link it to the original site. A variation of this is to create a blog ( search SE for blog ) or start here
http://directory.google.com/Top/Computers/Internet/On_the_Web/Weblogs/Tools/?tc=1 .
Link this blog to your web site.
Another long winding however effective way to create incoming links is to host affiliate programs or launch banner exchange programs or launch a web ring program from your site. People who will sign up will have links pointing to your site from theirs. However this approach does take time & efforts to bear fruit.
In almost all these variations one of the most important parameters you can control is the anchor text.
These are just some of the methods that you can undertake profitably.
Once you are done with your one way linking campaign, its time to start with reciprocal linking campaigns
About the Author
I'm an eBiz consultant and owner of Mosaic Services- an SEO Company. I regularly write and submit articles on various SE specific topics.
To find more articles, please visit my site http://sem.mosaic-service.com
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