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Branding - More Than Just a Statement - A Memory Scar
Conjure up in your mind broad rolling meadows with runs of cattle or stock of some type, all discriminate by virtue of a registered brand. That's a most common and accepted understanding of branding. You have just now used your mind to develop a...
Diversity in the Workplace
As you look around your office, is everyone just like you? Probably not. The demographics of the American workforce have changed dramatically over the last 50 years. In the 1950s, more than 60% of the American workforce consisted of white males....
Do You Buy Digital Products?
If you are like me, you buy a lot of information products.
Unfortunetly, the really great information costs money, so you
have no other alternative than to purchase your knowledge.
So one day, I went searching on the net trying to find...
Marking Your Territory
We all know the familiar adage "if it walks like a duck, quacks like a duck..." it's nearly always a duck. The same is true with image, particularly when it comes to the images we portray of ourselves as writers. My e-book "Articles That Sell",...
Secrets of Super Affiliates
Have you ever wondered why it is very difficult for you to make a headway in the affiliate marketing game? Why have you signed up for so many programs with so much expectations and yet you have never being able to make a dime out of them all...
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Chasing New Business?
As well you should. New business is what makes the world go round. Your business relies on new business to survive. To get new business you must constantly change your marketing efforts. But what about old business? Have you made a business crippling mistake? Have you forgotten your previous customers while looking for new ones?
There are many ways to advertise your business. What kind of response do you get from e-zines, safelists, startpages, etc? Email is a great way to advertise your business, you can email so many people its hard to not get a response. E-zines are nice, better response cause you can target your promotion a little more than normal email. Start pages are good for Alexa ratings, but not much more. What kind of response do you really see though? 0.2%, 0.5%, 1%, 2%? If you get even 1% response you are the most fantastic copy writer and have the best product in the world. For the rest of us we are ecstatic when we get a 0.2% response or any at all.
Well what about the people that do buy from you? Do you even email them anymore? After you send your thank you for purchasing whatever they purchased from you, do you ever email them again? Well you should.
Lets take one person as an example. He/she buys an ebook about making minisites from you for $19.95. What can we tell about this person from their purchase?
Well if they want to make mini web sites, they must have a webhost. Maybe your an affiliate for a webhosting company. Maybe they need products to sell on their minisite. Maybe they need an ebook about copywriting for their new minisites. Whatever else they need, they will buy it from somebody. They have already bought from you once, why not buy from you again?
When you make sales, make sure you have other products available to make the one they bought perform better or easier to use. If you sell one product to 100 people, then you sold a second product (that made the first product easier to use) to 50 of those people, you just sold 50% more products. You also just made 50% more profit, and didn't spend any more on advertising as you did before.
The point is, don't forget your previous customers. You will make more sales on a monthly basis with 1-2 simple emails to your previous customer base, and will significantly build your current business. Your previous customers trust you, like you, have money, and will buy from you again.
What the heck, let's all make a million.
Aaron Snider
Support@something-big.com
http://www.thecustomermanager.com
Aaron wrote the Customer Manager Program
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Book marketing and book promotion advice from John Kremer, author ... |
Promoting Your Books: Book marketing and book promotion tips for book authors, book publishers, self-publishing authors, POD authors, and e-book publishers ... |
www.bookmarket.com |
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John Kremer's Book Marketing Tip of the Week |
Archives of the weekly Book Marketing Tips of the Week and Internet Marketing Tips of the Week. Learn how to sell more books, tapes, and other products. |
www.bookmarket.com |
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Bookmarketing Limited |
and the consumer syndicated surveys adhoc commissions retainers how to subscribe client list expanding the market contact us · Book Marketing Society ... |
www.bookmarketing.co.uk |
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Book Marketing Works |
Book Marketing Maps - an electronic directory of special-sales buyers, customized to your particular title. |
www.bookmarketingworks.com |
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Book Marketing Services, India |
A specialist marketing consultants group, started in 1987 offering package of marketing and sale promotion services in the Indian market to publishers of ... |
www.bookmarketing.org |
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Sensible Solutions: Book marketing for happily published authors ... |
Sensible Solutions: Book marketing for happily published authors & publishers. |
www.happilypublished.com |
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Book Marketing Profits |
Smart Book Marketing. How to market your book or information product cost effectively through trade shows, mail order, the internet, premiums, book reviews, ... |
www.bookmarketingprofits.com |
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Promote a Book - How to market your book online |
Self Publishing How-To | Print on Demand Publishing | Offset Press Publishing | Getting Published | Book Marketing | E-mail Morris. |
www.fonerbooks.com |
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Self Publishing Book Help. Book Promotion and Book Marketing Tips ... |
How to Self Publish, Market and Sell Your Own Book. Self Publishing information, tips, and resources to show you how to sell hundreds of thousands of books ... |
www.inktreemarketing.com |
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Writing-and-Speaking - Book-Marketing Ezine Articles |
EzineArticles.com allows ezine or email list publishers to upload or download free expert content that can be used within email newsletters or websites. |
ezinearticles.com |
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Book Marketing - High Quality Books & Gifts |
Book Marketing - Direct sellers for High Quality Discount Books, CDs, DVD and Gifts. |
www.bookmarketing.com.au |
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Amazon.com: Complete Guide to Book Marketing: Books: David Cole |
Amazon.com: Complete Guide to Book Marketing: Books: David Cole by David Cole. |
www.amazon.com |
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Amazon.com: A Simple Guide to Marketing Your Book: What an Author ... |
This refreshingly succinct handbook is the easiest way to organize your book marketing campaign. Bobbie Hurst, Book Publicist ... |
www.amazon.com |
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Sand Hill Book Marketing |
Sand Hill Book Marketing. Distribution for Small Press & Independent Publishers. Browse Titles, Submit Titles, Find Retailers, Submit Retail Locations. |
www.sandhillbooks.com |
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The independent bookstore on the web! |
Although Francine Silverman’s Book Marketing from A-Z does not go into depth in each outlined promotion, the ideas and resources offered from more than 300 ... |
www.bbotw.com |
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Author Resources: Book Marketing |
Author Resources: Book Marketing ... AuthorHouse author and humor columnist Gordon Kirkland uses public appearances as a book marketing tool. ... |
www.authorhouse.com |
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Substance Books Inc. - Online Book Publicity, Marketing & Book ... |
Providing Web / Book Marketing Ideas & Promotional ... Receive Substance Books Inc.'s free BOOK-MARKETING NEWSLETTER designed for writers and publishers, ... |
www.substancebooks.com |
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Publicity / Book Marketing / Bookstore / Ebooks |
Publicity, book marketing, and publisher for self publishing books as well as excellent online bookstore. |
www.virtualwordpublishing.com |
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Mega Book Marketing |
Reserve your seat at MEGA Book Marketing University before 5pm PST January 5, 2007.and you get the home study version of last year's event for free (a $349 ... |
www.megabookmarketing.com |
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Book Marketing Plan: Launch Your New Book Profitably and Confidently |
Tame all your "Should I?'s" into "To-do's"! The Sample Book Marketing Plan is 24 pages and costs $95.00; it's in PDF (Adobe Acrobat Reader) format. ... |
www.yudkin.com |
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