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Can you convert your marketing into a religion?
Religion breeds fanatics.
We've all seen that. And if it works for a bunch of crazies, why not make the same marketing strategies work for your product or service? Can you possibly adapt a system that has worked flawlessly for thousands of...
Creative People - Presenting Seminars to Bump Up Sales
Many of my clients are turning to speaking at chambers and other networking organizations to generate business. This is a wonderful method of building credibility and gaining free advertising, especially when you are in a creative business that...
Marketing the Government for Profit
Steps and tips on marketing your business to the government. Fact: Federal, state and local governments buy over $450 billion combined in goods and services each year. Part of that can be yours if you know how to get it. Fact: Federal...
NEW! Content for your website
How much do you have to pay to have your website supplied with daily news and articles? Does free sound good enough? RealEstateGates.com is an international real estate portal providing the variety of online real estate services, advertising and...
Ten Basic Steps For Building A Web Site That Works
"1. Assemble a web site development plan that is integrated with
your overall marketing processes; the content should be
consistent with offline materials, the graphics/images don't
have to be identical with traditional media, but should...
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The Advantages Of RSS Websites
RSS - or what is now known as "Really Simple Syndication" - is a
file format that is incorporated by Internet users in their
websites to allow for 'web syndication', making their web
content available in a format that can be universally understood
by other people.
In essence, RSS is a 'mini database' that contains headlines and
descriptions (a summary or a line or two of the full article) of
your web content, including hyperlinks that enable users to link
back to the full article of their choice.
RSS websites - that is, websites that contain RSS 'feeds'
(articles or postings) - typically have colorful graphics to
indicate to users that the specific web content is available
through RSS feeds. These graphics are usually depicted by orange
rectangles that are usually marked with 'RSS' or 'XML'.
With its increased popularity, RSS is now being adopted and used
by more website owners or publishers. Today, numerous resources
are now available that aid Internet surfers (and even beginners
as well) on how to set up and use RSS.
Setting up RSS feeds and adding them to your website can be a
simple process that does not involve a lot of time or any money.
Listed below are some simple and basic steps that you might want
to follow:
1. Have your web content and/or news in an RSS feed format, such
as XML (appropriate and 'ready-made' feeds are also available
from other sources).
2. Click the orange graphic - this is the RSS feed icon. Take
note of the URL of the RSS feed; this will be displayed in the
address bar (for Internet Explorer).
3. Input the feed URL on your RSS feed creation program.
4. Click on the "Generate Feed" button. This will generate the
RSS code for your web content.
5. Enter the RSS code in the appropriate place on your own
website.
Having created an RSS feed for your website, next comes the task
of publishing your web content and news and having them
displayed on other sites and headline viewers. This is made
possible with the use of RSS readers or aggregators.
RSS readers or news aggregators are used to view particular web
contents. RSS readers contain the collection of 'feeds' or RSS
files from content providers, and they are generally classified
into 3 types:
·Desktop RSS readers - also known as standalone desktop
application, they generally 'run' in the background and are
similar to an e-mail client, collecting the feeds and refreshing
items automatically as they are updated.
·Web-based aggregators - these are online services that enable
users
to personalize web pages, refreshing them each time the
page is accessed or each time a person logs in to the service.
·Plug-in aggregators/readers - these make use of either web
browsers or e-mail clients, which allow users to view RSS feeds
while inside an existing program.
Having an RSS-enabled website provides Internet users
(especially those who are website owners) with the following
benefits:
·Allows users to generate up-to-date news and postings, as
information and content in the RSS readers or aggregators are
automatically updated each time the RSS feed is 'refreshed'.
·Allows users to have control over the information that they
wish to view or receive, as they can remove a feed of their
choosing any time they want to.
Aside from these benefits, RSS websites are also useful for
people who conduct their business in the Internet, particularly
in Internet or Online Marketing. RSS can be an effective
marketing tool for your website, especially in the following
fields:
·E-mail marketing and publishing ·Search engine marketing and
optimization ·Business blogging ·Internet advertising ·Digital
public relations ·Branding and e-commerce
In addition, RSS can 'power' your website, providing you with
the following:
·Valuable, updated, and relevant resources for site visitors and
potential clients - RSS is ideal for websites that contain (and
syndicate) a lot of information that has to be changed or
updated regularly.
·Search engine optimization for the website.
·Increased traffic for the website - your website can 'harvest'
and display information from other sites, driving more traffic
to your own website.
·A wide selection of 'channels' for content distribution, such
as PDA's, cellular phones, voice mails, and email ticklers.
·A reliable way to have your web content delivered to Internet
users and potential clients - RSS ensures that your site is
viewed by the people who are interested in them, without having
them blocked and 'cleaned' by ISPs or Spam filters.
These are just some of the advantages that RSS can give your
website (and your business). The possibilities are endless, as
more and more comes up almost everyday. Do not be left behind -
take the advantage of the marketing and publishing power of RSS.
About the author:
Jeremiah Patton is a current user of rss. Jeremiah Patton uses
rss for his legitimate work from home business opportunities
website at http://www.2ndincome4u.com to keep visitors updated
on current events and news.
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| Brand - Wikipedia, the free encyclopedia |
| The brand, and "branding" and brand equity have become increasingly important ... From the perspective of brand owners, branded products or services also ... |
| en.wikipedia.org |
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| Branding - Wikipedia, the free encyclopedia |
| Livestock branding, the marking of animals to indicate ownership; Human branding, ... Retrieved from "http://en.wikipedia.org/wiki/Branding" ... |
| en.wikipedia.org |
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| AllAboutBranding.com : Home |
| Provides resources and opinions on branding. Includes brand development, management and communications. |
| www.allaboutbranding.com |
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| brandchannel.com | branding resource produced by Interbrand | brands |
| An international online exchange and resource about brand marketing and branding. |
| www.brandchannel.com |
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| Branding Company Corporate Branding Internet Brand Identity ... |
| Brand Identity Guru Inc. creates, develops and promotes powerful brands. Our clients enjoy an array of innovative, creative and powerful branding solutions ... |
| www.brandidentityguru.com |
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| Branding Blog |
| Branding and positioning news and opinion. |
| www.brandingblog.com |
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| Branding Asia |
| Free articles, news and columns on branding in Asia. Market research and Asian marketing. |
| www.brandingasia.com |
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| Pages tagged with "branding" on del.icio.us |
| All items tagged branding ??? view popular ... industrie./design and branding consultant specialists./ · save this. by kittim to design branding graphic ... |
| del.icio.us |
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| The Brand Called You |
| Big companies understand the importance of brands. Today, in the Age of the Individual, you have to be your own brand. Here's what it takes to be the CEO of ... |
| www.fastcompany.com |
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| Branding: See what people are saying right now on Technorati |
| See all blog posts tagged with branding on Technorati. |
| www.technorati.com |
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| Mozilla Branding |
| The purpose of this document is to describe mozilla.org's branding strategy during and after the release of what has generally been called Mozilla 1.4. ... |
| www.mozilla.org |
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| What Brand Are You? A branding viral by The Design Conspiracy |
| What Brand Are You? has since been picked out as Site Of The Day by the likes of the Financial Times, Yahoo, USA Today and BBC News, and has received more ... |
| www.whatbrandareyou.com |
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| Julie & Company: Affordable branding, web design, graphic design ... |
| Julie & Company creates stellar branding, integrated marketing, advertising, web design, web development, Flash, trade show booths - all at affordable ... |
| www.julieandcompany.com |
|
| Forty Media - Web Design, Web Development, Branding, Great Websites |
| a professional web design agency based in Phoenix, Arizona. |
| www.fortymedia.com |
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| Branding - Yahoo! Small Business |
| Find information to help grow your online business with business plans, Thomas Register, news articles and more. |
| smallbusiness.yahoo.com |
|
| Lexicon |
| Lexicon Branding appears on KTVU News; Lexicon Branding creates Ridgeline for Honda, Viiv for Intel, and GameTap for Turner Broadcasting System, Inc. ... |
| www.lexicon-branding.com |
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| Branding and Usability |
| We're finding that a site's usability can dramatically affect branding. ... There are two basic techniques for branding: direct experience and indirect ... |
| www.uie.com |
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| iMedia Connection: Research & Metrics - Branding |
| Majority of marketers feel branding opportunities -- online and offline -- aren't ... IAB case studies prove real-world power of online in branding mix. ... |
| www.imediaconnection.com |
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| Small Business Marketing And Branding |
| Small business marketing and branding advice and how-to guides for small business owners. Learn how to start and grow your own successful business. |
| smallbusinessbranding.com |
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| Beyond Branding |
| Beyond Branding, published in hardcover in 2003 and paperback in 2005, presents innovative business models for the survival of 21st century organizations. |
| www.beyond-branding.com |
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