|
|
10 Ways To Start An Internet Salesletter
The first sentence of an internet salesletter is like a hook. It must grab the reader's attention and lead them into reading the entire letter. According to copywriter Joseph Sugarman, the purpose of the first sentence of a salesletter is to get...
9 Tips for Better Copywriting
Avoid the wimpy verbs—is and be.
These “do-little” verbs only occupy space and state that something exists. So don’t write, “There is one simple omission that can transform a sentence from boring to brilliant.” Do write, “One simple omission...
Five Sections of Your Copy Guaranteed To Get Read
by Karon Thackston © 2005 http://www.copywritingcourse.com Only about 20% of your copy is going to get read. The rest will simply be scanned. I'm sure you've heard the statistic before. It's nothing new. While it might sound frightening or...
How to Harness the Real Power of the P.S.
Should your sales letter contain a P.S.? If you aren’t using one, you’re probably leaving money on the table. So the short answer is “yes.” A well written P.S. (for “post script,” literally meaning “after writing”) following your signature is your...
The World's Most Powerful Marketing Tool
What marketing skill would you need "to sell sand in the desert?" It's the same marketing skill top-dog eBiz marketers have in common. Rudyard Kipling said it best when he wrote: *Words are the most powerful drug used by mankind.* The common...
|
|
|
|
|
|
|
|
The NLP Secret That Makes Your Words Sell
Writing cracker-jack copy would be a lot simpler if every potential client thought in the same way. But in reality, they don't.
The good news is that by understanding the various ways people think, you can appeal to all personality types in your copy. And by doing that, your responses will dramatically improve.
You see, people process information using different senses. Some people are great listeners but lousy at visualising a concept. Others can't truly grasp what you're talking about unless you draw pictures on a whiteboard.
The teachings of Neuro Linguistic Programming state that there are three main information processing methods. They are visual (sight), auditory (sound) and kinesthetic (touch). The others are through thinking, smelling and tasting.
By using a combination of words that relate to each of the senses, you're covering all bases by appealing to all types of people. Here are some examples of words that relate to various senses.
***************** Visual (sight) ***************** appears to, see, look, blind, bright, brilliant, clear, colourful, crystal clear, draw, enlighten, focus, glance, horizon, illustrate, imagine, dream, insight, it looks like, light, mirror, outlook, paint a picture, picture, reveal, see, sketch, visualise, vibrant, vivid, watch
***************** Auditory (sound) ***************** announce, argue, boom, buzz , crash, hear, listen, loud, rave, sound, noise, silence, speak, shout, music, noise, quiet, ring, roar, scream, shout, silent, silence, snap, sound, speak, squeal, talk, tell, voice,
whisper, whistle, yell
***************** Kinesthetic (touch) ***************** back bone, balance, blend, blistering, bliss, bounce, brush, calm, connect, crush, cut, drive, feel, feverish, grab, hot, handle, heart, hit, lift, loose, love, massage, peaceful, prick, reach, push, rock solid, rough, rub, scratch, stir, stress, stroke, tap, touch, tranquil
***************** Smell ***************** aroma, bouquet, essence, fishy, flowery, fragrant, fresh, musty, odour, perfumed, pungent, rotten, scent, smell, sniff, snort, stench, stink, sweet scented, vapour, waft, whiff
***************** Taste ***************** acid, bite, bitter, creamy, crisp, delicious, devour, drink in, eat, fatty, fishy, fresh, greasy, juicy, lean, lick, lip smacking, luscious, meaty, melts in your mouth, milky, mouth watering, salty, peppery, savour, sip, sizzling, sour, spicy, succulent, suck, swallow, sweet, tangy, tantalising, tasty, wicked
***************** Thinking ***************** challenge, concentrate, consider, devise, dream of, dream up, experience, guess, know, learn, mediate, memorise, motivate, pretend, put on your thinking cap, sensation, sense, speculate, strategise, think, dream, true, understand, wonder.
About the Author
Kris Mills of Words that Sell is a seasoned copywriting professional and author of "How to Create a Sales Explosion With Every Ad and Letter You Write". More information on this popular guide can be found at http://www.synergie.com.au/explosion.htm, or check out more of Kris' many copywriting articles at www.advicegalore.com.
|
|
|
|
|
Copywriting . Net |
Copywriting . Net. The Internet's copywriting service center for Web and print marketing communications. |
www.copywriting.net |
  |
Copywriting - Wikipedia, the free encyclopedia |
As search-engine algorithms get smarter every day, this Search engine optimization (SEO) copywriting is more and more about writing for human visitors as ... |
en.wikipedia.org |
  |
Copywriting - SEO Copywriting - Learn copywriting |
Copywriting .com has just changed hands and will open its doors again in a few weeks. If you'd like to be notified when we launch, please send an email to: ... |
www.copywriting.com |
  |
Copywriting 101 | Copyblogger |
Copywriting 101 Tutorial Copywriting is one of the most essential ... Subscribe to Copyblogger to learn more about copywriting and online marketing. ... |
www.copyblogger.com |
  |
The Copywriting Site - Free information, tips, and tricks on ... |
The Copywriting Site: Here you get free information tips and tricks on copywriting that sells. - Marketing Writing. |
noriainternational.com |
  |
Copywriting courses. Become a copywriter. |
Copywriting courses for copywriters; plus tips on buying copy and hiring a copywriter. |
www.inst.org |
  |
Advertising & Online Copywriting, Search Engine Copywriting ... |
Advertising copywriting and search engine copywriting that impresses your visitors and the engines. |
www.marketingwords.com |
  |
Free tutorials on copywriting, web content, advertising, internet ... |
How to dramatically improve response from your Advertising, Internet marketing, Direct Mail and Web pages with powerful copywriting. |
www.adcopywriting.com |
  |
Copywriting: See what people are saying right now on Technorati |
See all blog posts tagged with copywriting on Technorati. |
www.technorati.com |
  |
Advertising Copywriter, Website Copywriter, SEO Copywriter ... |
Need a copywriter who can really grasp your business? Copywriting for websites, SEO, ads, brochures, articles... Elegant, no-fuss copywriting that really ... |
www.divinewrite.com |
  |
Copywriting |
Every advertising medium is different. And so is copywriting for each element. Business owners can find out what to look for when hiring a copywriter. |
advertising.about.com |
  |
Copywriting Secrets - Master Copywriter - Killer Copy Writing |
FREE E-Course Reveals The Latest Kick-Ass Copywriting Secrets You've Gotta Know! ... "Now You Can Grab The Latest No-BS Advanced Copywriting Secrets That ... |
www.websiteconversionexpert.com |
  |
Text Wizard® Copywriting - UK freelance copywriter, scriptwriter ... |
Plain English with fizz: copywriting that stays on brand and on your mind. UK copywriter. |
www.textwizard.com |
  |
Getting Real: Copywriting is interface design - Signal vs. Noise ... |
Copywriting isn’t something to be left to the guy on your team who writes long ... So, I’m considering adding copywriting to my list of responsibilities, ... |
www.37signals.com |
  |
Amazon.com: Persuasive Online Copywriting: How to Take Your Words ... |
Amazon.com: Persuasive Online Copywriting: How to Take Your Words to the Bank: Books: Bryan Eisenberg,Jeffrey Eisenberg,Lisa T. Davis by Bryan Eisenberg ... |
www.amazon.com |
  |
Michele PW |
Watch your business soar when you put the power of great copywriting, results-driven marketing solutions and amazing creativity to work for your business. |
www.writingusa.com |
  |
Pages tagged with "copywriting" on del.icio.us |
Good Copywriting: A blog about copywriting on the web ... Copywriting tips for online marketing success from Copyblogger · save this. copywriting blog ... |
del.icio.us |
  |
Online Copywriting: Subscribe to the Excess Voice Newsletter |
Online Copywriting: Nick Usborne's Excess Voice newsletter includes dozens of articles and a comprehensive list of resources and reviews for writers of ... |
www.excessvoice.com |
  |
Linda Westphal, Freelance Advertising Copywriter |
Experienced copywriter for direct marketing articles, and advertising tips. Citrus Heights, California. |
www.lindawestphal.com |
  |
Copywriting: Projects on Elance |
Copywriting, Between $250 and $500, 7, 11/29/2006 1:45 AM ... Copywriting, Prefer not to disclose, 0, 12/1/2006 2:41 PM, 6 d, 22 h+, Authentication Status ... |
www.elance.com |
  |
|