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10 Must Haves for Your Best-Selling Ebook
Content People Want Now before you say "Duh", this is where many people mess it up. Before they can even get out the gate they're destined to fail because they create a product that nobody wants. Sort of defeats the purpose. You don't want to...
Article Marketing: What Is It and How Can I Use it to Grow My Business?
Ever read one of those web articles written by an internet marketing expert? They're really helpful, aren't they. You can learn a ton about how to be a successful web marketer just from surfing the net and reading articles. And it's funny... you...
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Writing technical articles is a challenge. There you sit, surrounded by reams of research, notes and interviews. Where do you start? Remember 5th grade English? You start with an outline. Outlining has fallen on hard times lately. Mind...
Q&A for Writers, Editors and Publishers - Thoughts from Your Peers on Life and Work, Part Two
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Solutions for the Struggling Article Writer
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The NLP Secret That Makes Your Words Sell

Writing cracker-jack copy would be a lot simpler if every potential client
thought in the same way. But in reality, they don't.

The good news is that by understanding the various ways people think, you
can appeal to all personality types in your copy. And by doing that, your
responses will dramatically improve.

You see, people process information using different senses. Some people are
great listeners but lousy at visualising a concept. Others can't truly grasp
what you're talking about unless you draw pictures on a whiteboard.

The teachings of Neuro Linguistic Programming state that there are three
main information processing methods. They are visual (sight), auditory
(sound) and kinesthetic (touch). The others are through thinking, smelling
and tasting.

By using a combination of words that relate to each of the senses, you're
covering all bases by appealing to all types of people. Here are some
examples of words that relate to various senses.

*****************
Visual (sight)
*****************
appears to, see, look, blind, bright, brilliant, clear, colourful, crystal
clear, draw, enlighten, focus, glance, horizon, illustrate, imagine, dream,
insight, it looks like, light, mirror, outlook, paint a picture, picture,
reveal, see, sketch, visualise, vibrant, vivid, watch

*****************
Auditory (sound)
*****************
announce, argue, boom, buzz , crash, hear, listen, loud, rave, sound, noise,
silence, speak, shout, music, noise, quiet, ring, roar, scream, shout,
silent, silence, snap, sound, speak, squeal, talk, tell, voice,


whisper,
whistle, yell

*****************
Kinesthetic (touch)
*****************
back bone, balance, blend, blistering, bliss, bounce, brush, calm, connect,
crush, cut, drive, feel, feverish, grab, hot, handle, heart, hit, lift,
loose, love, massage, peaceful, prick, reach, push, rock solid, rough, rub,
scratch, stir, stress, stroke, tap, touch, tranquil

*****************
Smell
*****************
aroma, bouquet, essence, fishy, flowery, fragrant, fresh, musty, odour,
perfumed, pungent, rotten, scent, smell, sniff, snort, stench, stink, sweet
scented, vapour, waft, whiff

*****************
Taste
*****************
acid, bite, bitter, creamy, crisp, delicious, devour, drink in, eat, fatty,
fishy, fresh, greasy, juicy, lean, lick, lip smacking, luscious, meaty,
melts in your mouth, milky, mouth watering, salty, peppery, savour, sip,
sizzling, sour, spicy, succulent, suck, swallow, sweet, tangy, tantalising,
tasty, wicked

*****************
Thinking
*****************
challenge, concentrate, consider, devise, dream of, dream up, experience,
guess, know, learn, mediate, memorise, motivate, pretend, put on your
thinking cap, sensation, sense, speculate, strategise, think, dream, true,
understand, wonder.

About the Author

Kris Mills of Words that Sell is a seasoned copywriting professional and
author of "How to Create a Sales Explosion With Every Ad and Letter You
Write". More information on this popular guide can be found at
http://www.synergie.com.au/explosion.htm, or check out more of Kris'
many copywriting articles at www.advicegalore.com.

 

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  • 10 must haves for your best selling ebook

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  • advertising copywriting the top ten cliches and why you should avoid them

  • ad copywriting building brand equity one word at a time

  • an seo copywriting makeover turning not into hot part 1 of 2

  • an seo copywriting makeover turning not into hot part 2 of 2

  • are creative stereotypes holding you back

  • are keywords destroying the flow of your seo copy

  • are these internet marketing ebooks hogwash

  • are you asking the right questions in your copy

  • are you content with your e book content five improvements that will hook your readers

  • are you content with your headlines 5 ways to beef up your article title for maximum clickability

  • are you content with your web articles 5 ways to dominate your niche with copy that rocks

  • article marketing what is it and how can i use it to grow my business

  • article writing dos and donts

  • attention deficit sales letter disorder

  • avoid the big advertising mistakes

  • a copywriter never mumbles and other principles of effective ad copy

  • a copywriter speaks hey give me back my pen

  • a copywriting lesson from dr seuss

  • a day in the life of a freelance copywriter

  • a free lesson on how to easily write ads that are guaranteed to make you money

  • a lesson from the apprentice that can make you a master

  • a lesson in advertising from the eighteenth century

  • a quick and easy way of getting more customers from every single ad you write guaranteed

  • back to the copywriting basics

  • become a ghostwriter

  • becoming a ghostwriter

  • boost your b to b marketing copy 3 major copywriting blunders and how to correct them

  • business writing when not to be professional

  • calls to action making them fit makes all the difference

  • can anyone succeed as a freelance copywriter

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  • case in point what you need to know about link popularity

  • charles brown

  • choosing keywords that bring the best results

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  • copywriting 101 the exclamation point friend or foe

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  • copywriting faqs

  • copywriting for seo

  • copywriting for the non english speaking audience

  • copywriting is not one size fits all

  • copywriting makeover its not about you its about them

  • copywriting makeover know where your customers are in the buying process part 1 of 2

  • copywriting makeover know where your customers are in the buying process part 2 of 2

  • copywriting makeover making an emotional connection part 1 of 2

  • copywriting makeover making an emotional connection part 2 of 2

  • copywriting makeover search engine friendly can also mean visitor friendly

  • copywriting secrets of the indian mystics

  • copywriting successes and failures a comparison of the good and bad

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  • copywriting tips for sales generating brochures

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  • cure for boring corporate communications

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  • distribute your self published book part 2

  • does your copywriting trigger what makes your visitors buy

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  • dont neglect the power of repetition

  • do you make this big mistake writing your articles

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  • dreading the writing assignment outlines to the rescue

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  • five sections of your copy guaranteed to get read

  • five steps to online copywriting success

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  • fond of autoresponders write em right

  • freelance copywriting advice 1 take the scary jobs

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  • freelance writers how to partner with your competition

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  • getting looked over without getting overlooked

  • getting people to part with their money the old fashioned way

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  • hello niche marketing enthusiasts

  • heres a little known secret to writing copy for serious copywriters only

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  • hiring a great copywriter

  • hitching a ride on current events

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  • how a book is born one authors story

  • how a book is born one author s story

  • how being a good listener can make you a successful copywriter

  • how freelancers can expand their business using personal coaching

  • how i learned to make my writing pay and you can do it too copywriting is easy money

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  • how to create winning concepts and copy every time even when faced with a terrifying job

  • how to emotionally charge your sales letters to boost sales

  • how to enhance the personal appeal of your sales letter

  • how to find a copywriting school

  • how to find freelance copywriting jobs

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  • how to succeed as a writer

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  • how to write to mars and venus

  • how using a drop capital increased my ebook sales by 40

  • image and name recognition can provide a constant stream of referrals

  • increasing conversions through action oriented copywriting

  • index

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  • is it time for a copy facelift

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  • maximizing the effect of your freelancer s bio

  • my favorite errors to correct dont make these mistakes and your writing will rise above most other writing part 1

  • my favorite errors to correct dont make these mistakes and your writing will rise above most other writing part 2

  • my favorite expert advice on writing the stories of our lives gleaned from my favorite books on the subject

  • need a great idea feed your brain

  • need a new idea try changing your perspective

  • new years resolutions for writers

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  • published but not paid part ii how to extract payment from sticky fingered editors

  • published but not paid part i start right to avoid problems

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  • q a for writers editors and publishers thoughts from your peers on life and work part one

  • q a for writers editors and publishers thoughts from your peers on life and work part two

  • revealed the 12 500 copywriting formula

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  • some faqs for aspiring copywriters

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  • super adjectives boost the power of your copy

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  • the art of reading your buyer s mind

  • the author within

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  • the world s most powerful marketing tool

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  • the writer s dilemma should you write for free

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  • to write your own copy or not to write your own copy that is the question

  • transform your home page to pull sales with passion copywriting

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  • understand your buyers pathway

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  • use grammar as a marketing weapon

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  • want to stop leaving your prospects feeling naked use thecurious power of three

  • weaving words for the web

  • web copywriting for international markets

  • web copy how much is enough

  • whats so different about writing web copy

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  • why copywriting is the secret to your online success

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  • wild bill s top 30 copy writing principles

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