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12 Low Cost or No-Cost Techniques to Snag Lucrative Freelance Writing Assignments ASAP
No matter where you live, landing lucrative writing assignments doesn’t need to be difficult. The secret to a profitable freelance writing career is to start small and build it from there. Another secret… you must remember to promote your...
Are You Asking the Right Questions in Your Copy?
Are You Asking the Right Questions in Your Copy? by Karon Thackston © 2004 http://www.copywritingcourse.com It’s a common approach to writing copy. You begin by asking questions. Why? To evoke thoughts in your readers' minds, to stir up emotions,...
Search Engine Optimisation Copywriting - the Top Ten Pitfalls and How to Avoid Them
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Writer's Block Begone
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When "Less" Is More... When It Comes To Writing Your Sales Copy

Today we're going to wrap up our discussion about these 5 critical copywriting techniques you must be using in "5 Ways To Give Your Prospects A Much-Needed Break!"

O.K.?

Let's just go over the 3 items we've already discussed:

1. Writing compelling sub-headlines, strategically placed throughout your sales copy!

You must use at LEAST one per written page.

2. Using compelling bullets to firmly and confidently state or re-state the benefits of your goods or services!

3. Making sure you're alternating bold copy with the "normal" copy in your bullets, to provide your prospects with "eye-relief" and to emphasize the critical parts of your sales copy!

And finally...

4. You must be writing in short sentences, made up of basic ideas!

See, you DON'T want to be delivering more than one point at at a time when you're talking to a prospect -- because in a sales letter, if they haven't had time to digest your first item... and they you hit 'em up with the second item anyway...

They're going to be confused.

And confusion, like "delay"...

Is The Death Of A Sale!

If you're prospect's confused, they'll bail on you faster than a lawyer bails on his client as soon as he's ran out of money!

You should even use very short sentences when you need to.

Like this!

Make sense?

5. And lastly, use short paragraphs as well.

Just think about it for a second: How annoying is it


when someone strings sentence after sentence together when they're talking to you? Without any interruption. And without making any kinds of pauses. Even for breathing. Or to ask you if they're making sense? Doesn' that just drive you nuts?

That's as irritating as nails grating across a chalk board!

By using short sentences and short paragraphs, you're making it as easy as possible for your reader to digest what you're saying and get on with it.

Listen, the bottom line is... if you're writing sales copy and you don't consistently use all these little "tricks"... you're going to end up writing... a lot MORE sales copy... in exchange for...

A lot... less... sales!

Now go sell something,

Craig Garber http://www.KingOfCopy.com

P.S. Check out all the prior archives you've been missing, right here at: http://www.kingofcopy.com/tips/tiparchives.html

P.P.S. If you know someone who could benefit from this tip, then do the right thing and forward this tip on to them, right NOW!

About the author:

If you want to know how to consistently attract a steady stream of fresh new prospects, who are pre-qualified, eager, and excited about buying from you, then Craig Garber -- recognized by his peers as America's Top Direct-Response Copywriter -- can show you exactly how to do this, step-by-step. Garber's written winning promotions across a HUGE variety of industries and you can see them all for yourself on his website at http://www.kingofcopy.com

 

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  • 10 must haves for your best selling ebook

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  • advertising copywriting the top ten cliches and why you should avoid them

  • ad copywriting building brand equity one word at a time

  • an seo copywriting makeover turning not into hot part 1 of 2

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  • are creative stereotypes holding you back

  • are keywords destroying the flow of your seo copy

  • are these internet marketing ebooks hogwash

  • are you asking the right questions in your copy

  • are you content with your e book content five improvements that will hook your readers

  • are you content with your headlines 5 ways to beef up your article title for maximum clickability

  • are you content with your web articles 5 ways to dominate your niche with copy that rocks

  • article marketing what is it and how can i use it to grow my business

  • article writing dos and donts

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  • avoid the big advertising mistakes

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  • a day in the life of a freelance copywriter

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  • a lesson from the apprentice that can make you a master

  • a lesson in advertising from the eighteenth century

  • a quick and easy way of getting more customers from every single ad you write guaranteed

  • back to the copywriting basics

  • become a ghostwriter

  • becoming a ghostwriter

  • boost your b to b marketing copy 3 major copywriting blunders and how to correct them

  • business writing when not to be professional

  • calls to action making them fit makes all the difference

  • can anyone succeed as a freelance copywriter

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  • case in point what you need to know about link popularity

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  • choosing keywords that bring the best results

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  • copywriter rates getting the facts beforehand

  • copywriting 101 the exclamation point friend or foe

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  • copywriting for seo

  • copywriting for the non english speaking audience

  • copywriting is not one size fits all

  • copywriting makeover its not about you its about them

  • copywriting makeover know where your customers are in the buying process part 1 of 2

  • copywriting makeover know where your customers are in the buying process part 2 of 2

  • copywriting makeover making an emotional connection part 1 of 2

  • copywriting makeover making an emotional connection part 2 of 2

  • copywriting makeover search engine friendly can also mean visitor friendly

  • copywriting secrets of the indian mystics

  • copywriting successes and failures a comparison of the good and bad

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  • distribute your self published book part 2

  • does your copywriting trigger what makes your visitors buy

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  • dont neglect the power of repetition

  • do you make this big mistake writing your articles

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  • dreading the writing assignment outlines to the rescue

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  • features vs benefits the mystery revealed

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  • five essential steps to set up your authors web site

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  • five sections of your copy guaranteed to get read

  • five steps to online copywriting success

  • fixing bad web site copy

  • fond of autoresponders write em right

  • freelance copywriting advice 1 take the scary jobs

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  • freelance writers how to partner with your competition

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  • getting looked over without getting overlooked

  • getting people to part with their money the old fashioned way

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  • hello niche marketing enthusiasts

  • heres a little known secret to writing copy for serious copywriters only

  • heres a simple selling secret for how to turn 2 words into 44 590 dollars selling softdrinks

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  • hitching a ride on current events

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  • how a book is born one authors story

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  • how to create winning concepts and copy every time even when faced with a terrifying job

  • how to emotionally charge your sales letters to boost sales

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  • how to find freelance copywriting jobs

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  • how to harness the real power of the p s

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  • how to succeed as a writer

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  • how using a drop capital increased my ebook sales by 40

  • image and name recognition can provide a constant stream of referrals

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  • index

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  • is it time for a copy facelift

  • is it worth hiring a professional copywriter

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  • is your copy upside down

  • its a dog eat dog world in the freelance work marketplace

  • its time to start that swipe file

  • keyword article writing the key to your success

  • knowing copywriting basics how to get ahead in your copy writing business

  • knowing your market the key to good sales copy

  • leverage the power of article marketing

  • limited time only shh its a secret

  • live brainstorming session

  • long copy sales letters on the web hype or not

  • long copy vs short copy if youre still debating this youre missing the point

  • long sales letters vs short sales letters

  • lower cost increase conversion of your adwords ads

  • make your sales copy believable

  • making a career of sharing

  • master headline creation in 3 easy steps

  • maximizing the effect of your freelancers bio

  • maximizing the effect of your freelancer s bio

  • my favorite errors to correct dont make these mistakes and your writing will rise above most other writing part 1

  • my favorite errors to correct dont make these mistakes and your writing will rise above most other writing part 2

  • my favorite expert advice on writing the stories of our lives gleaned from my favorite books on the subject

  • need a great idea feed your brain

  • need a new idea try changing your perspective

  • new years resolutions for writers

  • nip and tuck three quick tricks for writing seo copy

  • nobody likes a rambler

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  • power writing 101 tips and tricks to get you taken seriously

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  • published but not paid part ii how to extract payment from sticky fingered editors

  • published but not paid part i start right to avoid problems

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  • q a for writers editors and publishers thoughts from your peers on life and work part one

  • q a for writers editors and publishers thoughts from your peers on life and work part two

  • revealed the 12 500 copywriting formula

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  • review the step by step copywriting course

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  • secrets of writing a business website homepage

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  • seo copywriting makeover finding the right trigger

  • seo copywriting makeover good rankings but no sales part 1 of 2

  • seo copywriting makeover good rankings but no sales part 2 of 2

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  • solutions for the struggling article writer

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  • some copy tips from an old hand

  • some faqs for aspiring copywriters

  • so you want to be a copywriter

  • sticks stones and lawyers

  • strategic copywriting so much more than text optimization

  • subtle emotion the key to copy that works

  • super adjectives boost the power of your copy

  • super verbs really move your copy

  • sure fire copywriting tips

  • s can increase search engine positioning

  • ten tips for writing effective web copy

  • theyre searching so why arent they buying

  • the 12 500 copywriting formula

  • the art of reading your buyers mind

  • the art of reading your buyer s mind

  • the author within

  • the best freelance job boards for writers

  • the best place to put seo copy on your web page

  • the bible the source of all copywriting secrets

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  • the magic free offer

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  • the power of your ego in writing online copy

  • the psychology of scarcity less is more if you want faster sales from your web copywriting

  • the rich jerk

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  • the secret power of words

  • the story of the hypnotic writing monkey

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  • the truth about selling e books on the internet

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  • the world s most powerful marketing tool

  • the writers dilemma should you write for free

  • the writer s dilemma should you write for free

  • three steps to pump up the drama in your copy

  • three ways journaling can boost your creativity and your business

  • tips on finding and hiring a good copywriter

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  • top 3 rules for writing effective copy

  • top ten great headline ideas

  • to write your own copy or not to write your own copy that is the question

  • transform your home page to pull sales with passion copywriting

  • understanding the buying process can increase your sales

  • understand your buyers pathway

  • use a guarantee in your headline to increase trust

  • use grammar as a marketing weapon

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  • want to stop leaving your prospects feeling naked use thecurious power of three

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  • wild bill s top 30 copy writing principles

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