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Are You Boring Your Customers?
Copyright 2005 strength-training-woman.com
The business world is changing and your company must catch up.
Consumers are driving the quest for information and personality.
Customers are demanding to trade their hard earned cash for
prompt,...
Einstein Method To Rapid Solutions
Einstein Method To Rapid Solutions By Dave Czach Albert Einstein provided brilliant theories and ideas to our world. But where did these ideas originate? Experience, education, the twilight zone or all of the above? It's been reported that...
Making Profitable Lemonade From Lemons!
This October 31 turned cold, wet and dreary across Chicago and its suburbs. A rotten night for Halloween. And it could have been a lousy night for this business traveler, cheered only by the prospect of conducting an interactive team session the...
Networking For Relationships Or Transactions?
I was a Peace Corps volunteer in West Africa. As I learned first hand, you can’t get to a transaction in Africa unless and until you develop the relationship – even to buy tomatoes, oranges or even fabric or gas for your moped. Sometimes that meant...
Small Business Q & A: If It Was Easy Everybody Would Do It
Q: I started my business about a year ago and everything is going fine. We're growing and making a profit, but the stress of running the business is really starting to get to me. I spend more time worrying than working. Sometimes the pressure is...
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Packaging Success
If success and achievement came in a package or a bottle, what would it look like? Would it be wrapped in satin and tied with a 14-carat ribbon? Would the bottle that contained achievement be as deep as a ruby or as clear as an emerald?
Picture yourself as having the task of packaging these two aspects of life so that everyone would stop and pick them off a shelf. Are you up to this type of task or would the very opportunity of facing success and achievement make you feel inadequate and unable to perform this feat?
Well, there it is - right there before you every single day!
The offer is a standing offer - you are the person chosen to do this monumental marketing strategy. If you look over your shoulder, there doesn't seem to be anyone else in line, but you feel this just can't be so. The thoughts race through your mind - if the world leaves this job to me, what if I mess it up or my ideas are just not right? You are given free reign in deciding how to market success and achievement. There is a time limit in increments of 24 hours and no apparent deadlines. Grab your best pencil, a piece of paper, and start planning. Surely you jest, is right now forming on your lips.
No, there is no lighthearted note here. It is serious and it is vital. If you don't place the concept of success and achievement in the right package and bottle, it will lie dormant and collect dust on shelves across the world. If you ever thought it would not be so far-reaching, just touch the keys on your computer and you can reach individuals who have never stepped foot on the land you live in or do not understand a word you say for they do not speak your language.
The package containing success and achievement must resemble an ability to keep going albeit the odds, to glow in the small steps it takes to reach the top as well as the spotlight at the mountain peak, and it must resemble an open invitation to everyone else to add to your quest, give advice, and benefit from the results. Your striving
for excellence, whether or not to actually touch it, is the glimmer and shimmer of the product. When you can treasure the petals of a flower as well as a jewel-studded pin, if you can have heartfelt respect for someone with age that has struggled and traveled on the road you now trek as well as marvel at a small child taking their first steps, and when you cry as deeply at the hurt of another as you do your own pain, then the opulent packaging of success and achievement is coming into reality.
The old saying, "Does a falling tree make a sound if no one is there to listen?" is relevant to the question, "Are you successful if you are in a dark room, with no contact to any other individual, and you do not share your knowledge, expertise, and valuable advice learned from the hardest teacher of all - experience?
Success and achievement is a birth-right. You have the same right to it as every other person in the entire universe. There is no manual, except the one you write and there are no directions, only the ones you take. The shell of the product lies in our hearts and souls and all the details are up to each one of us. We add the color, the amenities, and the packaging. The store of life is filled with shelves that contain dank, dusty bottles and gaudy, torn packages, but the customers flock to the bright, tempting, diamond-clear flasks and the artfully prepared containers. They hunger for the expertise, the imagination, creativity, counsel, and the experiences that these precious packages contain. They must speak a universal language and be priced so that only the richest, poorest, and everyone in between can afford them.
You may place your success and achievement wherever you choose, as its entirely up to you.
ENJOY!
©Arleen M. Kaptur 2002 August
About the Author
Arleen M. Kaptur has written numerous articles, cookbooks, fiction/non-fiction books
http://www.Arleens-RusticLiving.com
http://www.arleenssite.com
http://www.webspawner.com/users/rusticliving
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| The 6 Myths Of Creativity |
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| CreativeClass.org |
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