Search
Related Links

 

 

Informative Articles

Communication: Management's Responsibility
I've just watched, again, an episode in the Back to the Floor television series, which aired on the BBC (United Kingdom) and PBS (United States). Once more, communication turned out to be a key issue, as it often does in business stories. If...
Connecting With Customers
I just got off the phone with a friend of mine. Business is up he said, but he didn't know why. I asked him a few questions, but the more we spoke about it the more concerned I became. "What do you mean, you don't know why they're buying?" "We...
Customer Service Warning—What to Watch for That Indicate We Have a Customer Service Problem
Do you frequently hear that customers are unhappy about something, and sometimes they are downright frustrated. Yet, what you hear from your employees is, “Stupid customers! They just don’t understand how to use the product”? As the owner, or...
How to kick your customer service up a notch
Welcome to the inaugural issue of Human Tech Tips -- Tip #1. How do we take your customer service and kick it up a notch? This is a big question so where do we begin? As an overview, it's a given that the answer is three-fold: People, Process,...
Survival Tips For Small Businesses
You may be in Mail Order, Direct Mail or you may be a local merchant with 150 employees; whichever, however or whatever you’ve got to know how is to keep your business alive during economic recessions. Anytime the cash flow in a business, large...
 
Creating Sales letters that attract customers


A Sales letter is all about making a powerful offer to your visitors they can’t refuse. The sole purpose of a sales letter is to attract more customers and induce higher sales.

Sales letters can be used with autoresponders to introduce new eBooks to existing as well and potential customers.

You can also put up a sales letter page on your website convincing your visitors that they have come to the right place.

How do you create an effective letter that draws customers in? What are the keys to turning a list of eBooks into a menu of enticing delights your customer has to have? Read on.

Personalize your sales letter

I must have stressed on the importance of this aspect of advertising hundreds of times in this eBook. Nevertheless, let me say it once again. Always write a sales letter with a real person in mind. Write your sales letter just like you are writing it to them personally.

When your potential customer reads it, it will seem personal, almost like you wrote it with them in mind. Too often, sales letters are written as if they were going to be read to an audience rather than one person.

Use Real world stories and examples

Your sales letter should identify with your prospective customers. This can be done by providing them with real life examples or stories on how your eBooks can benefit them. The key here is “benefit”.

Do not simply list out the features of your eBook – list out benefits and show examples of how each benefit can help a customer. By emphasizing a benefit using a real world example, you establish your point effectively and create interest in the customers.

Use the Heading and Introduction well

The sales letter headline is very crucial. Most people only look at the headline of the letter. Your headline should be attractive enough to make a potential customer read through the letter and eventually click on the link provided.

Similarly, the introduction paragraph should be eye catching as well. Most people only go through the heading and the introduction paragraph and get convinced to either check out a product or forget about it.

Bulleted lists

Instead of writing out benefits in form of paragraphs, use bulleted lists. These are visually appealing and appear less cluttered. People generally have a tendency to read lists rather than long paragraphs, especially in ads. It also makes sense to separate each list by an additional space.

A reader always looks for benefits in an ad, and benefits are what you should list out early in the sales letter. After an introductory line, immediately give your readers a list of some of the most important benefits of your eBooks.

By offering a killer list early in your sales letter, you will automatically create a desire in the reader to continue through your sales letter.

This would entice your reader to visit your website and find out more about your eBooks.

Keep refining your letter

Write down everything that enters your mind as you are writing your sales letter. You can edit it later. If you just sit and start writing everything you know about your eBooks and how it will benefit your customer, you will be amazed at how much information floods your mind.

Write it all down. Then read through it - you'll be able to add a lot more detail to many of the points. Edit it after you have exhausted all of your ideas.

Use casual language

Forget all of those rules that your grammar teacher taught you. Write your sales letters in everyday language, just like you would talk in


person. Don't be afraid to begin sentences with "And" or "Because." Don't worry about ending a sentence with a preposition. Write like you speak.

Use Shorter Paragraphs

Long copy works but long paragraphs do not. Use short paragraphs that lead into the next paragraph. Don't be afraid to use short sentences. Shorter paragraphs keep the interest of the reader. Longer paragraphs cause eye strain and often force the reader to get distracted. Simple Language

Some sales letters read like they are a manual. They are filled with words and phrases that may require a dictionary to understand. Unless you are writing to a much targeted audience, avoid using technical language that many readers might not understand.

Keep it simple, using words, language and information that are easy to understand and follow.

Target your sales letter

When you are finished with your final draft of the sales letter, target it to a specific audience. For example: If you are selling an eBook that introduces many "work at home" opportunities, then rewrite the sales letter by adding words in the headlines and ad copy that are targeted towards women who are homemakers.

Then, rewrite the same sales letter and target it to college students. Write another letter targeting senior citizens. Still another could be written to high school teachers wanting to earn extra income during summer vacation. The possibilities are endless.

All you need to do is add a few words here and there in your ad copy to make it appear that your eBook is specifically designed for a target audience. Upload all of the sales letters to separate pages on your website.

By creating these targeted sales letters, you can literally open up dozens of new groups to sell your eBook to. And, in their eyes, it looks like the book was a match made for them.

Structure your sales letter

Break up the sales letter with attention grabbing headlines that lead into the next paragraph. One thing that works very well...is to use a pause like this.

Start the sentence on one line, leaving the reader wanting to know more, and then finishing up on the next line. Also, if you are going to use a sales letter that continues on several different pages of your website, use a catchy hook line at the end of each page to keep them clicking.

=====
Article reprinted with permission from Strategic Services. All rights reserved.
Helene Malmsio has been a successful business entrepreneur for nearly 30 years and has been operating Strategic Services group of Companies since 1987.
For more information on how to publish your own ebook, and to get your own copy of our free self publishing ebook, go to
http://www.buybooks-online.com

Article reprint requirements:
. You may reprint this article, electronically in free-only publications in it's entirety in an Ezine, blog or web site.
. You may not use this article in Unsolicited Commercial Email.
. Whenever this article is used, it must include the authors byline with an active link back to our web site.


About the Author

Helene Malmsio has been a successful business entrepreneur for nearly 30 years and has been operating Strategic Services group of Companies since 1987.
For more information on how to publish your own ebook, and to get your own copy of our free self publishing ebook, go to
http://www.buybooks-online.com

 

Customer Service Group: Resources for improved customer service ...
Newsletters, books, and free online resources for improved customer service, call center and help desk operations including tools for enhancing rep training ...
www.customerservicegroup.com
 
Customer Service Training Customer Service Skills Training Service
Service Quality Institute is the leader in Customer Service Training with customer service training skills products and consulting with over 34 years ...
www.customer-service.com
 
ICS: Institute of Customer Service
The Institute of Customer Service is the professional body for customer service whose primary purpose is to lead customer service performance and ...
www.instituteofcustomerservice.com
 
International Customer Service Association
Promotes the development and awareness of the customer service profession through networking, education and research. Activities, publications ...
www.icsa.com
 
Customer Service Jobs on CareerBuilder.com
Looking for customer service jobs? Start your job search at CareerBuilder, the leader in job search sites, and access hundreds of thousands of jobs today.
customer-service.careerbuilder.com
 
The New York Times Home Delivery - Subscribe
Sign up now to save 50% on your first 12 weeks of Home Delivery. Learn more. As part of Home Delivery, you'll also get free access to TimesSelect premium ...
homedelivery.nytimes.com
 
Customer service - Wikipedia, the free encyclopedia
The modern concept of customer service has its roots in the craftsman economy ... Delivering customer service begins with understanding what customers want. ...
en.wikipedia.org
 
Customer service representatives
When working in call centers, customer service representatives are likely to be under ... Customer service representatives working outside of a call center ...
www.bls.gov
 
Customer Service Training
Customer Service Training, Seminars, Coaching, and free articles to improve repeat business, happiness, and professional image.
www.proedgeskills.com
 
Customer Service
(It may help the reader to notice the role of customer service in the overall ... Additional Resources in the Category of Customer Service and Satisfaction ...
www.managementhelp.org
 
azcentral.com faq - azcentral.com Help - Arizona Republic Customer ...
azcentral.com faq - Welcome to the azcentral.com help center where you can find answers to azcentral.com and Arizona Republic customer service questions.
www.azcentral.com
 
CafePress.com : Help Desk : Customer Service
Email Us Send us an email and we will respond to you within 24 hours. Call Us Toll Free 1-877-809-1659 Customer Service Hours ...
www.cafepress.com
 
Customer Service Week - The Celebration Source
Provides how-to information, gifts and decorations for successful Customer Service Week celebrations.
www.csweek.com
 
Nashville - Tennessean.com - Middle Tennessee Customer Services
Customer service, advertising or news-related questions or problems (615) 259-8000. ... (615) 242-7253. Email Customer Service customer @tennessean.com. ...
www.tennessean.com
 
Customer Service Institute of Australia - dedicated to Australian ...
CSIA is a professional, membership-based body dedicated to improving the standards of customer service both at an individual level and at a corporate level ...
www.csia.com.au
 
The Globe and Mail: Home Delivery Customer Care: Home
The most authoritiative news in Canada featuring articles from The Globe and Mail, breaking news coverage, national news, international news, sports, ...
https:
 
Customer Service from FLORIDA TODAY
We're here to bring the finest customer service to your doorstep. ... Customer Service Hours Monday - Friday: 6:30 a.m. - 5 p.m. ET Saturday: ...
www.floridatoday.com
 
magazine customer service
https://secure.customersvc.com/ servlet/Show?WESPAGE=mo/home.html&MSRSMAG=MO - Similar pages
 
Customer Service – 8 Rules For Good Customer Service
Good customer service is the lifeblood of any business. You can bring in as many new customers as you want, but unless you can get some of those customers ...
sbinfocanada.about.com
 
Help | IndyStar.com
Customer Service • Terms of Service • Send feedback about IndyStar.com • Subscribe Now • Jobs with us. Use of this site signifies your agreement to the ...
www.indystar.com
 
 

 
Content Menu
  • 10 customer service quality statements to measure up against

  • 10 ebay tips to insure a perfect welcome email to your buying customers

  • 10 more ways to make money with your digital cameras

  • 10 reasons to survey your visitors subscribers and customers

  • 10 secrets to online success its all about the customer

  • 10 tips to build manage and profit from an e commerce website

  • 10 tips to overcome your fear of selling

  • 10 ways to work through a business slowdown

  • 11 ways to get what you want be a clever customer

  • 12 free tools for starting a home business with no money

  • 3 keys to building a winning customer service strategy

  • 3 reasons why you better know your customers or else

  • 3 steps to keeping a customer for life

  • 4 alternative ways to gain lifetime customers

  • 4 customer service mistakes companies should avoid making

  • 50 surefire business card tips

  • 5 simple tips for dealing with nasty customers

  • 5 steps to better manage your customers expectations

  • 5 tips for a safe online job search

  • 7 essentinal resources for small business

  • 7 habits of highly successful small business owners

  • 7 questions you must answer before a customer will buy

  • 7 simple steps to help you resolve complaints and delight your customers

  • 7 ways to get your customers saying wow

  • 8 critical steps to establish a customer service culture

  • accepting payment online 7 steps to improve your customers buying experience

  • accountants lawyers do yourself a favor konw what your customers want

  • achieving competitive advantage through collaboration with key customers and suppliers

  • achieving world class customer satisfaction

  • analyzing customers in your business plan

  • are your customers your business

  • are you anti customer

  • are you a customer centric organization

  • are you boring your customers

  • are you driving customers away from your website

  • are you in business to help customers

  • are you in the right online business

  • are you making customers an offer they cant refuse

  • are you pr challenged

  • are you satisfying your customers

  • are you scaring away potential customers

  • astonish your customers with these customer service tips

  • attract your dream customer

  • at your service the ten commandments of great customer service

  • awesome customer service requires a three pronged attack

  • a business without an online presence is missing out on a goldmine of potential customers

  • a comparative study in customer service

  • a corporate facelift with sound bytes

  • a customer complaint management system

  • a customer for life

  • a guide for customer service training tools

  • a managers pr paradigm

  • a practical method to selling customers what they want

  • a real crm strategy or just tracking customers

  • a simple sales strategy turn customers into raving fans

  • a well oiled strategy machine

  • bankers in denial

  • barter its not just for doctors anymore

  • battling with customer service how to win the war part 1 of 2

  • battling with customer service how to win the war part 2 of 2

  • become a customer enthusiasm guru

  • becoming an empowered consumer

  • becoming a solution to your customers problems

  • be an entrepreneur

  • be your own customer

  • blocks to customer focus

  • boost profits market to the gay community

  • build up your customer groups for your home based business

  • build wealth from home

  • business areas that put a high price on customer retention

  • business menu planning satisfy your customers dont stuff them

  • buzz marketing marketing to non marketable customer

  • call center customer service practices

  • can a point of sale system really enhance my customers visit

  • can point of sales systems really enhance my customers visit

  • can small pr firms deliver huge results

  • can three words in websters dictionary be the key to customer loyalty

  • can you really make money while you sleep

  • caring for your customers

  • cashing in on customer service

  • catalog printing a subtle way of seducing customers

  • catapult your businesshow to get customers to chase you to buy from you

  • characteristics of high performance teams

  • check yourself for outstanding customer service

  • coaching for success

  • commercial cleaning companies simple ways of increasing your customer base

  • common sense customer service

  • communicating for profits and customer satisfaction

  • communicating value

  • communicating with customer focus

  • communication managements responsibility

  • connecting with customers

  • consumers demand better customer service

  • contact existing customers to increase business sales

  • contracts for customers

  • converting more free downloads to paid customers

  • convert leads into customers and customers into super customers

  • create a positive upbeat can do workforce and dazzle the customer with your caring

  • create a win win for small your small business

  • create real magic and new customers

  • creating sales letters that attract customers

  • creating value with streaming video content

  • credit card processing beat the system by passing processing fees to customers

  • credit card processing legally beat the system by passing processing fees to customers

  • credit card processing provides customers with an extremely popular payment option

  • crm 101 customer relationship management for beginners

  • crm for beginners customer relationship management basics

  • customers demand internet privacy

  • customers for life or death

  • customers hold onto what youve got

  • customers how to keep them

  • customers what they really want 6 secrets of customer

  • customers why should they buy from you

  • customer centric business strategies

  • customer focus just 5 simple things you need to think about

  • customer loyalty

  • customer relationships make them come back

  • customer relationships within the evolved organization

  • customer relationship management

  • customer relationship management brief history and benefits

  • customer satisfaction

  • customer service

  • customer service 101 what you absolutely need to know

  • customer service 10 simple and practical tips on how to dazzle customers

  • customer service and call center outsourcing whats the buzz

  • customer service and marketing its not that hard

  • customer service and the human experience

  • customer service a lost art

  • customer service a matter of common sense

  • customer service beyond company policy

  • customer service delivery

  • customer service everyone says theirs is great

  • customer service everyone say s their s is great

  • customer service everyone you meet is fighting a hard battle

  • customer service for huge profits

  • customer service has moved toward customer care

  • customer service internet style 10 tips to improve your service

  • customer service in your home based business it can make or break you

  • customer service in your work at home business

  • customer service is all in your head

  • customer service is dying and im not feeling so good myself

  • customer service is dying and i m not feeling so good myself

  • customer service is king

  • customer service is still the key to success

  • customer service leads to customer loyalty

  • customer service lessons from tony soprano and club med

  • customer service not the guru way but three simple steps

  • customer service skills training and roi

  • customer service stop sabotaging your customer relationships

  • customer service the infection of mediocrity

  • customer service tips

  • customer service tips for small businesses

  • customer service training tips

  • customer service warningwhat to watch for that indicate we have a customer service problem

  • customer service warning what to watch for that indicate we have a customer service problem

  • customer service week wear red pants

  • customer service why some people just shouldnt own shops

  • customer service why some people just shouldn t own shops

  • customer value 4 myths

  • custom logo floor mats a customers first impression of your business

  • dealing with business slowdowns

  • dealing with difficult customers

  • dealing with disgruntled customers

  • delighting customers three solutions to make the difference

  • dialogue the four dialogic principles for successful communication

  • difficult customers theres no such thing

  • does your company face a triple threat that will cause the loss of your companys lifeblood customers

  • does your customer service suck

  • does your customer talk back to you

  • dont overlook the 3 special benefits every customer wants from you

  • dont put up with junk pr

  • don t overlook the 3 special benefits every customer wants from you

  • do customers trust your website

  • do some yard work to improve customer service

  • do yourself a favor provide outstanding customer service

  • do your customers waste your time

  • do your potential customers forget about you

  • do you have an exclusive market segment

  • do you have a picture of your customer

  • do you know who your customers really are

  • do you make your prospects and customers jump through hoops

  • do you really need a website to succeed

  • employee expectations key to customer retention in todays workplace

  • engage your customer write about benefits

  • establishing and maintaining customer loyalty in cyberspace

  • establishing yourself as an expert in the eyes of your customers

  • ethics in business a lost art

  • evaluating your customer

  • examining the relationship between employee satisfaction and customer satisfaction

  • exceptional customer service starts with your executive team

  • fanatical customer service and a large collection can skyrocket your sunglasses business

  • fax marketing reaching a new niche of customers

  • finding a capable agent to meet your real estate needs

  • finding hidden telecom savings on customer service records csrs

  • find out why a potential customer is calling on you

  • fire your bad customers

  • fire your bad customers and send them to a competitor

  • fire your customers

  • first contact the source of customer loyalty

  • first steps to picking the perfect marketing method for your home based business

  • five hints for surviving a business slump

  • five secrets to showing your customers you really care

  • foolproof customer service strategies that only a fool would try

  • forgive all ebay sins why bad customer service can cost you money

  • generating publicity will the media be interested in my product business

  • george washington university is gomembers latest hosting customer

  • getting and keeping customers

  • getting back to basics a customer service tale

  • getting more from your customer

  • getting the most from your customers

  • getting the most from your existing customers

  • get customers to come to you not the other way around for free

  • get more customers with less work

  • get paid to shop and keep everything you buy without having to pay

  • get pr off the bench

  • give candidates a day in the life

  • give your customers a choice

  • global banking forced to favour the customer

  • good customer service is worth its weight in gold

  • good customer service would you like fries with that

  • great customer service is the foundation of business success

  • handling challenging situations with a customer focused mindset

  • have you hugged a customer today

  • have you sold your internal customers

  • hiring customer service representatives that are a perfect fit

  • hit the jackpot with customer complaints

  • home based business start up 7 tips for lowering your fear factor

  • home business establishing yourself as an expert in the eyes of your customers

  • home equity loans company 7 key questions to help you choose one

  • hostedsupport com removes barriers for small business with free version of its automated customer support solution

  • how any small business can boost profits online even when all your customers are local

  • how a customer relationship manager for ms office can turn your small business into a productivity powerhouse

  • how a small business can build a customer base

  • how do i define my market

  • how hurricane katrina is showing poor customer service

  • how merchant accounts can save you money

  • how salespeople can create instant believability and credibility with their customers

  • how small businesses build a customer base

  • how to build customer relationships

  • how to build customer trust in your auctions

  • how to build extreme customer service from the inside out

  • how to build great customer relationships via phone

  • how to build trust and overcome skepticism with prospective customers

  • how to buy surplus retail products without getting burned

  • how to calm cranky customers without blowing your stack

  • how to convert more of your prospects into customers

  • how to create a better brochure

  • how to deal with customer disputes without losing customers or giving away the store

  • how to decrease profits without really trying

  • how to deliver exceptional customer service

  • how to determine your customers value

  • how to fire a customer

  • how to gain and retain customers for your online business

  • how to gain a customer base from mailing lists

  • how to get customers to flock to your home based business

  • how to get valuable feedback from your customers

  • how to give your customers a choice between you and the competition and have them choose you

  • how to handle customer billing snafus

  • how to handle irate customers

  • how to hit the competition without losing the customer

  • how to keep customers

  • how to kick your customer service up a notch

  • how to leverage your current ideas and products into multiple revenue streams

  • how to make sure your customers still trust you

  • how to maximise your customer flow

  • how to prevent fraudulent credit card transactions

  • how to protect yourself your business

  • how to realistically set your fees part 2

  • how to realistically set your fees part 4

  • how to retain customers the dish network way

  • how to retain your customers the dish network way

  • how to ruin good customer relations in two easy steps

  • how to simplify your real estate buying selling experience

  • how to stay in touch with your ebay customers 24 7 yep even while youre asleep

  • how to take advantage of public relations

  • how to turn more prospects into paying customers

  • how to turn your customers into a walking talking billboard for your business

  • how to turn your customers into evangelists

  • how to walk the floor and talk to customers

  • how to win the hearts of your customers and friends

  • how to win your customer service battle

  • how to win your customer sevice battle

  • ideal marketing methods for home based businesses

  • identify acquire and retain customers with a crm 1016

  • if you cant see it they wont do it

  • imagine pr like this helping you

  • improvingcustomer service in large stock registrar cmpany

  • improving customer service

  • incentives and customer satisfaction

  • increase profits from your existing customers

  • increasing sales with customer interaction points

  • index

  • industry pro interview branding turning your customers into evangelists

  • inoculate yourself against bad pr

  • instantly solve your resell customers 1 problem

  • internal customer service the key to productivity growth

  • interview with michael murray autoresponder basics

  • introducing the virtual time machine that gives back your valuable time

  • invite self managed staff

  • in business image isnt everything its the only thing

  • in sales the customer is king and dont ever forget it

  • isnt that what customer service is all about

  • is the customer really always right no

  • is your customer service excellent

  • its all about the customers baby

  • its a training issue

  • its just common sense

  • its still about customer service

  • it s all about the customers baby

  • it s still about customer service

  • keeping customers loyal

  • keeping the human element in customer service

  • keeping your businesss finances on track

  • keeping your customers through loyalty marketing

  • keep your customers coming back

  • knowing your customer is the key

  • lack of operations manuals stunting your growth

  • leadership and customer service is there a link

  • learning more about your customers to achieve maximum online profits

  • learning superior customer service skills

  • leave your buts behind for great customer service

  • losing business monentum

  • loyal customers take commitment

  • make an action plan to improve customer service

  • make an offer your customers cant refuse

  • making customer satisfaction surveys work

  • managers who leave pr to others

  • managing customer contacts

  • managing customer uncertainty

  • marketing customer services

  • maximise your compound interest free mortgage quote

  • meeting customer expectations

  • minding your own business

  • mining for gold with the best affiliate programs and hitting pay dirt

  • moving on powerful tips for selling your home

  • mystery shopping mysterious way to improve customer care

  • negotiating to buy a new car the easy way

  • network marketing its all about customers

  • new habits rebounding economy help to sell giftware and collectibles

  • no customer left behind

  • no holds barred conversations with dan lok part 2

  • one of the secrets of a great customer experience

  • online credit card application the easiest way to a customers heart

  • on line life insurance quotes can coexist with totalcustomer privacy

  • outsourcing a positive approach for small businesses

  • outstanding indian call center customer services the key to success

  • pay attention to your customers

  • personal training 6 secrets of award winning customer service

  • postcard printing bridging business and customers

  • prepare to sell

  • properties for sale in cyprus please visit www propertyincyprus com

  • provide great customer service and gain instant customer loyalty

  • pr behavior modification specialist

  • pr how sweet it is

  • pr ouch tells the tale

  • pr time for a new playbook

  • pr your 500 pound gorilla

  • public relations defining your organization from the inside out

  • putting the serve back into customer service

  • putting the service back in customer service

  • quality of customer service is most important

  • reach web site goals by understanding the customer decision making process part 1 of 2

  • reaping the amazing benefits of writing e zine articles

  • refinance benefits refinancing could save you money

  • residual income

  • residual income making money while you sleep

  • retaining employees and customers is a family affair

  • retain customers year after year

  • reward your customers

  • roman or norman a customer service story

  • rotator

  • sales need a boost try reviving cold customers

  • satisfying your customers is as simple as this

  • secrets to getting more customers

  • selling sales to customer service agents

  • sequential autoresponders build customer relatonships

  • seven ways to make your customers feel important

  • show your customers you care

  • sit customer sit how did customers get so trained

  • small businesses speed growth with new online customer care

  • small business no how dont give away the farm

  • small business q a how to handle customer billing snafus

  • small business q a writing the book on great customer service

  • solving the late paying customer blues

  • some ways to have customer acquisition

  • story telling as a tool for trainers

  • streamlining customer interaction for business success

  • successfully adding a service to your business

  • successful small businesses use pr

  • success tip making your business look bigger to your customers

  • sure fire ways to drive customers away

  • survival tips for small businesses

  • sweat the small stuff for great customer service

  • take care of yourself before you take care of your customer

  • take care of yourself before you take care of your customers

  • take it to the customer

  • tales from the corporate frontlines work ethics and the customer

  • tales from the corporate frontline work ethics and the customer

  • tapping the potential of your customers

  • technology your business a beneficial relationship

  • ten customer service secrets to win back customers

  • ten online customer service tips

  • ten ways to improve your customer service

  • thats one neat trick turning complainers into loyal customers

  • that s one neat trick turning complainers into loyal customers

  • the 5ws of world class customer service training

  • the 5 ws of world class customer service training

  • the 6 stages of modern career development

  • the average profile of customers opting for a payday loan cash advance

  • the best pr has to offer managers

  • the branded customer experience we never say no

  • the crm will give you the customer knowledge you need

  • the customer is always right always

  • the customer is king

  • the customer is number one

  • the death of the loyal customer

  • the eight rules of good customer service

  • the golden rules for providing good customer service

  • the great american customer service unawareness campaign

  • the importance of background verification

  • the role of the business model and strategy for business

  • the secret to having a successful online business

  • the shrinking ad dollar

  • the top 10 creative strategies for delivering 5 star customer service

  • the top 10 questions for socially responsible leaders

  • the types of complaining customers

  • the value of a customer

  • things a customer client should never hear when shopping at your place

  • think positive care for your customers

  • this job would be great except for those damn customers

  • three easy ways to keep customers

  • three steps to writing your own resume

  • tips for curing bad customer service

  • tips for increasing your profits with gift certificates

  • tips on dealing with an upset customer

  • top 10 questions about customer service and business

  • top 10 ways to increase sales boost profits and generate leads

  • top ten online choices to get clients to choose you again and again part 1

  • top ten online choices to get clients to choose you again and again part 2

  • top ten suggestions for selecting a real estate agent

  • top ten things customers don‹¨«t want to hear‹¨«and what to say instead

  • track customer response with an autoresponder service

  • trade credit how to determine if you should offer net 30 terms to your business customers

  • trade credit how to determine if you should offer net 30 terms to your customers

  • trade show tactics revealed

  • training your customer service organization

  • transforming disgruntled customers into your biggest advocates

  • turn your business new year resolutions in pr revolutions

  • turn your customer complaint into a positive

  • turn your visitors into customers

  • useless resume objectives

  • use forums to improve customer relationship management

  • using alternative media to generate more customers

  • using buttons and badges to increase customer service and business at a restaurant

  • using reward programs to create loyal customers

  • warning this lease might explode any minute

  • website savvy 10 key steps to turn your customers on

  • web conferencing a boon to businesss

  • whatever happened to customer service

  • whats the customer service buzz about your business

  • what are you doing to keep your customers

  • what do your customers really want ask your competition

  • what every employee should know about preventing customer service conflicts

  • what every employee should know about seeing the creative side of customer compaints

  • what every small business owner should know about preventing customer service conflicts

  • what every small business owner should know about seeing the creative side of customer complaints

  • what is an investor ready business plan

  • what is customer relationship management crm

  • what is great customer service

  • what is network marketing

  • what kind of client customer are you mr ms entrepreneur

  • what s the customer service buzz about your business

  • what the taco bell manager taught me about customer retention

  • what to look for in presentation folders

  • what your customers absolutely must know about your business

  • when customers complain

  • where are the delighted customers

  • where did the customers go

  • where have all the delighted customers gone

  • where to find the database for your customer mailing list

  • which is better repeat business or adding new customers

  • who am i who is my customer

  • who are your most likely customers and what do you know about them

  • who comes first the customer or employee

  • who says that you need money to get repeat customers

  • who says the customer is always right

  • why arent you using freebies to get more customers

  • why are customers so indecisive

  • why a collection agency is your small businesss best friend

  • why bother with customer centricity

  • why communication skills dont work in customer service

  • why conducting a customer survey could double your profits

  • why hasnt customer service improved despite the profusion of databases and technology

  • why providing excellence in customer service is essential to every business

  • why public relations doesnt just happen

  • why small business must turn to pr

  • why you must build a customer list to prosper

  • winning customers over the phone

  • winning customer experiences

  • winning the loyalty of your customers

  • work at home business ideas

  • work from home and make more money

  • wrapping yourself around the customer

  • writing the book on great customer service

  • your customers are more than a number

  • your diamond mine the lifetime value of your customers

  • you must build a customer list