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Informative Articles

Do Customers Trust Your Website?
How often do you think about trust in terms of your website? You think about the content you put on it, the look and feel, the quality of the messaging. But if visitors to your website don't trust you, they won't become your customers. How...
How to give your customers a choice between you and the competition and have them choose you.
Instead of giving your customers or potential customers a choice between you and your competition and having them choose the other guy, have them choose you. Michelle Dunn’s new book” Become the Squeaky Wheel,” says creating a credit policy...
If You Can’t See It, They Won’t Do It
Recently, while developing a customer service program, I asked my client to provide me with detailed descriptions of behaviors he wanted his team members to engage in. He called me back a short time later and told me that his department heads...
Make An Offer Your Customers Can't Refuse
Are your sales coming up a little short these day? Retail sales, Internet commerce, and business-to-business suppliers are all having problems matching their stellar performances of previous years. When economic times get tight, just about every...
Take Care of Yourself Before You Take Care of Your Customers
One of the most important questions people ask when they are focused on improving their quantity and quality of business is: “What is my competitive advantage? What makes me unique, memorable, special… what truly sets me apart from the rest?" ...
 
Why Aren't You Using Freebies to Get More Customers?

Don't you just love a freebie? I know I do.

I've been in two situations recently as a customer, when I
received an unexpected freebie.
After ordering my usual bagel and coffee at the Bagel Bar,
the girl behind counter offered me a free bottle of mineral
water. I was about to ask for a glass of water anyway, so
this came as a welcome surprise.

A few days later found me buying a steak at the meat counter
in my local supermarket. I was having a chat with the guy
behind the counter about the fact that there didn't seem to
be too much meat for so much money.

He obviously took pity on my miserable face when he said -
"Tell you what sir, why don't you have this other steak for
the same price" and he slapped another one on top!

So what's the customer service lesson here?
The lesson is that most customers, love a freebie and if
they receive one from a supplier it builds a positive
relationship.

As customers, we're more likely to return and do business
with people who give us freebies and we're more likely to
tell other people about our positive experience.

I once read a story article about a restaurant owner who
would occasionally give people a free meal.
When a group of diners or a family asked for the bill he
would spontaneously announce that on this occasion they


were
his guests and they didn't have to pay for their meal.

Can you imagine how these people felt - what they said to
friends and work colleagues the next day?
That free meal probably cost the restaurant owner a lot less
that advertising in the local newspaper and it also brought
in a lot more new customers.

The Law of Reciprocity states that - "If you give someone
something or do something for them - they will want to repay
you - to give you something."

Why don't you think of some little unexpected freebie you
can offer your customers that'll encourage them to return
and also tell others about their positive experience.
And while we're at it - why not try the same thing with
members of your staff.
Even your personal relationships - a small unexpected gift
or an act of kindness can do wonders for any relationship.

Believe me, once you start to do this, you'll have many more
satisfied customers, happy staff and appreciative friends.


About the author:
Alan Fairweather -"The Motivation Doctor" - is the author
of "How to get More Sales Without Selling"
To receive your free newsletter and free ebooks, visit:
http://www.howtogetmoresales.com

 

Customer Service Group: Resources for improved customer service ...
Newsletters, books, and free online resources for improved customer service, call center and help desk operations including tools for enhancing rep training ...
www.customerservicegroup.com
 
Customer Service Training Customer Service Skills Training Service
Service Quality Institute is the leader in Customer Service Training with customer service training skills products and consulting with over 34 years ...
www.customer-service.com
 
ICS: Institute of Customer Service
The Institute of Customer Service is the professional body for customer service whose primary purpose is to lead customer service performance and ...
www.instituteofcustomerservice.com
 
International Customer Service Association
Promotes the development and awareness of the customer service profession through networking, education and research. Activities, publications ...
www.icsa.com
 
Customer Service Jobs on CareerBuilder.com
Looking for customer service jobs? Start your job search at CareerBuilder, the leader in job search sites, and access hundreds of thousands of jobs today.
customer-service.careerbuilder.com
 
The New York Times Home Delivery - Subscribe
Sign up now to save 50% on your first 12 weeks of Home Delivery. Learn more. As part of Home Delivery, you'll also get free access to TimesSelect premium ...
homedelivery.nytimes.com
 
Customer service - Wikipedia, the free encyclopedia
The modern concept of customer service has its roots in the craftsman economy ... Delivering customer service begins with understanding what customers want. ...
en.wikipedia.org
 
Customer service representatives
When working in call centers, customer service representatives are likely to be under ... Customer service representatives working outside of a call center ...
www.bls.gov
 
Customer Service Training
Customer Service Training, Seminars, Coaching, and free articles to improve repeat business, happiness, and professional image.
www.proedgeskills.com
 
Customer Service
(It may help the reader to notice the role of customer service in the overall ... Additional Resources in the Category of Customer Service and Satisfaction ...
www.managementhelp.org
 
azcentral.com faq - azcentral.com Help - Arizona Republic Customer ...
azcentral.com faq - Welcome to the azcentral.com help center where you can find answers to azcentral.com and Arizona Republic customer service questions.
www.azcentral.com
 
CafePress.com : Help Desk : Customer Service
Email Us Send us an email and we will respond to you within 24 hours. Call Us Toll Free 1-877-809-1659 Customer Service Hours ...
www.cafepress.com
 
Customer Service Week - The Celebration Source
Provides how-to information, gifts and decorations for successful Customer Service Week celebrations.
www.csweek.com
 
Nashville - Tennessean.com - Middle Tennessee Customer Services
Customer service, advertising or news-related questions or problems (615) 259-8000. ... (615) 242-7253. Email Customer Service customer @tennessean.com. ...
www.tennessean.com
 
Customer Service Institute of Australia - dedicated to Australian ...
CSIA is a professional, membership-based body dedicated to improving the standards of customer service both at an individual level and at a corporate level ...
www.csia.com.au
 
The Globe and Mail: Home Delivery Customer Care: Home
The most authoritiative news in Canada featuring articles from The Globe and Mail, breaking news coverage, national news, international news, sports, ...
https:
 
Customer Service from FLORIDA TODAY
We're here to bring the finest customer service to your doorstep. ... Customer Service Hours Monday - Friday: 6:30 a.m. - 5 p.m. ET Saturday: ...
www.floridatoday.com
 
magazine customer service
https://secure.customersvc.com/ servlet/Show?WESPAGE=mo/home.html&MSRSMAG=MO - Similar pages
 
Customer Service – 8 Rules For Good Customer Service
Good customer service is the lifeblood of any business. You can bring in as many new customers as you want, but unless you can get some of those customers ...
sbinfocanada.about.com
 
Help | IndyStar.com
Customer Service • Terms of Service • Send feedback about IndyStar.com • Subscribe Now • Jobs with us. Use of this site signifies your agreement to the ...
www.indystar.com
 
 

 
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