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7 Steps to an Online Home Based Business
Copyright© Trent Brownrigg http://www.home-business-team.com I grant permission to publish this article, electronically or in print, as long as the bylines are included, with a live link, and the article is not changed in any way...
A New Twist To The Signature File Idea
After the incredible success of Hotmail.com, the use of signature files on all outgoing e-mail accounts has been a common method of web promotion. The limitation that most people face is that there is a limit to how much "legitimate" e-mail...
Let "Site Build It!" Be Your Internet Solution
98% of websites are NOT successful. You can be in the top 2% of all business sites. Your internet business solution is Site Build It (SBI) by Site Sell and drive visitors to your site. My Story and Your Internet Business Solution If you're like me...
Pick A Passion To Intensify And Fuel Your Online Business
I remember watching the greatest player to ever play the game of basketball, six time NBA Champion Michael Jordan. On many different occasions Michael Jordan clearly stated that determination, focus, and persistence is what helped him reach his...
SEO EXPERIMENT - The coolest guy on the planet, Mike Filsaime ?
Copyright 2005 MikeFilsaime.com, Inc. Dear SEO Enthusiast, There is a reason why this article is called - SEO EXPERIMENT - The coolest guy on the planet, Mike Filsaime ? It is a reality show live internet marketing experimnet and you can...
 
Ten Reasons Why People Don't Buy From You

Here's ten simple yet POWERFUL ideas for you to reflect on. This will help you adjust your marketing strategies...which will have a GREAT effect on everything you sell.



1. You don't make people feel safe when they order. Remind people that they are ordering through a secure server. Tell them you won't sell their e-mail address and all their information will be kept confidential.


2. You don't make your ad copy attractive. Your ad lists features instead of benefits. The headline does not attract at your target audience. You don't list any testimonials or guarantees included in your ad.


3. You don't remind people to come back and visit. People usually don't purchase the first time they visit. The more times they visit your site, the greater the chance they will buy. The most effective way is to give them a free subscription to your e-zine.


4. You don't let people know anything about your business. They will feel more comfortable if they know who they are buying from. Publish a section called "About Us" on your web site. Include your business history, profile of employees, contact information etc.


5. You don't give people as many ordering options as possible. Accept credit cards, checks, money orders, and other forms of electronic payments. Take orders by phone, e-mail, web site, fax, mail, etc.


6. You don't make your


web site look professional. You want to have your own domain name. Your web site should be easy to navigate through. The graphics should be related to the theme of your web site.


7. You don't let people read your ad before they get your freebie. When you use free stuff to lure people to your web site include it below your ad copy or on another web page. If you list the freebie above your ad they may never look to see what you're selling.


8. You don't attract the target audience that would buy your product or service. A simple way to do this is to survey your existing customers to see what attracted them to buy. This information will help you improve your target marketing and advertising.


9. You don't test and improve your ad copy. There are many people who write an ad copy and never change it. You have to continually test and improve your ad copy to get the highest possible response rate.


10. You don't give people any urgency to buy now. Many people are interested in your product but they put off buying it till later and eventually forget about it. Entice them to buy now with a freebie or discount and include a deadline date when the offer ends. Author Dan Brown has been active in internet marketing for the past 4 years. Dan currently is working with the Zabang search engine, introducing their new affiliate program...due out April, 2005. http://www.zabangaffiliate.com/

 

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