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Accepting Payments Online: An ECommerce Web Site Overview
There are a seemingly infinite number of choices and configurations to accepting payments online. Choices range from almost total "do it yourself" programming to turnkey packages. You can accept online payments from an ECommerce Web site in two...

Building eCommerce Websites That Work - Part 1
Copyright 2005 Richard Keir You want to succeed at eCommerce? Welcome to a very big family. Right off, let’s be clear - there are lots of ways to do business on the internet. And lots of ways to both make and lose money. Successful eCommerce...

Ecommerce Hosting Considerations
Website hosting can be a complex undertaking. Determining how much space you need, how much transfer, finding a reliable host, and getting everything online is no simple task. Add ecommerce to the mix and things become even more complex. This...

ECOMMERCE: YOUR OPPORTUNITIES ARE UNLIMITED
Peter Drucker believes ecommerce will be to the Information Revolution what the railroads were to the Industrial Revolution.* To oversimplify, the Industrial Revolution was a time in which tools were produced that replaced people in the manufacture...

Using eBay to market your ecommerce website
eBay is now the world’s largest marketplace, so why not use this to the advantage of you and your website? By creating an easy-to-use eBay Store and listing some of your more popular items at a small discount from the price on your website, you can...

 
Advertising Your eCommerce Web Site

8 Tips for Increasing Your Online Sales

Once you’ve launched your eCommerce web site, you’ll need to show it off to the online world. Whether you’re paying someone to submit your site to all the major and minor search engines and directories, it’s still up to you to continually advertise your eCommerce site in order to keep attracting business.

Many online business owners will tell you that within six to nine months of your launch date you’ll start seeing increased orders for your products. However here are 8 things you can do to lure people to your site now!

1.Advertise on http://www.Craigslist.org . This entry will only last for 10 days and you must submit to one city and category at a time. You can include photos and/or advanced HTML in your ad.
2.Write a press release and send out for free to the following sites: http://www.prweb.com [this one has been around for several years]; http://www.prfree.com and http://www.openpress.com Paid submissions will get you more views, quicker listings in the search engines, and the ability to post photos and keep track of your statistics.
3.Submit your site[s] to http://www.isedb.com/html/Web_Directories [You’ll discover loads of directories here, from the highly specialized to the mainstream. Many of the sites have ratings; indicate whether they’re accepting new submissions, and if there’s a fee for submitting].
4.Search engine positioning. When advertising your eCommerce site, always have the following information on hand: A. Your Web site title. This should be approximately 7-12 words. B. Description. Have 3 different descriptions of


varying lengths. 15 words, 25 words, 100 words. Have them summarize the essence of your site. C. Keywords. 10 – 50 of your most important keywords arranged in order of importance. Again, some online directories will allow you to contribute more keywords than others.
5.Write articles about your products/service. Be an online expert. What makes your site so unique from the thousands of others in your chosen category? Is it your customized service? Your low prices? Your high quality? Don’t over promote your product, but concentrate on what will help others. It’s highly recommended you include at least two or three testimonials.
6.Exchange links with other sites that have quality information and are related to your field in some way. For example, I sell a lot of soap so I link with mostly gift basket, crafting and candle sites.
7.Free classifieds. These can sometimes get you listed in the search engines, but don’t expect too much response from them.
8.Offer a freebie. For example, if you have an eBook for sale, you won’t give the entire book away, but having a chapter or two online will increase interest – and sales. If you make or sell a product, offer a free sample with a paid order. Or free shipping on sales over a certain amount.

Follow one or more of these helpful tips and watch your online business bloom!

About the Author

Lisa Maliga, writer & owner of Everything Shea Aromatic Creations [http://www.everythingshea.com] offers a fragrant selection of designer shea butter glycerin soaps, exclusive Whipped Shea Butter, & unique SoapCakes to personalize for gifts or promotions.

 

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Web Marketing Today Research Room for E-Commerce
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Content Menu
  • 7 tips to increase sales with your ecommerce web site

  • accepting payments online an ecommerce web site overview

  • advertising your ecommerce web site

  • an arm a leg for ecommerce

  • an ecommerce internet merchant account

  • ask mr d ecommerce sales

  • a successful ecommerce website part 1

  • a successful ecommerce website part 2

  • blocking and tackling a quick look at some ecommerce fundamentals

  • blogs podcasting and rss ecommerce impact

  • blogs podcasting and rss how will these technologies affect ecommerce

  • building ecommerce websites that work part 1

  • building ecommerce websites that work part 2

  • building ecommerce websites that work part 3

  • building ecommerce web sites where do i start

  • canadas ecommerce opportunity

  • canada and ecommerce

  • choosing an ecommerce shopping cart

  • comparing ecommerce software programs 5 tips

  • cost effective ecommerce solutions

  • developing a winning ecommerce marketing strategy

  • developing a winning ecommerce strategy

  • divesify with ecommerce

  • drop shipping is ecommerce snake oil

  • ecatalog a key component of your ecommerce initiative

  • ecommerce 101 online credit card processing

  • ecommerce and other strange animals

  • ecommerce a new artform

  • ecommerce a plan

  • ecommerce boost your business roi

  • ecommerce communications and the global internet community

  • ecommerce development for microsoft great plains tools and highlights for programmer

  • ecommerce fundamentals

  • ecommerce hosting considerations

  • ecommerce hosting for your online business

  • ecommerce hosting how to choose a merchant account

  • ecommerce how much does it cost

  • ecommerce installing and configuring your shopping cart

  • ecommerce making your bank account grow

  • ecommerce marketing plan

  • ecommerce seo

  • ecommerce solutions

  • ecommerce solutionsthe call of the time

  • ecommerce solutions compared

  • ecommerce solutions for small business owners

  • ecommerce solution for the big and small business

  • ecommerce store owners want visitors heres how

  • ecommerce that makes sense

  • ecommerce turnkey sites

  • ecommerce website development brings more people to your business

  • ecommerce website overview accepting payments online

  • ecommerce web design solutions

  • ecommerce web hosting all you need to know

  • ecommerce web sites if you build it they will come or will they

  • ecommerce web site building where do i start

  • ecommerce your opportunities are unlimited

  • econnect ecommerce development for microsoft great plains

  • evaluating vendors of ecommerce fulfillment services

  • ever wondered what an ecommerce merchant account is

  • eyes on your ecommerce website

  • for your ecommerce success

  • getting started in ecommerce part one

  • getting started in ecommerce part two

  • hosting options for an ecommerce web site

  • how exactly does ecommerce work

  • how to achieve ecommerce success you gotta plan

  • how to create a money magnet ecommerce web site

  • how to set up the ecommerce shopping cart software tools to handle your transactions and how to do in smart efficient and cost effective way

  • increasing your conversion rates 50 tips for ecommerce sites

  • index

  • integrating microsoft great plains accounting erp rms crm ecommerce lotus domino overview

  • integrating microsoft great plains accounting erp rms crm ecommerce lotus domino overview for developer

  • internet basics ecommerce is like playing house

  • introduction to ecommerce

  • is ecommerce right for our business

  • leading ecommerce consultant admits you should only listen to one real expert and its not him

  • meeting the uk ecommerce regulations

  • merchant services add ecommerce functionality to any business

  • microsoft dynamics gp 9 0 ecommerce web development overview for programmer

  • microsoft ecommerce web development great plains econnect net approach highlights for programmer

  • microsoft great plains ecommerce know your options and alternatives

  • microsoft great plains ecommerce overview for developer

  • microsoft great plains ecommerce stored procedures approach

  • microsoft small business manager ecommerce overview

  • my top 7 favorite ecommerce tools

  • network monitoring for serious ecommerce

  • oscommerce a viable ecommerce solution

  • outsourcing your ecommerce order fulfillment

  • quick ecommerce tutorial

  • reverse logistics and ecommerce

  • rotator

  • search engine optimization in an ecommerce world

  • select a niche market for ecommerce

  • seo for ecommerce

  • small business ecommerce web design

  • surviving the ecommerce competition

  • the ecommerce business plan

  • the ecommerce myth

  • the lowdown on ecommerce making all the pieces fit together

  • the no 1 ecommerce solution tip for you

  • the rumors of ecommerce death

  • the seven pillars of ecommerce defined

  • using ebay to market your ecommerce website

  • victoryvisions your one stop to build a successfull ecommerce website

  • web design for ecommerce

  • web ecommerce where to begin

  • whats toll free numbers got to do with ecommerce

  • what ecommerce software has to offer

  • why ecommerce is not ready for my daughter or me

  • why vps is perfect for ecommerce hosting

  • why you should use turnkey websites to jumpstart your ecommerce activity