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8 TOP Ways To Promote Your RSS/XML Feed For MAXIMUM Exposure
Copyright 2005 The IWE, LLC. All Rights Reserved. RSS (Real Simple Syndication) is the new technology on the block and is taking the Internet by storm as Internet marketers are hurrying to incorporate this new form of communication and technology...
How To Write A Profit Pulling Article
Having an article published is one of the fastest and easiest ways to build your credibility as an industry expert. At the end of the each article you are given the opportunity to gain free exposure for your online business or affiliate...
Is a Trade Show for You?
Are you considering taking part in a trade show for the first time? It can be quite an investment in time and money, so get the answers to the following questions first. 1.Is the trade show focused? You want to make sure it will be attracting...
It's All About The Hits
Lets face it. It's all about the hits. The more quality hits you get to your site, the more chances you will have to promote your product and make a sale. As a business owner, or someone in the field of helping a business promote themselves on the...
The 2 Step Lead Generation Machine
Copyright 2005 John Jantsch Cold calling doesn’t work, it’s no fun and often you end up with leads, or worse yet, clients, that don’t really value what you do. Having said that, leads are the lifeblood of growth, without a lead, there is no...
 
PLANNING FOR SUCCESS - A POSITIVE APPROACH

Copyright 2005 Robert Evans

Are you a good or bad planner? Do you cringe at the very mention of the word 'plan'? If you do then you are not alone. Thousands of online (and offline) marketers find themselves in the same position.

A good many of these people may well have never considered a plan of action as part of their daily marketing activities. Others may think they are too busy to spare any time for planning. Still others may feel they do need to plan, can see the benefits to be gained from planning, but don't think their skills or personality are suited to this task.

It seems perfectly clear to me that without planning, the long term success of any business,large or small, is unlikely to be realised!

A plan need not be elaborate. It need not be detailed, but you should at least commit something to paper.

Start off by taking a positive view of planning. Don't just look at it as 'another boring chore I've got to do'. Say to yourself 'This is my plan for success.'

Also consider the following benefits to be gained from good planning:

* you can meet deadlines
* you can meet or even exceed your targets
* you can create a feeling of achievement for each step you fulfill
* you can monitor and control your marketing activities to greater effect
* you can initiate improvements
* you can achieve personal growth and success

Once you have accepted that planning for success is a positive thing, it is then time to think about your goals. And just what do you want to achieve? Why are you marketing this or that product in the first place? Do you know what your short term and long term aims are?

Answering these questions accurately will enable you to take a big step forward to achieving whatever goals you ultimately set yourself. So what are your goals? And how do you plan to achieve them?

The great thing about targets is they give you a way to measure your performance and give you a sense of direction - you are going somewhere. It is important also to consider that in order for your goals to have substance and meaning they should satisfy the following criteria:

* they should be achievable
* they should be measurable
* they should be challenging though NOT impossible

Here are THREE achievable,


measurable and challenging goals that Bill, an Ezine owner, has set himself:

* to get 200 subscribers within the first three months following launch
* to ensure that AT LEAST 70% of subscribers are still in place after 6 months
* to increase the number of subscribers by 800 in the year following the initial 6 month target

What three goals relating to your business can you think of that meet the above criteria? Write them down.

Now let's look more in depth at each of Bill's goals to see how he can evolve an Action Plan that will enable him to meet each goal in a systematic, cost-effective way.

In order to work out the Action Plan he should consider a set of specific questions he should ask. These questions are:

When should this happen?
How is it going to be carried out?
Who is going to do it?
How much is it going to cost?

GOAL ONE:
To bring in 30 subscribers

WHEN: Within the first 30 days

HOW: By advertising in Ezines, on PPC Search Engines, via opt-in email lists, and via other media such as Classified Ad sites and also offline via magazines and periodicals

WHO: In the first instance Bill himself and then by others as the subscriber base grows

HOW MUCH: The budget is under $50 a month

Bill's next step is to start to put together the Action Plan in more detail. This is a very important stage of the overall plan because it focuses on specifics:

* how many hours is he going to devote?
* which specific advertising media is he going to use and how often?
* which advertisements is he going to use?

When getting down to the nitty gritty of executing his plan, Bill will try to keep in mind:

* his daily advertising routine (stick to it)
* whether he is keeping to the budget
* his target

When considering your own marketing campaign always think to yourself that EVERY day you follow your Action Plan is a step closer to the achievement of your goal!
Bob Evans has been doing business online since October 2000. He utilises a powerful marketing action plan of his own to generate targeted traffic to any website: http://www.market4profit.net/marketing-action-plan.php

 

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Email Marketing Solutions from Constant Contact
Email marketing software that makes it easy to create professional HTML email campaigns with no tech skills. Sign up for a 60-Day FREE trial.
www.constantcontact.com
 
Constant Contact Learning Center – Email Marketing Resources
Articles on email marketing best practices, including tips on building an email list, writing email newsletters, and tracking email campaigns.
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Email Marketing | Email Campaigns
Online resource for Bulk Email Marketing Services, Email Address List, Email Marketing Campaigns, Email List Builder, Permission Email Marketing, ...
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Email Marketing Reports
Hundreds of articles and reviews on email marketing and advertising.
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MailWorkZ Email Marketing Products and Services
Full suite of email marketing products and online services. Create effective campaigns, manage deliverability, evaluate and track results.
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Email Marketing, Internet Marketing Tool, Bulk Email Marketing ...
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Email Marketing - About Email
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Email Marketing Software - Email Marketing Solutions - Lyris
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Direct email Marketing
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Topica: Online Marketing and Sales Solution
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Pure ))) Email Marketing and Email Advertising
Provides web-based email marketing solutions to improve brand awareness and advertising communications.
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Email Marketing Software & Services from Email Marketing Solutions UK
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