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A Mini-Course in Ezine Publishing - Starting Off

Starting and building an online business takes a lot of
commitment. You must promote yourself and your reputation in
order to build trust among your visitors. By doing this, you
will also be building and improving your business.

One of the best ways of doing this is by publishing an ezine or
newsletter. Obtaining subscribers for your ezine is a great way
to stay in contact with these potential customers and to create
the relationship needed to establish trust. I believe an ezine
is very critical to your online success.

Some of the fundamentals of a good ezine are:

1. Clean, sharp design 2. Personality 3. Quality Content 4.
Reliability 5. Professionalism

**Design

The first thing you want to do is decide on the design and
format of your ezine. You can take a look at some other
successful ezines to get an idea of what a good ezine consists
of. Find lots of ezines here:

http://www.ezinelocater.com/ http://ezine-universe.com/
http://www.freezineweb.com/subject.html

Visit these sites for more information and a free template:

http://www.e-zinez.com/handbook emplate.html
http://www.websuccesscentral.com/ezinesuccess/part1.html

Keep your ezine simply designed so that it is easy to read. Do
not overdo the squiggles, decorations and section dividers.
Leave a sufficient amount of "white space" between sections and
sub-sections. This will make your ezine easier to read and will
also make it look more professional.

**Personality

There are hundreds of quality ezines available on the Internet.
You must make yours unique. One of the best ways of doing this
is to add your personality to the ezine. Let your readers know
you are there for them. They will begin to trust you more if you
let them know more about you and how you run your business. Talk
to your readers and involve them in the publishing of your
ezine. Let them tell you what they like and dislike. This
process helps build the relationships that are so essential to
your business success.

**Quality Content

I have seen a lot of ezines that had great potential, but were
turned into a giant ad sheet. One of the most important things
for a successful ezine is to have LOTS of quality content. Limit
the number of ads you run in each issue. This leaves more room
for resources and information.

Some of the


things you should include in your ezine:

Informative articles Helpful links Useful tips and ideas Product
reviews Original material Free resources

Some places to find quality content:

http://www.makingprofit.com/mp/
http://www.ideamarketers.com/syndicated/

Surf the web for quality resource links and products.
http://www.excite.com ( search for whatever kind of content you
are looking for)

Write your own articles or run an editorial in each issue. Have
some content that is not found in any other ezine. This is a
good place to add your personality.

Subscribe to a few discussion lists. These networking lists are
a great source of information and resources. You can also join
in the discussions and promote your business.
mailto:digital-women-subscribe@yahoogroups.com
mailto:entrepreneurs-network-exchange-subscribe@yahoogroups.com

I find these two groups invaluable for resources, networking and
promotion.

Watch your email for new site announcements, new products,
affiliate programs or great new ezines.

The supply of quality content on the Internet is endless. When
you find a good bit of content, copy and paste it into your
ezine template immediately. This will save time when you are
finishing your current issue.

**Reliability

Always deliver your ezine on time (unless out of your control),
in which case you send an apology with explanation. Making and
keeping a schedule will confirm your readers trust in you. This
will say a lot about your business in general.

**Professionalism

Make sure there are no careless mistakes in your ezine such as
spelling or grammar. An ezine can be loaded with good content,
but if it looks like a child put it together it doesn't say much
for your business. Make it look professional while adding your
own personal touch and you will be a hit.

Of course, we will all make mistakes sometimes, but avoid this
as much as possible for a professional, quality ezine.

About the Author

Terri Seymour owns and operates MyOwnEzine.com
MyOwnEzine.com is a website, ezine and service which
provides the resources, tools, guidance and more to help
you start, publish and promote your own ezine. You can
contact Terri at mailto:ter02@newnorth.net Subscribe
at mailto:subscribe@myownezine.com or visit
http://www.myownezine.com for lots more info.

 

Ezine Article Submission - Submit Your Best Articles For Massive ...
EzineArticles.com allows ezine or email list publishers to upload or download free expert content that can be used within email newsletters or websites.
ezinearticles.com
 
The Ezine Directory
The Ezine Directory lists thousands of the best email newsletters available on the internet today. Search, browse, or add your ezine for free!
www.ezine-dir.com
 
e-zine-list: John Labovitz's e-zine-list
I also wrote "Five years and counting," a longer article for Art-bin about the history of e-zines and the e-zine-list. Finally, for the real Internet ...
www.meer.net
 
BME: Body Modification Ezine - The biggest and best online bod-mod ...
Comprehensive resource on piercing, tattoos, scarification, subincision, castration and all other forms of body modification.
www.bmezine.com
 
Ezine Publishers & Email Marketers Promote Their New Email ...
Submit Your Ezine To New-List For Massive Free Exposure - Grow Your Ezine - Ezine Marketing Made Easy By New-List.com.
new-list.com
 
Ezine - Wikipedia, the free encyclopedia
Ezines are typically tightly focused on a subject area. ... CULT OF THE DEAD COW claims to have published the first ezine, starting in 1984, with its ezine ...
en.wikipedia.org
 
News & Ezine Strategies For Email Newsletter Publishers ...
EmailUniverse, The E-mail List-Owner Resource Network is an excellent source for today's Email List Owners, Managers, and Editors.
emailuniverse.com
 
Best Ezines - Email Newsletter Peer Reviews & Ezine Awards For ...
Email Newsletter Publishing Award Site: Fellow Ezine Publishers Review The Best Email Newsletters.
www.bestezines.com
 
Ezine Directory
Home | Sign-up for your Free listing | Link to us Code | TOP 100 Ezines. CATEGORIES ... ezine directory. link exchange with us ...
www.ezinelisting.com
 
Browser based email list management, ezine hosting, and campaign ...
Browser based email list management, ezine hosting, and campaign software. Keep in constant contact with clients and potential customers.
www.ezinedirector.com
 
Splendid E-zine
Splendid: Daily music reviews, articles, interviews and more.
www.splendidezine.com
 
OS/2 e-Zine - The Best OS/2 Reading Anywhere!
Monthly magazine with reviews, articles, and discussion forums.
www.os2ezine.com
 
E-ZineZ - The Handbook of Ezine Publishing
An ezine directory, free ezine builder tool, ezine tutorials including everything you need to know to start publishing an ezine or email newsletter.
www.e-zinez.com
 
EzineUniversity - Free Online Training for Ezine Publishers
EzineUniversity provides provides information, tools and products for ezine publishers. Featuring EzineUniversity Journal, EZU Tutor and FREE online ...
www.ezineuniversity.com
 
Ezines
E-zines directory with categories of free ezines, newsletters, email magazines and online publications.
www.web-source.net
 
My Favorite Ezines - The Family Friendly Ezine and Email ...
The best family friendly ezine and email newsletter directory providing education - motivation - inspiration and marketing support.
www.myfavoriteezines.com
 
Tattoos.Com Ezine Front Page
Historical information from the tribal art of Borneo to the wood block prints of Japan. Alphabetical listing of studios around the world, events, ...
tattoos.com
 
Welcome To Ezine.Com!
Welcome To Ezine.Com! Welcome Page For Ezine.Com ezine online magazine electronic magazine zine e-zine ezines eziner ezining.
www.ezine.com
 
Ezine Information
What makes your ezine hot stuff? With literally thousands of ezines online ... We all have ezines that we love to read and learn from but that doesn't mean ...
www.dtguide.com
 
Asian American Movement Ezine
Asian American Movement Ezine is a radical and progressive zine on Asian American politics, art, history and culture.
www.aamovement.net
 
 

 
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  • how to properly use ezine advertising part one

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  • industry pro interview insider secrets to building your pr campaign

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  • inner directed marketing a new way to prosper in tough times

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  • internet 101 hitch your wagon to a star for internet success

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  • i want to do an ezine part 3 what is content

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  • i want to do an ezine part 5 more promoting

  • johnny appleseed a lesson in sowing and reaping

  • joint ventures your path to success

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