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Creating A Web Page That Sells - A Look At Graphics and Copywriting
This is a response to a client that we have been working with, and a website they are building that will sell an eBook on "Hair Styling Tips". We thought the information was important and relevant enough to include in this months newsletter. ...
Fishing For Ezine Subscribers
The Bible tells the tale of the fishermen who were just not catching a thing. Jesus came along and told them to cast their nets on the other side of the boat, which they did. Surprise! They caught so many fish their nets began to tear. ...
Marketing Your Online Business With A Solid Plan
Listen up! I am going to let you in on the most important "secret" to finding online success with your own business. If you want to build a strong, long lasting and profitable online business you need to start with a solid marketing plan. Don't...
Position your Online Business
There is a place where you, your business or your products and services can stand and opportunities will see you and you will be able to see them. And there is a place where you can stand and opportunities will not be able to see you and you will...
YOUR OWN EZINE? THE PROS AND CONS
No doubt about it--having one's own ezine is an excellent promotional tool. Whether you sell goods or services, publishing an ezine is perhaps one of the very best online ways to develop and maintain a potential, targeted customer base. Should...
 
All Hits Are Not Created Equal

After all the debate over website design, shopping carts
and credit card processors, every website owner eventually
comes to the startling realization that they need one more
thing to survive - website traffic!

Without website traffic it's the same as building an
expensive billboard and, instead of placing it alongside a
busy highway, you hide it in your basement where nobody can
see it.

Upon realizing they need traffic, most website owners run
out and start blowing chunks of money and time trying to
get "hits" to their sites, but they fail to realize that
all "hits" are not created equal.

In their quest to get eyeballs to their websites, most
online operators don't realize there's a big difference
between driving "general" traffic to your website and
driving "targeted" traffic.

Just getting any traffic is the same technique TV
advertisers use. They flash ads on the screen in front of
people who can't afford or don't need the advertised
product.

Since general advertising can't hit specific targets, they
hit everyone and hope that someone in their target audience
is actually watching at that moment. Spam, banner ads,
"safe-lists" and similar traffic techniques fall into this
"general" category.

"Targeted" traffic is made up of people who are genuinely
interested in what you have to say or sell online. These
people either share the same interests or have an immediate
need or problem they are trying to solve.

"Targeted" traffic is best because the people hitting your
website have a much higher likelihood of actually making a
purchase.

Targeted traffic comes from people following
recommended links on other


sites, typing in relevant
keywords into the search engines, or even reading articles
you've written on a particular subject and then clicking
over to your site for more information.

If you don't already know where to find the best sources of
targeted traffic for your website, you will need to
experiment with lots of different sources to find the ones
that bring visitors who give you the most "bang for your
buck."

The fastest way to determine which avenues provide
the most targeted traffic is by using an "ad tracker". An
"ad tracker" is a simple program, residing on your web
server, that tracks how many visitors your site gets from a
particular source and how many of them purchased.

Though it sounds simple, most businesses don't do this!
Most businesses can't tell you their visitor to buyer
conversion percentage and, therefore, don't know exactly
how much they can invest in traffic generation and remain
profitable.

Whether you pay for your website traffic with cash (pay-
per-click search engines, ezine ads), or you pay for it
with the sweat of your brow (article distribution, free
search engines), you must identify your best and most
profitable sources of targeted traffic that convert into
buyers, subscribers, or leads.

Failure to identify and track where your buyers come from
and then calculate how much they really cost you ultimately
translates into failure for your online business.

About the Author

Jim Edwards is a syndicated newspaper columnist and the co-
author of an amazing new ebook that will teach you how to
use free articles to quickly drive thousands of targeted
visitors to your website or affiliate links...

 

Ezine Article Submission - Submit Your Best Articles For Massive ...
EzineArticles.com allows ezine or email list publishers to upload or download free expert content that can be used within email newsletters or websites.
ezinearticles.com
 
The Ezine Directory
The Ezine Directory lists thousands of the best email newsletters available on the internet today. Search, browse, or add your ezine for free!
www.ezine-dir.com
 
e-zine-list: John Labovitz's e-zine-list
I also wrote "Five years and counting," a longer article for Art-bin about the history of e-zines and the e-zine-list. Finally, for the real Internet ...
www.meer.net
 
BME: Body Modification Ezine - The biggest and best online bod-mod ...
Comprehensive resource on piercing, tattoos, scarification, subincision, castration and all other forms of body modification.
www.bmezine.com
 
Ezine Publishers & Email Marketers Promote Their New Email ...
Submit Your Ezine To New-List For Massive Free Exposure - Grow Your Ezine - Ezine Marketing Made Easy By New-List.com.
new-list.com
 
Ezine - Wikipedia, the free encyclopedia
Ezines are typically tightly focused on a subject area. ... CULT OF THE DEAD COW claims to have published the first ezine, starting in 1984, with its ezine ...
en.wikipedia.org
 
News & Ezine Strategies For Email Newsletter Publishers ...
EmailUniverse, The E-mail List-Owner Resource Network is an excellent source for today's Email List Owners, Managers, and Editors.
emailuniverse.com
 
Best Ezines - Email Newsletter Peer Reviews & Ezine Awards For ...
Email Newsletter Publishing Award Site: Fellow Ezine Publishers Review The Best Email Newsletters.
www.bestezines.com
 
Ezine Directory
Home | Sign-up for your Free listing | Link to us Code | TOP 100 Ezines. CATEGORIES ... ezine directory. link exchange with us ...
www.ezinelisting.com
 
Browser based email list management, ezine hosting, and campaign ...
Browser based email list management, ezine hosting, and campaign software. Keep in constant contact with clients and potential customers.
www.ezinedirector.com
 
Splendid E-zine
Splendid: Daily music reviews, articles, interviews and more.
www.splendidezine.com
 
OS/2 e-Zine - The Best OS/2 Reading Anywhere!
Monthly magazine with reviews, articles, and discussion forums.
www.os2ezine.com
 
E-ZineZ - The Handbook of Ezine Publishing
An ezine directory, free ezine builder tool, ezine tutorials including everything you need to know to start publishing an ezine or email newsletter.
www.e-zinez.com
 
EzineUniversity - Free Online Training for Ezine Publishers
EzineUniversity provides provides information, tools and products for ezine publishers. Featuring EzineUniversity Journal, EZU Tutor and FREE online ...
www.ezineuniversity.com
 
Ezines
E-zines directory with categories of free ezines, newsletters, email magazines and online publications.
www.web-source.net
 
My Favorite Ezines - The Family Friendly Ezine and Email ...
The best family friendly ezine and email newsletter directory providing education - motivation - inspiration and marketing support.
www.myfavoriteezines.com
 
Tattoos.Com Ezine Front Page
Historical information from the tribal art of Borneo to the wood block prints of Japan. Alphabetical listing of studios around the world, events, ...
tattoos.com
 
Welcome To Ezine.Com!
Welcome To Ezine.Com! Welcome Page For Ezine.Com ezine online magazine electronic magazine zine e-zine ezines eziner ezining.
www.ezine.com
 
Ezine Information
What makes your ezine hot stuff? With literally thousands of ezines online ... We all have ezines that we love to read and learn from but that doesn't mean ...
www.dtguide.com
 
Asian American Movement Ezine
Asian American Movement Ezine is a radical and progressive zine on Asian American politics, art, history and culture.
www.aamovement.net
 
 

 
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  • how to properly use ezine advertising part one

  • how to properly use ezine advertising part three

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  • industry pro interview insider secrets to building your pr campaign

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  • inner directed marketing a new way to prosper in tough times

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  • internet 101 hitch your wagon to a star for internet success

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  • interviews one of the easiest products to create

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  • is a home business right for you

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  • i want to do an ezine part 3 what is content

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  • i want to do an ezine part 5 more promoting

  • johnny appleseed a lesson in sowing and reaping

  • joint ventures your path to success

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