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11 Quick and Good Ezine Content Ideas
Publishing an e-zine is the ideal opportunity to showcase your business. By sharing your knowledge and expertise, you build credibility as an expert, while spreading the word about your services and products. While sometimes you'll have dozens of...
5 Steps to Targeting Your Marketing Message
In order to win at the game of business, a company needs a good plan. This can be done in-house, with a marketing consultant, or with a marketing firm. Here are five steps to developing and implementing a good marketing message: 1. Determine your...
Demand and Supply and Marketing
Supply and Demand and Marketing Darrin F. Coe, MA 11/30/04 According to Dough McCormick, Chariman and CEO of iVillage, Inc, “Technologists focus on supply but they don’t understand advertising is focused on demand. Just because we have an available...
The Seller’s Creed
I will not make sales. I will make Customers. I will target the heart of my Customer. Never their wallet. My Customer is the lifeblood of my business. Though I may sell my Customers what they want, I will deliver what they need and make their...
Time Saving Tips for Harried Website Owners (or, Going Online While Simplifying Your Life)
It's a situation many entrepreneurs inevitably find themselves in, after the first few months of doing business online. First they build a website designed to attract the attention of millions of people. But when the first of the millions start...
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ARE YOU BRANDING YOURSELF?
Are you placing your email address and URL on all correspondence?
Many people forget to add this to important mailings and even their business cards.
Today, most people prefer to email messages than make phone calls, so it is very important to have your email address on all letters, invoices and business cards.
Make sure your URL (web address) is on everything that you send out. Keep "branding" your business. Keep that URL out where it can be seen.
It's not enough to have your phone number and fax number on your business cards or letterheads. Add your email address and URL if you have one.
It's important also to have a signature on all emails that go out. There is a cool free "signature writing" service at: http://www.TheDiscountPrinter.com/freeads.htm check it out.
Don't be left behind. Promote and brand your business every chance you get. It's the professional thing to do.
Some say it takes up to nine times for people to see your name before they will do business with you. If that is true, then it's very important to have your name and email address out there.
Try to encourage email exchanges. The more emails you have going back and forth, the more credibility you will build in your
potential clien't head.
Offer something free. Make people email you for information. This way you are opening the door to email correspondence without spamming. Your goal should be to have the person email you first asking for information or just a simple question. Once the ball starts rolling, your various email exchanges can easily turn into sales.
It's important to have a pop account or an account that reflects your company or website.
Using generic @aol.com or @hotmail.com really puts a damper on your look and makes you appear unprofessional. Plus, when you email a person with your own private "branded" email address, you are actually advertising your company just by the mere action of sending a message.
Joe@bikeseller.com sounds better than joe@aol.com Or Mary@thegiftstore.com is much better than mary@hotmail.com. Isn't it?
Brand yourself. Brand your business. Do it today.
About the Author
Tom Falco is moderator of "The Swap-O-Rama" List where you can swap anything from ezine ads to hotel rooms and more! For info, visit: http://www.XpectMore.com/Swap.htm or to subscribe mailto:TheSwap-o-rama-subscribe@yahoogroups.com Also "American Pop Trivia List" visit: http://www.XpectMore.com/pop.htm
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Splendid E-zine |
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OS/2 e-Zine - The Best OS/2 Reading Anywhere! |
Monthly magazine with reviews, articles, and discussion forums. |
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An ezine directory, free ezine builder tool, ezine tutorials including everything you need to know to start publishing an ezine or email newsletter. |
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Ezines |
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Tattoos.Com Ezine Front Page |
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Welcome To Ezine.Com! |
Welcome To Ezine.Com! Welcome Page For Ezine.Com ezine online magazine electronic magazine zine e-zine ezines eziner ezining. |
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Ezine Information |
What makes your ezine hot stuff? With literally thousands of ezines online ... We all have ezines that we love to read and learn from but that doesn't mean ... |
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Asian American Movement Ezine |
Asian American Movement Ezine is a radical and progressive zine on Asian American politics, art, history and culture. |
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