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Autoresponders Are a Publishers Best Friend

How many times have you subscribed to a new ezine, and then
when the first issue of the ezine arrived, you were scratching
your head as to how your email address ended up on the list?
Our lives are often so tedious that little details often slip
right from our memory.

The point is this. If it happens to you, you can rest assured
that others have the same experience as well.

Sometimes when this happens to us, we just unsubscribe from the
list after that first issue. We cannot remember what compelled
us to subscribe in the first place, and the first issue of the
ezine does little to rekindle our initial enthusiasm for the
ezine.

As publishers, autoresponders can serve us well. When used
correctly, autoresponders can strike while the iron is hot,
cementing the subscription for the new subscriber.

If your ezine has been around for a while, or only for a
few issues, seriously consider taking the time to compile
a "Best Of" issue.

Be certain to list subscription instructions near the top of
your "Best Of" issue, and also ask people to forward it to
their friends.

Your "Best Of" issue should be placed into an autoresponder
email address, and then given away at every opportunity. The
moment the issue is ready, you can notify your subscribers of
the existence of the issue. In the ezine information area of
each issue, you can also remind subscribers that the "Best Of"
is available at such-and-such email address. Ironically, some
of your subscribers will download your "Best Of" several times.

The most important reason for building the "Best Of" issue is
not for the benefit of your current subscribers, though most
of them will appreciate your making it available to them. The
best reason to implement


the "Best Of" autoresponder is for
your new subscribers!

When someone subscribes to your ezine, they will receive their
"Welcome to My Ezine" notice. As they are reading the "Welcome"
message, their enthusiasm is bubbling over. Waiting for that
first issue will be tough unless there is an invitation to
receive their first issue NOW.

In your "Welcome" message, you should let them know that if
they would like to get started right away reading your ezine,
then they should send a blank email to your autoresponder
address for the "Best Of" issue.

New subscribers will gorge themselves on your "Best Of" issue,
and they will remember your ezine when the first new issue
arrives in their mailbox. If the "Best Of" issue was precisely
what they were looking for, you can rest assured that they will
eagerly open each subsequent issue of your ezine, with delight
in their hearts.

If you do not have the ability to set up autoresponders on your
own domain, one company that offers a free autoresponder service
is: http://sendfree.com/

If you take the time now to implement the "Best Of"
autoresponder, the rewards will most certainly be long-lasting.
Remember, the best time to get a new subscriber to fall in love
with your ezine is when their interest is the highest --- at
the very moment they subscribe to your ezine.

About the Author

Bill Platt, http://IMIOBC.com assists businesses with search
engine optimization and a multitude of other business services.
If you are interested in custom, ghosted articles to promote your
business, similar to the one you just finished reading, consider
employing our team of professional wordsmiths to weave articles
developed to reach your target market. http://GhostArticles.com

 

Ezine Article Submission - Submit Your Best Articles For Massive ...
EzineArticles.com allows ezine or email list publishers to upload or download free expert content that can be used within email newsletters or websites.
ezinearticles.com
 
The Ezine Directory
The Ezine Directory lists thousands of the best email newsletters available on the internet today. Search, browse, or add your ezine for free!
www.ezine-dir.com
 
e-zine-list: John Labovitz's e-zine-list
I also wrote "Five years and counting," a longer article for Art-bin about the history of e-zines and the e-zine-list. Finally, for the real Internet ...
www.meer.net
 
BME: Body Modification Ezine - The biggest and best online bod-mod ...
Comprehensive resource on piercing, tattoos, scarification, subincision, castration and all other forms of body modification.
www.bmezine.com
 
Ezine Publishers & Email Marketers Promote Their New Email ...
Submit Your Ezine To New-List For Massive Free Exposure - Grow Your Ezine - Ezine Marketing Made Easy By New-List.com.
new-list.com
 
Ezine - Wikipedia, the free encyclopedia
Ezines are typically tightly focused on a subject area. ... CULT OF THE DEAD COW claims to have published the first ezine, starting in 1984, with its ezine ...
en.wikipedia.org
 
News & Ezine Strategies For Email Newsletter Publishers ...
EmailUniverse, The E-mail List-Owner Resource Network is an excellent source for today's Email List Owners, Managers, and Editors.
emailuniverse.com
 
Best Ezines - Email Newsletter Peer Reviews & Ezine Awards For ...
Email Newsletter Publishing Award Site: Fellow Ezine Publishers Review The Best Email Newsletters.
www.bestezines.com
 
Ezine Directory
Home | Sign-up for your Free listing | Link to us Code | TOP 100 Ezines. CATEGORIES ... ezine directory. link exchange with us ...
www.ezinelisting.com
 
Browser based email list management, ezine hosting, and campaign ...
Browser based email list management, ezine hosting, and campaign software. Keep in constant contact with clients and potential customers.
www.ezinedirector.com
 
Splendid E-zine
Splendid: Daily music reviews, articles, interviews and more.
www.splendidezine.com
 
OS/2 e-Zine - The Best OS/2 Reading Anywhere!
Monthly magazine with reviews, articles, and discussion forums.
www.os2ezine.com
 
E-ZineZ - The Handbook of Ezine Publishing
An ezine directory, free ezine builder tool, ezine tutorials including everything you need to know to start publishing an ezine or email newsletter.
www.e-zinez.com
 
EzineUniversity - Free Online Training for Ezine Publishers
EzineUniversity provides provides information, tools and products for ezine publishers. Featuring EzineUniversity Journal, EZU Tutor and FREE online ...
www.ezineuniversity.com
 
Ezines
E-zines directory with categories of free ezines, newsletters, email magazines and online publications.
www.web-source.net
 
My Favorite Ezines - The Family Friendly Ezine and Email ...
The best family friendly ezine and email newsletter directory providing education - motivation - inspiration and marketing support.
www.myfavoriteezines.com
 
Tattoos.Com Ezine Front Page
Historical information from the tribal art of Borneo to the wood block prints of Japan. Alphabetical listing of studios around the world, events, ...
tattoos.com
 
Welcome To Ezine.Com!
Welcome To Ezine.Com! Welcome Page For Ezine.Com ezine online magazine electronic magazine zine e-zine ezines eziner ezining.
www.ezine.com
 
Ezine Information
What makes your ezine hot stuff? With literally thousands of ezines online ... We all have ezines that we love to read and learn from but that doesn't mean ...
www.dtguide.com
 
Asian American Movement Ezine
Asian American Movement Ezine is a radical and progressive zine on Asian American politics, art, history and culture.
www.aamovement.net
 
 

 
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  • how to properly use ezine advertising part one

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  • internet 101 hitch your wagon to a star for internet success

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  • i want to do an ezine part 5 more promoting

  • johnny appleseed a lesson in sowing and reaping

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