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10 Profitable Ways To Elevate Your Subscriptions
1. Swap sponsor, feature, classified or solo ads.
Use your unique selling proposition to create ad copy for these swaps and also in all your promotions for your ezine.
2. Swap "thank you" page ads.
Promote other ezines on the page...
10 Sizzling Tips For Affiliates
1. Create an infopacked mini site. Build your mini site for a specific niche audience and then choose affiliate programs specifically for that niche audience.
2. Test and track your ads and promotions for your affiliate programs.
Tracking...
2 Little-Known Profit Boosters!
Ready, set, go! 1. Increase your profits by 25% or more in 10 minutes or less. How? Simple. On your web site's order forms, make just one teeny, weeny little change... - Find the absolute *best* testimonial for your product or service. - Add this...
Basic Formatting Rules for Building a Successful Ezine - Part 2
Just as in life, there are three tiers of wealth in the ezine industry. There is the lower class who have fewer than 500 subscribers. Then there is the middle class with 501 to 100,000 subscribers. And finally, there is the upper class who have...
RELEASE RELEASE: Getting Your Press Release to the Media
Each day newspapers, TV, radio, and ezines hand out millions of dollars in FREE publicity. If you have a good story or good information to share, an editor somewhere will jump at the chance to use your material. Your name and ideas can be spread to...
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Can You Trust That Site ?
Knowing which sites are trustworthy is very important to anyone who works online. After a while you begin to develop some touchstones to apply when deciding whether a site is legitimate and worthy of your trust.
I have had very few problems with purchases made online, but it can happen to you and me both.
Here are five things to look for in a site:
1) VIRTUAL DOMAIN NAME-- Does the site have a virtual Domain name like this ?
http://www.goodbusiness.com
Or is it based at a free host address like this?
http://www.angelhair.com/9985409/?cgi/interpol/geodcities.com/xppd.gsr/
Well, I don't know where your thinking is, but I am definitely going with the identifiable virtual address here as an indicator that they are legitimate.
They at least thought enough about their business to invest a few dollars in a name.
2) TESTIMONIALS-- Are there any good testimonials of others who have done business with them ? Can they be contacted ?
If there are, chances are you are on the right track to having a good experience with them yourself.
Beware, however, of made up testimonials that cannot be verified.
3) HOW LONG ONLINE-- How long has the site been online ? This may take a little researching on your part, but it may well be worth it to know how long this business has been making it's offer for products, software and/or services.
An easy way to verify how long the domain name has been registered is simply to a search at:
http://www.allwhois.com/
You will find lots of information including who owns the domain name, their address, who hosts the domain name, and when it was registered.
It can give you
some useful information about the genuine nature of the site.
4) CONTACT INFORMATION-- Can you contact the webmaster either by phone, fax and /or email.
Personally, I like dealing with those that give you all of the above information. There is something comforting to me that I can call or e-mail the site manager if something goes wrong with my purchase.
5) CREDENTIALS-- There are several "credentialing" sites online. There intention is to offer some validity to the site by tracking complaints from former users.
If the site does offer such a service, by all means check out what others have said about their experience with the business.
A note: Not all legitimate businesses offer such a "seal of approval". I assume because there is usually a cost involved, or they just don't feel that they need it.
While this article is not all-inclusive, it is intended to give you a "heads-up" when surfing to unknown areas of the internet and experiencing dealing with new sites that you discover.
Larry Johnson, author
(You are free to reprint this article or display it on your site by including the resource box below)
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About the Author
Larry Johnson is an established ezine publisher and web,aster who specializes in developing new approaches and resources to help internet marketers, publishers and home-based businesses.
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