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A Quick And Simple Way To Quadruple Your Online Sales Within 3 Months Or Less
I am a non-techie book coach who has been in business for 20 years, but only online for 2 years, and only selling ebooks and special reports for 3 months. In just 3 months I manifested amazing online profits. In the first month, my ebooks sold...
How to Choose a Good Newsletter Name
Good newsletter names are usually 2-4 words. If shorter, they can't explain what your newsletter is about, and if longer, they will be hard to remember. When choosing a name for your newsletter, make sure its abbreviation is suitable. For example...
Part 2 - "How to Format Your Ezine and Where to Find Free Content"
In Part 1 of this series we discussed how to start your own newsletter. Now we move on to the nitty gritty: Formatting and finding content. 1. FORMATTING Text ezines versus HTML format is a highly debatable subject. At this time, most ezine...
Three Big Barriers To Small Business Marketing Success
When you feel like you’re always busy working on your business, but not getting where you want to go, it can be frustrating trying to figure out how to get your marketing on track. It can easily become a “not seeing the forest for the trees”...
WHAT I'VE LEARNED FROM MY SUBSCRIBERS
WHAT I'VE LEARNED FROM MY SUBSCRIBERS As editor/publisher of Book Promotion Newsletter, I am fortunate in having an eclectic group of subscribers who number in the thousands. The ezine is interactive and subscribers are encouraged to share their...
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Do You Remember To Send Nice Notes?
In the past few years, the look of marketing has changed - for the better I believe. Money businesses spend on Public Relations (PR) has increased and has become a marketing priority. Even on the Internet, people want to connect with you – to see your picture and the pictures of your staff. I’ve had a few clients send me their pictures, too! Many people enjoy receiving "nice notes" via mail – the old fashioned type of PR.
Nice notes are congratulations and thank you letters. When received they maybe kept in a folder – in your file cabinet and inbox.
Send nice notes to your current and potential clients. Do you review the business sections of your local newspaper or business journal for opportunities to “meet” your ideal clients, get known, and remembered, for your thoughtfulness? Will you now?
The format you choose to send your nice note is up to you. Choose postcards, stationary, note cards, cards you make – they can all be part of your PR. One thing though, make sure that the note is personalized and hand written is good! My favorite cards to send out are postcards I create from scenic pictures I take when I drive across the country, and cards I “stamp”. For greeting cards I use MS Publisher, however, Word and specialized
greeting card templates are available for purchase.
According to “How To Say It” by Roasalie Maggio, p. 100 “don’t make your congratulatory note do double duty: save for another day any questions, information, sales messages, or work matters that aren’t relevant to the good news at hand. (Exception: personal letters accompanying birthday congratulations.)” To that I’d add, don’t even add your business card to the card. You can send that as a follow up.
1. Congratulations on your recent business opening 2. Congratulations on your recent move to 3. Congratulations on your membership into 4. Congratulations on your _____ article in 5. Congratulations on your recent promotion to 6. Congratulations on your recent expansion into 7. Congratulations on your award 8. Congratulations on such a successful year 9. Congratulations on achieving your __th year in business 10. Congratulations on your ____ (hey - it's your turn to fill in the blank)
About the Author
© 2003 Maria Marsala, Business Growth Specialist. Helping you attract clients and improve your bottom line by providing blue chip methods, practical ideas and proven systems for businesses growth. Request a consultation or join Elevating Your Business Ezine now. Visit http://coachmaria.com
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