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Case In Point: Consistent Response Rates of 50%
by Karon Thackston © 2002 http://www.ktamarketing.com We are all so inundated with advertising these days that we barely take note any more. Statistics show that it takes an ever-climbing number of impressions before our customers take note of us,...
Generating Publicity with Letters to the Editor
Publicity is a very different beast than advertising. DEFINING THE DIFFERENCE BETWEEN PUBLICITY AND ADVERTISING Dictionary.com defines Publicity as "Information that concerns a person, group, event, or product and that is disseminated through...
Some Facts About On-line Riches
A recent discussion on an on-line discussion forum reminded me of when I was involved in mail-order in the early 1970s. My introduction to "income opp-ortunities" was when I answered an ad offering a plan for making $100 a day stuffing envelopes....
Three Breathing Techniques For Any Ezine Article
I subscribed myself to many ezines.I'd love to read articles in them.First thing I will do is going to article section of the ezine. I am telling you honestly...I have learned so many things from these ezine articles.Three aspects of the...
Top Ten Ways for Start-up Entrepreneurs to get Free Publicity
1. Submit a free press release. Go to the site www.prweb.com and sign up today. Write a press release about newsworthy items going on in your business. Use it to announce new additions to your staff, a new book you have written, or an upcoming...
 
THE POWER OF CONCENTRATED MARKETING

First of all, what do you mean by concentrated? Encarta(R)
Pocket Dictionary gives two words that defines it well-
strong and focused. Being concentrated requires you not
only to have a focus but to have a strong focus!

When you desire to concentrate on something, a clear target
is mandatory. You need to have a very definite goal. Why?
Because when you concentrate on one goal you are placed
into a track that will lead to the fulfillment of the goal
you desire to achieve. Everything that you do boils down
towards its realization. By being in a concentrated state,
you are given a single, clear, concrete and definite focus.

Your marketing becomes more effective, efficient and
consistent when you are strongly focused. This is where you
can see why having a well-defined niche market is important,
even vital to your business's life. Why focusing on
promotinng one or very few affiliate program can give you a
consistent income. Why there are people who succeeds in any
network marketing business they join. Why companies such as
Coca-Cola, McDonald's and Adobe are


sometimes bigger than
other conglomerates.

The ultimate reason for all of these is they have a great
deal of focus in what their doing. That's why all their
marketing efforts when combined and funnelled towards
promoting that one product, service or opportunity they're
selling-immediately results to big profits. And since their
marketing is concentrated on only one entity, they possess
a great advantage against those who have multiple entities
to promote.

Application: Pick that one product, service or opportunity
that's best for you and stick towards promoting that one
thing. Use all your resources and combine all your marketing
efforts towards promoting it. Find every means to advertise
it. Utilize every tool to make your marketing more
effective. And just and wait and see on how effective and
swift things can be!

About the Author

Caleb Galaraga is the editor of the Interactive Marketers
Journal, the ezine that gives you practical, doable and
effective marketing strategies weekly. You can subscribe by
emailing mailto:imj-subscribe@topica.com

 

Ezine Article Submission - Submit Your Best Articles For Massive ...
EzineArticles.com allows ezine or email list publishers to upload or download free expert content that can be used within email newsletters or websites.
ezinearticles.com
 
The Ezine Directory
The Ezine Directory lists thousands of the best email newsletters available on the internet today. Search, browse, or add your ezine for free!
www.ezine-dir.com
 
e-zine-list: John Labovitz's e-zine-list
I also wrote "Five years and counting," a longer article for Art-bin about the history of e-zines and the e-zine-list. Finally, for the real Internet ...
www.meer.net
 
BME: Body Modification Ezine - The biggest and best online bod-mod ...
Comprehensive resource on piercing, tattoos, scarification, subincision, castration and all other forms of body modification.
www.bmezine.com
 
Ezine Publishers & Email Marketers Promote Their New Email ...
Submit Your Ezine To New-List For Massive Free Exposure - Grow Your Ezine - Ezine Marketing Made Easy By New-List.com.
new-list.com
 
Ezine - Wikipedia, the free encyclopedia
Ezines are typically tightly focused on a subject area. ... CULT OF THE DEAD COW claims to have published the first ezine, starting in 1984, with its ezine ...
en.wikipedia.org
 
News & Ezine Strategies For Email Newsletter Publishers ...
EmailUniverse, The E-mail List-Owner Resource Network is an excellent source for today's Email List Owners, Managers, and Editors.
emailuniverse.com
 
Best Ezines - Email Newsletter Peer Reviews & Ezine Awards For ...
Email Newsletter Publishing Award Site: Fellow Ezine Publishers Review The Best Email Newsletters.
www.bestezines.com
 
Ezine Directory
Home | Sign-up for your Free listing | Link to us Code | TOP 100 Ezines. CATEGORIES ... ezine directory. link exchange with us ...
www.ezinelisting.com
 
Browser based email list management, ezine hosting, and campaign ...
Browser based email list management, ezine hosting, and campaign software. Keep in constant contact with clients and potential customers.
www.ezinedirector.com
 
Splendid E-zine
Splendid: Daily music reviews, articles, interviews and more.
www.splendidezine.com
 
OS/2 e-Zine - The Best OS/2 Reading Anywhere!
Monthly magazine with reviews, articles, and discussion forums.
www.os2ezine.com
 
E-ZineZ - The Handbook of Ezine Publishing
An ezine directory, free ezine builder tool, ezine tutorials including everything you need to know to start publishing an ezine or email newsletter.
www.e-zinez.com
 
EzineUniversity - Free Online Training for Ezine Publishers
EzineUniversity provides provides information, tools and products for ezine publishers. Featuring EzineUniversity Journal, EZU Tutor and FREE online ...
www.ezineuniversity.com
 
Ezines
E-zines directory with categories of free ezines, newsletters, email magazines and online publications.
www.web-source.net
 
My Favorite Ezines - The Family Friendly Ezine and Email ...
The best family friendly ezine and email newsletter directory providing education - motivation - inspiration and marketing support.
www.myfavoriteezines.com
 
Tattoos.Com Ezine Front Page
Historical information from the tribal art of Borneo to the wood block prints of Japan. Alphabetical listing of studios around the world, events, ...
tattoos.com
 
Welcome To Ezine.Com!
Welcome To Ezine.Com! Welcome Page For Ezine.Com ezine online magazine electronic magazine zine e-zine ezines eziner ezining.
www.ezine.com
 
Ezine Information
What makes your ezine hot stuff? With literally thousands of ezines online ... We all have ezines that we love to read and learn from but that doesn't mean ...
www.dtguide.com
 
Asian American Movement Ezine
Asian American Movement Ezine is a radical and progressive zine on Asian American politics, art, history and culture.
www.aamovement.net
 
 

 
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