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10 Critical Things To Do Before You Spend A Dime In Advertising
“Research…” Let’s say it again… “Research”…Grrrrrrrr. The word “research” can make many eBusiness owners cringe. Why? Because it sounds like such hard work. Let’s analyse the word itself. “Search” means to go looking for something and “re”...
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If you're an ezine publisher I have one word for you: "consistency." When planning your newsletter, you need to decide how often your ezine will be sent out to your subscribers. Essentially, you need to create a schedule and stick with it. But how...
Network Marketing Success Training- The MLM Success Secrets to MLM Leadership
by Doug Firebaugh
As far as your Network Marketing business, Let me ask you some questions:
1) What is going to be the driving force in your business in the future?
2) What is going to be the catalyst for taking your business to...
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Don't Just Advertise, Track Your Advertising!
Advertising is not an exact science, so you need to give yourself every advantage, when it comes to determining where to spend your budget!
When you place your Contact or Autoresponder info at the end of the ad, do it so it's a simple clickable link:
put ?subject=key after your email address.
eg;
mailto:info@yourdomain.com?subject=Key
Or if you prefer to just drive traffic to your web site you can use the same concept just a different format.
eg;
http://yourdomain.com?key
Then when you check your stats from your counter program you'll see the different keys representing where your visitors came from.
Always use a short descriptive Key, and always keep a record of which Key goes with which ad!
eg;
Ad placed in John Doe's Weekly Mktg Tips
Key used = "JD"
Set up a simple text record to keep track of your results:
Source URL-Key Ad-Key Date Type **************************************************************************** IMS Ezine IMS 01/01/01 Ad World Profit WP 02/15/01 Banner
I have a half dozen Ezine ads running at all times and if I didn't key my ads, I wouldn't know which ones were getting the best response. A few months ago I paid approx
$90 for a 3 line ad in a well know Ezine and at the same time I paid $25 for a 5 line ad in a lesser know one.
Guess which one gave me the highest response rate? Yup, that's right, the $25 ad out pulled the $90 ad almost 2 to 1, and if I hadn't keyed my ads, I would probably have spent another $90 the following month, when the $25 ad would have been the smarter choice!
I hope the above info is helpful, but remember the number one reason most people fail when promoting their program is they give up too soon.
The Internet has opened up a whole new world of opportunity to the average entrepreneur, but it still takes time. Time to place the ads, time to track the ads, time to hone your ad writing skills and time for your prospects to accept what you're trying to sell. Most people won't even check out an opportunity til they've seen it at least 4 times!
About the Author
Mr Pat Singleton is the editor of: InterNetwork Mktg Solutions (IMS) and a Network Marketing Consultant Send E Mailto:Pat@IMS-Ezine.com 5.9˘ Long Distance http://MySFI.net/5.9LD FREE Ads To 1 Million http://MySFI.net/FreeAds The Smart Way To Join SFI http://MyWildfire.com Promotional Links That Work http://MySFI.net/Links
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E-zines directory with categories of free ezines, newsletters, email magazines and online publications. |
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My Favorite Ezines - The Family Friendly Ezine and Email ... |
The best family friendly ezine and email newsletter directory providing education - motivation - inspiration and marketing support. |
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Historical information from the tribal art of Borneo to the wood block prints of Japan. Alphabetical listing of studios around the world, events, ... |
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Welcome To Ezine.Com! |
Welcome To Ezine.Com! Welcome Page For Ezine.Com ezine online magazine electronic magazine zine e-zine ezines eziner ezining. |
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Ezine Information |
What makes your ezine hot stuff? With literally thousands of ezines online ... We all have ezines that we love to read and learn from but that doesn't mean ... |
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Asian American Movement Ezine is a radical and progressive zine on Asian American politics, art, history and culture. |
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