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Feel That Peace
by Raymond Johnston Jr. If you tuned in here today, there is a pretty good chance that you are looking for ideas to help you with your internet marketing. Well, I have good news and bad news. I always like to get the bad news out of the way...
How to know your Customers ‘Inside-Out’?
It is common knowledge that customers are the lifeblood of businesses. Let’s face it, if you don’t have customers, you don’t have a business. Yet, while most businesses say that the customer is an important part of their business, their actions do...
Make Your Customer Your Friend
The simplest way to describe a ‘durian’ (pronounced doo-ree-ann) is to say it’s a yellowish-green fruit about the size of an mid-sized watermelon. It has a thick skin of spikes, and a rich bitterish-sweet fruit.
Known as the King of Fruits,...
Networked Markets Are Democratic, Structured Markets Are Republican.
Today I was checking out Michelle's A Small Victory. There are threads on self-publishing that mutated into a dispute about trolls, who was a troll, and whether linking to Little Green Footballs was as "un-nuanced" as linking to "Democratic...
Understanding The Basics Of Advertising
I get the L.A. Times delivered to my door every day, but I don't read it for the articles. It is a Pulitzer Prize winning newspaper, but the articles just don't interest me. Unlike most people, I read the paper for the advertisements because there...
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Ezine Secrets to Success
Get Readers' Attention
Ezines have quickly become highly effective online marketing
tools. Their sheer numbers are overwhelming evidence of their
popularity. Each week, dedicated readers' access hundreds of
thousands of ezines-- covering just about every topic you can
think of--. This explosion of ezines creates a smorgasbord for
readers, and competition for publishers.
Often, people sign up for a number of ezines, but don't read
them all. Some customers will decide whether an ezine is worth
reading based on one issue. So, you can see how important it is
that you every issue is entertaining and interesting. Remember
that by keeping readers, you are building and strengthening
relationships with customers. When your ezine consistently gives
readers information they can use to improve their lives, you
become a trusted source.
Meet Their Needs
It stands to reason that content is what makes or breaks an
ezine. The first secret to producing a popular, successful ezine
is to give readers what they need. How do you know what they
need? Stop and think of who your readers really are. Whether
your ezine is about financial planning or fly-fishing, your
readers are likely novices in this field, while you are an
expert. Think back to when you were just starting out, and make
a list of things you had to learn "the hard way." What kinds of
articles can you write to help them avoid mistakes and find
success sooner?
Helpful hints, quick tips, product and book reviews are
enthusiastically devoured by ezine readers. They subscribe to
your ezine in hopes of quickly learning how to solve or avoid
problems. Interviews with experts in the field offer readers
extra insight and increase your ezine's reputation.
Let's take an example from a real life, my own. I publish an
ezine targeting writers. Since I am a writer, I know the
struggles they face, whether they are experienced or just
starting out. Articles that give tips on busting through
writer's block, techniques to improve productivity, and lots of
helpful organization hints are at the top of my to-publish list.
I also might review different software, either strictly
writing-related or more general business oriented (for many,
writing is a business, not a hobby).
Staying On Top
I make a point of keeping on top of what is happening in the
writing business, so that my ezine gives readers up-to-date or
even trendsetting information. I do this not only by reading
other websites and ezines, but also by communicating with my
subscribers. You should do the same, either by prominent
placement of an announcement asking for feedback, or by sending
a separate email to everyone on your list. If you take the
latter route, be sure to have a few specific questions ("which
segment is most helpful to you?" "do you consider yourself a
novice, experienced, or very experienced in this field") as well
as an open invitation to share ideas on how you can meet their
needs.
Every moment you spend improving your ezine is time well-spent.
Your grateful readers will show their appreciation by reading
your ezine and purchasing your products.
About the author:
Diane M. Hess (http://www.hbpassociates.biz) is an ebusiness
professional who specializes in online marketing, business
development, and business management through virtual
outsourcing. Visit
http://www.ebusinessprofessionals.blogspot.com for insight on
ways you can improve your business.
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Ezine Article Submission - Submit Your Best Articles For Massive ... |
EzineArticles.com allows ezine or email list publishers to upload or download free expert content that can be used within email newsletters or websites. |
ezinearticles.com |
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The Ezine Directory |
The Ezine Directory lists thousands of the best email newsletters available on the internet today. Search, browse, or add your ezine for free! |
www.ezine-dir.com |
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e-zine-list: John Labovitz's e-zine-list |
I also wrote "Five years and counting," a longer article for Art-bin about the history of e-zines and the e-zine-list. Finally, for the real Internet ... |
www.meer.net |
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BME: Body Modification Ezine - The biggest and best online bod-mod ... |
Comprehensive resource on piercing, tattoos, scarification, subincision, castration and all other forms of body modification. |
www.bmezine.com |
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Ezine Publishers & Email Marketers Promote Their New Email ... |
Submit Your Ezine To New-List For Massive Free Exposure - Grow Your Ezine - Ezine Marketing Made Easy By New-List.com. |
new-list.com |
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Ezine - Wikipedia, the free encyclopedia |
Ezines are typically tightly focused on a subject area. ... CULT OF THE DEAD COW claims to have published the first ezine, starting in 1984, with its ezine ... |
en.wikipedia.org |
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News & Ezine Strategies For Email Newsletter Publishers ... |
EmailUniverse, The E-mail List-Owner Resource Network is an excellent source for today's Email List Owners, Managers, and Editors. |
emailuniverse.com |
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Best Ezines - Email Newsletter Peer Reviews & Ezine Awards For ... |
Email Newsletter Publishing Award Site: Fellow Ezine Publishers Review The Best Email Newsletters. |
www.bestezines.com |
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Ezine Directory |
Home | Sign-up for your Free listing | Link to us Code | TOP 100 Ezines. CATEGORIES ... ezine directory. link exchange with us ... |
www.ezinelisting.com |
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Browser based email list management, ezine hosting, and campaign ... |
Browser based email list management, ezine hosting, and campaign software. Keep in constant contact with clients and potential customers. |
www.ezinedirector.com |
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Splendid E-zine |
Splendid: Daily music reviews, articles, interviews and more. |
www.splendidezine.com |
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OS/2 e-Zine - The Best OS/2 Reading Anywhere! |
Monthly magazine with reviews, articles, and discussion forums. |
www.os2ezine.com |
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E-ZineZ - The Handbook of Ezine Publishing |
An ezine directory, free ezine builder tool, ezine tutorials including everything you need to know to start publishing an ezine or email newsletter. |
www.e-zinez.com |
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EzineUniversity - Free Online Training for Ezine Publishers |
EzineUniversity provides provides information, tools and products for ezine publishers. Featuring EzineUniversity Journal, EZU Tutor and FREE online ... |
www.ezineuniversity.com |
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Ezines |
E-zines directory with categories of free ezines, newsletters, email magazines and online publications. |
www.web-source.net |
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My Favorite Ezines - The Family Friendly Ezine and Email ... |
The best family friendly ezine and email newsletter directory providing education - motivation - inspiration and marketing support. |
www.myfavoriteezines.com |
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Tattoos.Com Ezine Front Page |
Historical information from the tribal art of Borneo to the wood block prints of Japan. Alphabetical listing of studios around the world, events, ... |
tattoos.com |
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Welcome To Ezine.Com! |
Welcome To Ezine.Com! Welcome Page For Ezine.Com ezine online magazine electronic magazine zine e-zine ezines eziner ezining. |
www.ezine.com |
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Ezine Information |
What makes your ezine hot stuff? With literally thousands of ezines online ... We all have ezines that we love to read and learn from but that doesn't mean ... |
www.dtguide.com |
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Asian American Movement Ezine |
Asian American Movement Ezine is a radical and progressive zine on Asian American politics, art, history and culture. |
www.aamovement.net |
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