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A Letter To Ezine Publishers: With Gratitude
Dear Publishers: I am writing this letter to thank you for all the hard work and dedication you give to your ezine and to us, your subscribers. I consider ezines a treasure trove of free, beneficial information. It is from the articles you offer...
Free Advertising on the Net
Website promotion is fast becoming one of the most debated subject amongst Internet marketers. There are many ways to promote your web site. Some choose opt-in lists, some banner advertising, others choose reciprocal links or ezine advertising. ...
How To Profit From 2 Tier Affiliate Programs And Build A Sub-Affiliate Army In The Next 24 Hours Without Spending A Penny On Advertising!
Before I get into depth with this article I first want you to have a good understanding of what a '2 Tier' affiliate program is and there advantages. Then from there I'll go on to explain how you can start recruiting Sub-Affiliate's by simply...
Top 10 Blog Writing Tips
Most of the "rules" about writing for ezines and newsletters apply to writing posts for your blog, but there are some important differences. Keep these 10 tips in mind and you'll be publishing great blog content that attracts prospects and clients...
Turn your FREE eZine into a moneymaker, Tip # 2
Sell subscriptions. While you are spending countless hours creating and sending your ezine for FREE, others are getting paid for their efforts. You can get paid for your efforts too! I know this sounds crazy at first, but please let me...
 
Fast Niche Building Technique

If you've wanted to cash in on the latest niche building craze, but think it's too much work to create your own product, the tactic in this article should have you up and running in no time flat and with a minimum of hassle.

A Case Study

Are you familiar with Rebecca Fine's site over at http://www.thescienceofgettingrich.net/ ?

If not, take a moment to surf over and have a look around. Rebecca took a classic public domain work and built an entire site around it. She simply gives the e-book away in exchange for a opt-in list subscription, and builds in the income streams by offering extra value in the form of:

Recorded audio cds of her reading The Science of Getting Rich
A special pay what you can training course to enhance the book contents
Back end promotions of affiliate products
Her approach worked marvelously. Her opt-in list alone boasts over 1,000 subscribers in more than 100 countries. Subscribers and visitors alike rave about her site, and she has one of the most responsive lists around. This is any internet marketer's dream scenario.

Granted, Rebecca was able to capitalize on the public domain early – and it's not always easy to find books of this caliber that you could use to follow in her footsteps. This is why I'm going to recommend to you an alternative to this method which is: a) easier and b) should work just as well if you put the proper effort into it.

Dropping Books for Software

Surf over to any freeware or public domain software site and it won't take you long to spot hundreds of niches in the making. All you need to do is pick a program to give away as bait for building your subscriber list, and you're more than halfway there.

In fact, you could spend the next few weeks getting by on nothing more than a landing page. You'll gather your leads while you build out your site or work on creating your product. You can also direct those leads to an affiliate product.

The most work you'll invest will be in writing your follow up e-mail series to keep the prospects on the line.

Let's take a look at a sample scenario to see how this method looks in action.

Step 1:

I've surfed my way to a software distribution site called Snap Files: http://www.snapfiles.com/
I make sure to click freeware in the top navigation tab, and begin browsing categories. In the miscellaneous tools section, there is a sub-category for PDF tools.

I've just found a very promising piece of freeware called PDF Moto. The program not only converts a wide range of documents into PDF format, but it can also create full web sites from those documents at the click of a


button.

Step 2:

I upload the software to my server. Now, I need to create a landing page and use that to distribute the software to potential subscribers.

I've done some advanced planning and realized that my target market will be people who search on key phrases like free e-book software and free e-book publishing software. They're likely to be marketing types; and, even if they aren't, they're likely to be interested in the subject of writing e-books.

So, on my landing page, I'll present The Ultimate E-Publishing Newsletter. My copy will presell the tips, tricks, tools and resources every e-book author or publisher needs. In exchange for opt-in, I offer the PDF Moto software and give a full description of its features and benefits.

Step 3:

I now have people opting into my list in exchange for the software and it's time to follow up with them. They receive a 6 part ecourse from my autoresponder which presells How to Write and Publish Your Own Ebook in Seven Days. Obviously, I've got my affiliate id embedded in every link!

Conclusion

Now, that wasn't too hard. There are a variety of other follow up actions I can take at this point. For example, I could invest the profits from e-book sales into creating a full site devoted to e-book publishing. My opt-in list is a source of immediate, targeted traffic I can send to the site once it launches. In order to maximize my efforts, I could poll my entire list for their ideas on what products and information they'd like to see next.

Can you see the power in this approach? I took nothing more than a free piece of software and used it to collect prospects from a very active niche market. I can repeat this system over and over again using other types of freeware – everything from calorie counters to auction tools. There's always an e-book or a premium software product which I can build into the back end. Better yet, I can leverage all of my back end profits into hiring someone to create a unique product just for me, further enhancing the value I bring to that niche market.

So, if you're struggling to get started with a site of your own, consider this lazy man's approach to building niches. You'll have the fundamentals in place in record time, freeing yourself to focus on marketing and making sales.

About the Author

John Calder is the owner/editor of The Ezine Dot Net. Subscribe Today and get real information YOU can use to help build your online business today! http://www.TheEzine.Net

The Ezine DOT Net RSS feeds are available.

(You may reprint this article in full in your newsletter and/or web site)

 

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The Ezine Directory
The Ezine Directory lists thousands of the best email newsletters available on the internet today. Search, browse, or add your ezine for free!
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EmailUniverse, The E-mail List-Owner Resource Network is an excellent source for today's Email List Owners, Managers, and Editors.
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Email Newsletter Publishing Award Site: Fellow Ezine Publishers Review The Best Email Newsletters.
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Home | Sign-up for your Free listing | Link to us Code | TOP 100 Ezines. CATEGORIES ... ezine directory. link exchange with us ...
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Browser based email list management, ezine hosting, and campaign software. Keep in constant contact with clients and potential customers.
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Splendid E-zine
Splendid: Daily music reviews, articles, interviews and more.
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Monthly magazine with reviews, articles, and discussion forums.
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E-ZineZ - The Handbook of Ezine Publishing
An ezine directory, free ezine builder tool, ezine tutorials including everything you need to know to start publishing an ezine or email newsletter.
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EzineUniversity - Free Online Training for Ezine Publishers
EzineUniversity provides provides information, tools and products for ezine publishers. Featuring EzineUniversity Journal, EZU Tutor and FREE online ...
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Ezines
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My Favorite Ezines - The Family Friendly Ezine and Email ...
The best family friendly ezine and email newsletter directory providing education - motivation - inspiration and marketing support.
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Historical information from the tribal art of Borneo to the wood block prints of Japan. Alphabetical listing of studios around the world, events, ...
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Welcome To Ezine.Com!
Welcome To Ezine.Com! Welcome Page For Ezine.Com ezine online magazine electronic magazine zine e-zine ezines eziner ezining.
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Ezine Information
What makes your ezine hot stuff? With literally thousands of ezines online ... We all have ezines that we love to read and learn from but that doesn't mean ...
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Asian American Movement Ezine
Asian American Movement Ezine is a radical and progressive zine on Asian American politics, art, history and culture.
www.aamovement.net
 
 

 
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  • how to properly use ezine advertising part one

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  • internet 101 hitch your wagon to a star for internet success

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  • johnny appleseed a lesson in sowing and reaping

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