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ARE YOU TELLING THE THIRD GREATEST LIE IN THE WORLD?
Back in Illinois in the 'fifties when I was growing up, my parents entertained a lot. At some point over the bourbon and the highballs the jokes would start -- and they would fly thick and fast. My parents were young and energetic and attracted...
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Give Your Ezine A Boost - Promote With Power
Give Your Ezine A Boost - Promote With Power by Reynaldo Perales (c) 2001, 2002 http://www.the-essence-of-success.com/eza.html Let me ask you a powerful question. "What is the purpose of your ezine?" I mean, do you intend to sell...
How Much Per Year Do You spend On Advertising?
If you are a serious player (or you want to be) then advertising should be your largest expense, getting your message out to as many places as possible should be your number one priority. There are a lot of people out there telling you to join...
Insights to Advertising
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Formatting Your Ezine

Formatting Your Ezine
by
windsong

One of the common problems faced by ezine editors is being able
to format their ezine so that it does not get screwed up when
sent out.

So what causes the formatting information to be changed when
your ezine is received by your subscribers?

There are many different email programs and they all interpret
the email text they receive slightly differently. Some email
programs automatically word-wrap lines at a set number of
characters, others do not. Some will use a different character
font and font size from the original text.

The biggest problem an ezine editor faces is trying to
compensate for different font types. A font type determines
how much space a character occupies and how close it is to a
neighbouring character.

Always use monospaced fonts, or fixed fonts. Otherwise, your
text may tend to grow when emailed. In other words the line
gets longer. This effect is caused because these characters,
known as variable fonts, can occupy a different amount of
space making fixed alignment of text very difficult. Fixed
fonts all have the same amount of space.

The next thing to avoid is using tabs to align lines of text.
This will cause you alignment problems. The best way around
this is to always manually insert the number of spaces you
require and the incidents of major formatting problems will
be reduced.

When it comes to line lengths never use lines longer than


65
characters. Email programs will wrap lines at different
lengths but the majority are probably set to wrap at 65. To
control where your lines wrap, always use a hard break. This
forces the email program displaying your text to wrap a line
at that point unless the user has set it to a shorter length.
I prefer to use a line length of 60 characters.

When creating your ezine, always use a text editor such as
notepad. Do not use Word to compose your ezine. You will have
more problems than you want to deal with. It will lose all
formatting when you paste it into the email composition
window.

So to summarize... follow these simple rules:

1. Always use a fixed or monospaced font.

2. Do not use the tab key to align lines of text.

3. Always insert a hard break at the end of each line.

4. Keep your line lengths to a maximum of 65 characters.

5. Always use a simple text editor.

If you follow these rules the majority of your subscribers will
receive your ezine formatted as you intended it.

-----------------------------------------
Copyright © 2002, windsong
http://marketing-resources.com/
Subscribe to windsong's free ezine, "All About E-Zines"
and you will learn about writing, publishing, building
a subscriber base, and so much more. Send blank email:
mailto:AllAboutE-Zines-subscribe@yahoogroups.com

About the Author

Windsong is a recognized author, publisher and editor with followers from many countries worldwide.

 

Ezine Article Submission - Submit Your Best Articles For Massive ...
EzineArticles.com allows ezine or email list publishers to upload or download free expert content that can be used within email newsletters or websites.
ezinearticles.com
 
The Ezine Directory
The Ezine Directory lists thousands of the best email newsletters available on the internet today. Search, browse, or add your ezine for free!
www.ezine-dir.com
 
e-zine-list: John Labovitz's e-zine-list
I also wrote "Five years and counting," a longer article for Art-bin about the history of e-zines and the e-zine-list. Finally, for the real Internet ...
www.meer.net
 
BME: Body Modification Ezine - The biggest and best online bod-mod ...
Comprehensive resource on piercing, tattoos, scarification, subincision, castration and all other forms of body modification.
www.bmezine.com
 
Ezine Publishers & Email Marketers Promote Their New Email ...
Submit Your Ezine To New-List For Massive Free Exposure - Grow Your Ezine - Ezine Marketing Made Easy By New-List.com.
new-list.com
 
Ezine - Wikipedia, the free encyclopedia
Ezines are typically tightly focused on a subject area. ... CULT OF THE DEAD COW claims to have published the first ezine, starting in 1984, with its ezine ...
en.wikipedia.org
 
News & Ezine Strategies For Email Newsletter Publishers ...
EmailUniverse, The E-mail List-Owner Resource Network is an excellent source for today's Email List Owners, Managers, and Editors.
emailuniverse.com
 
Best Ezines - Email Newsletter Peer Reviews & Ezine Awards For ...
Email Newsletter Publishing Award Site: Fellow Ezine Publishers Review The Best Email Newsletters.
www.bestezines.com
 
Ezine Directory
Home | Sign-up for your Free listing | Link to us Code | TOP 100 Ezines. CATEGORIES ... ezine directory. link exchange with us ...
www.ezinelisting.com
 
Browser based email list management, ezine hosting, and campaign ...
Browser based email list management, ezine hosting, and campaign software. Keep in constant contact with clients and potential customers.
www.ezinedirector.com
 
Splendid E-zine
Splendid: Daily music reviews, articles, interviews and more.
www.splendidezine.com
 
OS/2 e-Zine - The Best OS/2 Reading Anywhere!
Monthly magazine with reviews, articles, and discussion forums.
www.os2ezine.com
 
E-ZineZ - The Handbook of Ezine Publishing
An ezine directory, free ezine builder tool, ezine tutorials including everything you need to know to start publishing an ezine or email newsletter.
www.e-zinez.com
 
EzineUniversity - Free Online Training for Ezine Publishers
EzineUniversity provides provides information, tools and products for ezine publishers. Featuring EzineUniversity Journal, EZU Tutor and FREE online ...
www.ezineuniversity.com
 
Ezines
E-zines directory with categories of free ezines, newsletters, email magazines and online publications.
www.web-source.net
 
My Favorite Ezines - The Family Friendly Ezine and Email ...
The best family friendly ezine and email newsletter directory providing education - motivation - inspiration and marketing support.
www.myfavoriteezines.com
 
Tattoos.Com Ezine Front Page
Historical information from the tribal art of Borneo to the wood block prints of Japan. Alphabetical listing of studios around the world, events, ...
tattoos.com
 
Welcome To Ezine.Com!
Welcome To Ezine.Com! Welcome Page For Ezine.Com ezine online magazine electronic magazine zine e-zine ezines eziner ezining.
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What makes your ezine hot stuff? With literally thousands of ezines online ... We all have ezines that we love to read and learn from but that doesn't mean ...
www.dtguide.com
 
Asian American Movement Ezine
Asian American Movement Ezine is a radical and progressive zine on Asian American politics, art, history and culture.
www.aamovement.net
 
 

 
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  • how to promote your business a 10 step guide for beginners

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  • how to properly use ezine advertising conclusion

  • how to properly use ezine advertising part one

  • how to properly use ezine advertising part three

  • how to properly use ezine advertising part two

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  • how to use your google api key as your secret weapon part two

  • how to write and craft your online classified ads

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  • hunting for niches

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  • importance of marketing offline

  • improve email deliverability 15 tips for successful email marketing

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  • index

  • industry pro interview insider secrets to building your pr campaign

  • industry pro interview marketing beyond the basics

  • inner directed marketing a new way to prosper in tough times

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  • insurance and financial services sales tactics

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  • internet 101 hitch your wagon to a star for internet success

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  • internet marketing is confusing isnt it

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  • internet marketing or whats that you say

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  • internet marketing strategy the advertising co op

  • internet marketing success requires a business plan part ii

  • internet marketing success the easy way

  • internet promotion ezines

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  • interviews one of the easiest products to create

  • interviews with successful ezine publishers david geer

  • interviews with successful ezine publishers eva browne paterson

  • interviews with successful ezine publishers james mcewen

  • interviews with successful ezine publishers jan tallent dandridge

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  • interviews with successful ezine publishers paul becker

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  • interview with an ezine marketing pro alexandria k brown

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  • interview with michael murray autoresponder basics

  • introduce to pluginnetproefit com marketing strategies that empower success course

  • introduction to autoresponders

  • is a home business right for you

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  • i want to do an ezine part 1 what is an ezine

  • i want to do an ezine part 2 how do i start

  • i want to do an ezine part 3 what is content

  • i want to do an ezine part 4 how do i promote

  • i want to do an ezine part 5 more promoting

  • johnny appleseed a lesson in sowing and reaping

  • joint ventures your path to success

  • joint venture 101 the quickest way to build your ebusiness

  • joint venture 101 the quickest way to build your ebusiness part 1

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  • mini persuaders six steps to successful classified ads

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  • my cybernet life story the life and trials of an internet junkie

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  • offline promotion 45 places your url should be seen or heard

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  • payment processing basics

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  • personal profile of the week bob osgoodby

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