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ANYONE FOR DARTS?
How many bull's-eyes are painted on your back? Actually, there are probably so many on you, they would have to cover your whole body, not just your back. What am I talking about? Targeting. It's important in business that you target the right...
How to be published in Ezines!
In this short article Jack Humphrey presents an easy way to get more of your articles published by big ezines.
How to get more articles featured in Ezines: A Power Linking Solution
Well, not EVERYTHING about how to do it, but one aspect to...
How Well Do You Know Your Prospects? Take this 10-Point Quiz to Find Out
It’s crucial to know your prospects if you want to market effectively to them. Take this quick quiz to see how well you know and understand your prospects. If you can't answer these questions, how can you be sure you are connecting with your...
Should I Publish My Own Ezine?
Should I Publish My Own Ezine? c 2002 By Ruth Duda
I have many subscribers email me and ask me questions about publishing their own ezine. Many would like to publish an ezine, but just aren't sure they can do it.
These are the top 5 questions...
Top 10 Ways to Promote Your Practice Using an E-mail Newsletter
If you publish an e-mail newsletter, or "e-zine," it's important to realize that it WON'T attract and keep subscribers without offering practical content. If you only drone on about how wonderful you and your services are, your readers won't stick...
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Go Offline and Increase Your Traffic
Having an online business entails neverending online promotion, but do not forget to promote offline as well. There are many ways to spread the word offline about your business. Try a few of these affordable and easy ideas. These ideas are simple, yet can bring your site many visitors.
Flyers - Design and print flyers right from your computer. Post them on bulletin boards at grocery stores, churches, malls, post offices, banks, etc. Use brightly colored paper to get people's attention. Make the message interesting enough so they want to visit your site.
WebDecals - Purchase a WebDecal for your car. Promote while running errands, shopping or wherever you have to go. They are easy to use and inexpensive.
Local Papers - Run your ads in local newspapers. You can usually get these at very reasonable rates. Ask your local paper if they would consider doing a story about your business. Local papers frequently do a write up for local business owners.
Business Cards - Always have business cards on hand. Stick one in your monthly bills when you mail them out, leave one on the table with the tip when you leave the restaurant, stick them on bulletin boards, leave one whenever the opportunity arises.
Letterheads - You should have
your url and logo on all printed materials that leave your home/office. Have your url stamped on all envelopes and letters and anything else you mail out.
Coupons - Print out coupons that offer discounts or freebies for anyone who visits your site from that coupon. Post these on bulletin boards, put them in all your outgoing mail, etc.
Freebies - Offer freebies from your site that have your url printed on them, such as ink pens, coffee mugs, matchbooks, calendars, etc. Lots of these items get seen by many people.
Find out more about offline promotion:
http://www.web-sitepromotion.com/offline.htm http://www.digital-women.com/unique.htm http://www.bjweb.com/mktg_guide6.htm
There are tons of ways to promote your online business offline. Expand on the ideas I have listed and really use your creative imagination. Bring more traffic to your site by going offline!
About the Author
Terri Seymour owns and operates MyOwnEzine.com MyOwnEzine.com is a website, ezine and service which provides the resources, tools, guidance and more to help you start, publish and promote your own ezine. You can contact Terri at mailto:ter02@newnorth.net Subscribe at mailto:subscribe@myownezine.com or visit http://www.myownezine.com for lots more info.
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