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10 Steps to Advertising Success
Millions of people marketing on the Internet try to grab the attention of all the rest daily. How does a beginner, a "newbie", if you will, figure out how to write an ad that pulls in responses? First, do we even want to write our own ads, what...
Gone Fishing ???
When I was young, my Dad used to take me fishing. It didn't take too many trips out on that little motor boat to learn that the ocean is a very BIG place. Even though I knew there were millions of fish swimming around, there was no guarantee that...
How To Create a Perpetual Traffic Generator
How To Create a Perpetual Traffic Generator by Michael Southon What runs through your mind when you hear that ezine articles will bring you masses of fr^e traffic, get you higher listings in the search engines, and raise your profile on the web? ...
How To Market Your Business With Email
Email marketing has become a favored method of reaching consumers among U.S. businesses. In a survey by the Direct Marketing Association, two-thirds of companies say their sales increased in 2001 because of email marketing, and sixty-three percent...
The 4 Active Marketing Ingredients That Could Make Or Break You
I don't know who to acknowledge for the following, but whoever it was sure said a mouthful. "There are only two ways to get to the top of a tree. One is to climb the tree. The other is to sit on an acorn and wait". Think about it for a minute and...
 
How To Get Thousands Of Dollars Worth Of Free Publicity  on Radio

Baseball great Reggie Jackson, who often got more
publicity than he wanted, once said, "The media are
like birds on a wire. When one flies, they all fly."

Everyone in the media monitors everyone else, because
NO ONE wants to miss anything or leave the impression
they're falling behind current events.

You can use that competitive spirit to build a free
publicity machine for yourself. Especially on radio.

How to get attention the first time requires a whole
separate article (I have one on our website), but
here's what you do to get producers and talk show hosts
to love you--and to invite you back often.

***Be available. When former HUD Secretary Henry
Cisneros was a San Antonio City Councilman, he could
always be found on short notice. When a guest canceled
at the last minute, many a frantic host breathed easier
when they saw Henry's beat up old Volkswagen pulling
into the station lot just before airtime. No wonder
Cisneros later became one of the most popular mayors in
San Antonio history.

***Speak Your Mind. Radio hosts LOVE guests who have
the courage to be controversial. "Dr. Laura" was
originally scheduled to be a one-time guest on an LA
radio station some years ago, but she was so engaging
and fearless, she got


invited back again and again. Of
course, now she has her own syndicated show.

***Use Your Imagination--and the vast resources of the
internet. Got a spaghetti dinner coming up at your
church that you want to plug on the air? Are you
wondering just how you give a spaghetti dinner some
radio "sex appeal?"

"Go to the internet," says veteran morning drive
personality Sonny Melendrez. "Look up spaghetti. Talk
about the history of spaghetti on the air. Keep your
tongue firmly planted in your cheek, and make up
whatever you want. Look up food jokes. Church jokes.
Put it to work for you in a fun way."

And don't worry, you'll get your chance to give
important details...date, time, place phone numbers,
etc...

Do these things and you'll be amazed how often you're
invited back...and how often you start getting
invitations from other stations. Remember what Reggie
Jackson said about "birds on a wire." Keep that in
mind, and you'll soar to new heights as a popular radio
guest.

About the Author

During his 31 year broadcasting career, George's
TV reports have appeared on ABC, NBC, CBS, ESPN.
George offers a free 7-day mini course to anyone who
subscribes to his free weekly ezine,. Register at
http://www.publicitygoldmine.com/ea

 

Ezine Article Submission - Submit Your Best Articles For Massive ...
EzineArticles.com allows ezine or email list publishers to upload or download free expert content that can be used within email newsletters or websites.
ezinearticles.com
 
The Ezine Directory
The Ezine Directory lists thousands of the best email newsletters available on the internet today. Search, browse, or add your ezine for free!
www.ezine-dir.com
 
e-zine-list: John Labovitz's e-zine-list
I also wrote "Five years and counting," a longer article for Art-bin about the history of e-zines and the e-zine-list. Finally, for the real Internet ...
www.meer.net
 
BME: Body Modification Ezine - The biggest and best online bod-mod ...
Comprehensive resource on piercing, tattoos, scarification, subincision, castration and all other forms of body modification.
www.bmezine.com
 
Ezine Publishers & Email Marketers Promote Their New Email ...
Submit Your Ezine To New-List For Massive Free Exposure - Grow Your Ezine - Ezine Marketing Made Easy By New-List.com.
new-list.com
 
Ezine - Wikipedia, the free encyclopedia
Ezines are typically tightly focused on a subject area. ... CULT OF THE DEAD COW claims to have published the first ezine, starting in 1984, with its ezine ...
en.wikipedia.org
 
News & Ezine Strategies For Email Newsletter Publishers ...
EmailUniverse, The E-mail List-Owner Resource Network is an excellent source for today's Email List Owners, Managers, and Editors.
emailuniverse.com
 
Best Ezines - Email Newsletter Peer Reviews & Ezine Awards For ...
Email Newsletter Publishing Award Site: Fellow Ezine Publishers Review The Best Email Newsletters.
www.bestezines.com
 
Ezine Directory
Home | Sign-up for your Free listing | Link to us Code | TOP 100 Ezines. CATEGORIES ... ezine directory. link exchange with us ...
www.ezinelisting.com
 
Browser based email list management, ezine hosting, and campaign ...
Browser based email list management, ezine hosting, and campaign software. Keep in constant contact with clients and potential customers.
www.ezinedirector.com
 
Splendid E-zine
Splendid: Daily music reviews, articles, interviews and more.
www.splendidezine.com
 
OS/2 e-Zine - The Best OS/2 Reading Anywhere!
Monthly magazine with reviews, articles, and discussion forums.
www.os2ezine.com
 
E-ZineZ - The Handbook of Ezine Publishing
An ezine directory, free ezine builder tool, ezine tutorials including everything you need to know to start publishing an ezine or email newsletter.
www.e-zinez.com
 
EzineUniversity - Free Online Training for Ezine Publishers
EzineUniversity provides provides information, tools and products for ezine publishers. Featuring EzineUniversity Journal, EZU Tutor and FREE online ...
www.ezineuniversity.com
 
Ezines
E-zines directory with categories of free ezines, newsletters, email magazines and online publications.
www.web-source.net
 
My Favorite Ezines - The Family Friendly Ezine and Email ...
The best family friendly ezine and email newsletter directory providing education - motivation - inspiration and marketing support.
www.myfavoriteezines.com
 
Tattoos.Com Ezine Front Page
Historical information from the tribal art of Borneo to the wood block prints of Japan. Alphabetical listing of studios around the world, events, ...
tattoos.com
 
Welcome To Ezine.Com!
Welcome To Ezine.Com! Welcome Page For Ezine.Com ezine online magazine electronic magazine zine e-zine ezines eziner ezining.
www.ezine.com
 
Ezine Information
What makes your ezine hot stuff? With literally thousands of ezines online ... We all have ezines that we love to read and learn from but that doesn't mean ...
www.dtguide.com
 
Asian American Movement Ezine
Asian American Movement Ezine is a radical and progressive zine on Asian American politics, art, history and culture.
www.aamovement.net
 
 

 
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  • how to properly use ezine advertising part one

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  • internet 101 hitch your wagon to a star for internet success

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  • is a home business right for you

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  • i want to do an ezine part 5 more promoting

  • johnny appleseed a lesson in sowing and reaping

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