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10 Cool Ways To Attract People To Your Web Site
1. Give people a free subscription to your e-zine. Almost everyone is publishing a e-zine nowadays so it's important to give something extra with the free subscription. You could offer a free gift or advertising when people subscribe. 2....
Creating Customer Value
The purpose of business is to create and retain a customer. Much has been written about customer orientation, customer relationship management (CRM), Customer Lifetime Value (CLV) metrics, Customer Centric organization models, customer...
Education Builds Credibility With Your Prospects
If you're in a sales position of any sort, or you're a customer or client of someone "selling" you, you know that the most common response to an objection or concern from a salesperson is to cut price. I know. I've been "in sales" since the age of...
Hey, Why Are You Recording My Name?
Which email are you more likely to read: one with your name on it or one without? Chances are, you will choose the former. Well, you are not alone. Statistics have shown that people are more than twice as likely to open and read an email that is...
Interviews With Successful Ezine Publishers - Eva Browne- Paterson
Evie Browne-Paterson is publisher of EvieB's New-Z, an ezine aimed at people with a business who want to promote it for free or at little cost. Subscribers are provided with Free marketing software, marketing ebooks, marketing articles, techie...
 
How To Properly Use Ezine Advertising - Part One

Just for the sake of avoiding an argument, let's just say that ezine
advertising is the best form of advertising on the Internet.

Now, let's move on to learning how to more properly make use of the
advertising available in ezines.

Essentially, and this holds true for all Internet marketing, you have two
options to choose from.

OPTION #1 -- Playing The Numbers

The Internet in general is a numbers game. So long as what you are
advertising is worth anything at all, there are going to be people
interested in it. One option you have is simply to get an effective ad
out to as many people as possible.

This option, while it's less time consuming, is also less targeted and
requires more subscriber views per response than using targeted ezine
advertising.

The best approach for this method is to take advantage of many of the
bulk ad buying programs being offered.

Subscriber/Ad Programs are low cost methods of getting your ad
exposed to dozens of ezines and hundreds of thousands of
subscribers. Some of the best of these include:

2 Bucks An Ad
http://hop.clickbank.net/hop.cgi?phage/paaads

2 Dollar Ads
http://hop.clickbank.net/?phage/dollarday

$10 for 20 Ads
http://hop.clickbank.net/?phage/CashGalore

Other programs exist that do not require you to subscribe to the
ezines your ad will be placed in, but still cover multiple ezines and
many thousands of subscribers. Examples include:

Ad Mistress $30 Column Ad available from any ezine participating in
the program. See http://www.webventurist.com for instance.

Ad Mark Ad Sheet also available in multiple ezines and claims to be
sent to over 2.5 million


readers. Try this one:
http://www.shopmystate.com/logon/12-09-01/index-2.html

The point of these programs being that your ad is immediately
presented to many thousands of subscribers at once.

The drawback to these programs is that you have little control over
which ezines your ads will be seen in, nor the timing of when your ad
runs. This could lead to your ad being featured in ezines of an entirely
different subject matter, and also makes ads that pertain to timed
events or schedules difficult to deal with.

Again, the whole point to this approach is simply pushing for the
largest numbers possible in hopes of achieving results.

OPTION #2 -- Targeting Your Advertising

While this approach takes more work, the idea is that since the
advertising is targeted it will achieve more response per subscriber
view and therefore be more cost effective.

The work involved in this approach lies in selecting the best ezines to
run your ad in. This involves searching out appropriate ezines,
researching ad rates and subscriber bases for those ezines, and talking
with the editors or advertising agents for the ezines in question.

Selecting ezines for advertising will be the focus of the next article in
this series due out next week at this time. Then we will cover the
subject in more detail and relate how best to get the job done.

About the Author

Joe Bingham, Editor of the NetPlay Newsletters
Subscribe to 1 of 3 Quality NetPlay Ezines, See which one fits you at:
http://www.netplaynewsletters.com
Need To Publish Your Own Ezine?
I'll Write It For You and Show You How to Make It Successful!
http://www.netplaynewsletters.com/publisher.html

 

Ezine Article Submission - Submit Your Best Articles For Massive ...
EzineArticles.com allows ezine or email list publishers to upload or download free expert content that can be used within email newsletters or websites.
ezinearticles.com
 
The Ezine Directory
The Ezine Directory lists thousands of the best email newsletters available on the internet today. Search, browse, or add your ezine for free!
www.ezine-dir.com
 
e-zine-list: John Labovitz's e-zine-list
I also wrote "Five years and counting," a longer article for Art-bin about the history of e-zines and the e-zine-list. Finally, for the real Internet ...
www.meer.net
 
BME: Body Modification Ezine - The biggest and best online bod-mod ...
Comprehensive resource on piercing, tattoos, scarification, subincision, castration and all other forms of body modification.
www.bmezine.com
 
Ezine Publishers & Email Marketers Promote Their New Email ...
Submit Your Ezine To New-List For Massive Free Exposure - Grow Your Ezine - Ezine Marketing Made Easy By New-List.com.
new-list.com
 
Ezine - Wikipedia, the free encyclopedia
Ezines are typically tightly focused on a subject area. ... CULT OF THE DEAD COW claims to have published the first ezine, starting in 1984, with its ezine ...
en.wikipedia.org
 
News & Ezine Strategies For Email Newsletter Publishers ...
EmailUniverse, The E-mail List-Owner Resource Network is an excellent source for today's Email List Owners, Managers, and Editors.
emailuniverse.com
 
Best Ezines - Email Newsletter Peer Reviews & Ezine Awards For ...
Email Newsletter Publishing Award Site: Fellow Ezine Publishers Review The Best Email Newsletters.
www.bestezines.com
 
Ezine Directory
Home | Sign-up for your Free listing | Link to us Code | TOP 100 Ezines. CATEGORIES ... ezine directory. link exchange with us ...
www.ezinelisting.com
 
Browser based email list management, ezine hosting, and campaign ...
Browser based email list management, ezine hosting, and campaign software. Keep in constant contact with clients and potential customers.
www.ezinedirector.com
 
Splendid E-zine
Splendid: Daily music reviews, articles, interviews and more.
www.splendidezine.com
 
OS/2 e-Zine - The Best OS/2 Reading Anywhere!
Monthly magazine with reviews, articles, and discussion forums.
www.os2ezine.com
 
E-ZineZ - The Handbook of Ezine Publishing
An ezine directory, free ezine builder tool, ezine tutorials including everything you need to know to start publishing an ezine or email newsletter.
www.e-zinez.com
 
EzineUniversity - Free Online Training for Ezine Publishers
EzineUniversity provides provides information, tools and products for ezine publishers. Featuring EzineUniversity Journal, EZU Tutor and FREE online ...
www.ezineuniversity.com
 
Ezines
E-zines directory with categories of free ezines, newsletters, email magazines and online publications.
www.web-source.net
 
My Favorite Ezines - The Family Friendly Ezine and Email ...
The best family friendly ezine and email newsletter directory providing education - motivation - inspiration and marketing support.
www.myfavoriteezines.com
 
Tattoos.Com Ezine Front Page
Historical information from the tribal art of Borneo to the wood block prints of Japan. Alphabetical listing of studios around the world, events, ...
tattoos.com
 
Welcome To Ezine.Com!
Welcome To Ezine.Com! Welcome Page For Ezine.Com ezine online magazine electronic magazine zine e-zine ezines eziner ezining.
www.ezine.com
 
Ezine Information
What makes your ezine hot stuff? With literally thousands of ezines online ... We all have ezines that we love to read and learn from but that doesn't mean ...
www.dtguide.com
 
Asian American Movement Ezine
Asian American Movement Ezine is a radical and progressive zine on Asian American politics, art, history and culture.
www.aamovement.net
 
 

 
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  • how to properly use ezine advertising part one

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  • internet 101 hitch your wagon to a star for internet success

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  • i want to do an ezine part 5 more promoting

  • johnny appleseed a lesson in sowing and reaping

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