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Please Unsubscribe Me
PLEASE UNSUBSCRIBE ME By Luther Powell
"Unsubscribe me" "Please remove my name from your list" "It is not what I wanted, take me off" "I didn't subscribe to this, remove me" "I'm not interested in an old man's tales. Take me off your list." "I don't have time to read all of this email."
These are some of the messages I received from those who want to unsubscribe. These are the nice ones. I have not listed the "nasty" ones. They are messages that no publisher wants to see. We work hard to get new subscribers, and then we shutter when we receive a message from one asking to be remove.
Why does one unsubscribe? There are many reasons. It may be they do not like the newsletter. If so, they have the right to be removed from the mailing list. I learned long ago that you cannot please everyone. I am sure it is not because there is anything offensive in it. However, one unsubscriber informed me that she was a woman and did not want to read a man's point of view. Perhaps, that was offensive to her.
A few have complained about there being too many ads. I agree with them, but what am I to do? Free ads are offered in order to get new subscribers. They are the life blood of a newsletter. Try publishing one without free ads and let me know how successful you are. If I could publish a newsletter without offering free ads, I would gladly do so, but it would soon fail. I try to overcome the dislike of free ads by publishing a part 2 each week, containing free subscriber ads. However, I made one BIG mistake this past week. I imported 132 new subscribers into my mail server and two hours later sent them part 2 without sending part 1 first. I know you don't have to guess what happened. I received 41 unsubscribe notices within 12 hours. I am still wringing my hands over that error. I learned a good lesson. I WILL NEVER DO THAT AGAIN!!
It would be wonderful if we could publish a newsletter like the offline publishers do. Fifty-two issues a year for an annual fee. I don't think we would have many
subscribers online if we charged a subscription fee, e.g., $12.00 annually. I would have to stop publishing in about two weeks.
How about those who say they do not have enough time to read the newsletter? I can understand those who work at a 9 to 5 job and have evening chores to do. But, why did they subscribe in the first place. Oh well, the customer is always right, and subscribers are my customers. Don't ever forget that. I am afraid that some of those who publish ezines and/or newsletters have lost sight of that fact.
Some have sent some "nasty" emails when they unsubscribe. I will not repeat them here. But, why do they take it out on an old man? Is it because I am almost bald? Or because I have to wear false teeth? One went as far as using profanity! However, that doesn't bother me. I spent five years in the Marine Corps during WWII, and you can't use any profanity that I haven't heard. I just feel sorry for them and I pray for them. That is what my Lord taught me to do. I just say "Forgive us of all our trespasses, as we forgive those who trespass against us."
What can I do about all of this? Nothing! I simply write each one and tell them I am sorry to lose them and I will be happy to have them join our newsletter family again. You cannot do anything else. And I assure you that this pays off in the long run. I have had one unsubscriber come back after receiving my farewell message. That subscriber will be a loyal one and stay with me. I can count on that.
So, if you publish a newsletter or ezine, you are going to get unsubscribe notices. Just write them a nice letter and say to yourself, "NEXT!" _______________________
Article written by Luther Powell Webmaster: http://www.papalou.net Home of low cost ads to 7500 subscribers Subscribe at: Papalou@bellsouth.net?subject=Subscribe http://www.Papalou.net
About the Author
Luther Powell is a 79-year old disabled retired educator and minister. He publishes Papalou's "A Poor Man's Newsletter" with over 7500 double opt-in subscribers.
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Ezine Article Submission - Submit Your Best Articles For Massive ... |
EzineArticles.com allows ezine or email list publishers to upload or download free expert content that can be used within email newsletters or websites. |
ezinearticles.com |
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The Ezine Directory |
The Ezine Directory lists thousands of the best email newsletters available on the internet today. Search, browse, or add your ezine for free! |
www.ezine-dir.com |
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e-zine-list: John Labovitz's e-zine-list |
I also wrote "Five years and counting," a longer article for Art-bin about the history of e-zines and the e-zine-list. Finally, for the real Internet ... |
www.meer.net |
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BME: Body Modification Ezine - The biggest and best online bod-mod ... |
Comprehensive resource on piercing, tattoos, scarification, subincision, castration and all other forms of body modification. |
www.bmezine.com |
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Ezine Publishers & Email Marketers Promote Their New Email ... |
Submit Your Ezine To New-List For Massive Free Exposure - Grow Your Ezine - Ezine Marketing Made Easy By New-List.com. |
new-list.com |
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Ezine - Wikipedia, the free encyclopedia |
Ezines are typically tightly focused on a subject area. ... CULT OF THE DEAD COW claims to have published the first ezine, starting in 1984, with its ezine ... |
en.wikipedia.org |
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News & Ezine Strategies For Email Newsletter Publishers ... |
EmailUniverse, The E-mail List-Owner Resource Network is an excellent source for today's Email List Owners, Managers, and Editors. |
emailuniverse.com |
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Best Ezines - Email Newsletter Peer Reviews & Ezine Awards For ... |
Email Newsletter Publishing Award Site: Fellow Ezine Publishers Review The Best Email Newsletters. |
www.bestezines.com |
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Ezine Directory |
Home | Sign-up for your Free listing | Link to us Code | TOP 100 Ezines. CATEGORIES ... ezine directory. link exchange with us ... |
www.ezinelisting.com |
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Browser based email list management, ezine hosting, and campaign ... |
Browser based email list management, ezine hosting, and campaign software. Keep in constant contact with clients and potential customers. |
www.ezinedirector.com |
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Splendid E-zine |
Splendid: Daily music reviews, articles, interviews and more. |
www.splendidezine.com |
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OS/2 e-Zine - The Best OS/2 Reading Anywhere! |
Monthly magazine with reviews, articles, and discussion forums. |
www.os2ezine.com |
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E-ZineZ - The Handbook of Ezine Publishing |
An ezine directory, free ezine builder tool, ezine tutorials including everything you need to know to start publishing an ezine or email newsletter. |
www.e-zinez.com |
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EzineUniversity - Free Online Training for Ezine Publishers |
EzineUniversity provides provides information, tools and products for ezine publishers. Featuring EzineUniversity Journal, EZU Tutor and FREE online ... |
www.ezineuniversity.com |
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Ezines |
E-zines directory with categories of free ezines, newsletters, email magazines and online publications. |
www.web-source.net |
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My Favorite Ezines - The Family Friendly Ezine and Email ... |
The best family friendly ezine and email newsletter directory providing education - motivation - inspiration and marketing support. |
www.myfavoriteezines.com |
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Tattoos.Com Ezine Front Page |
Historical information from the tribal art of Borneo to the wood block prints of Japan. Alphabetical listing of studios around the world, events, ... |
tattoos.com |
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Welcome To Ezine.Com! |
Welcome To Ezine.Com! Welcome Page For Ezine.Com ezine online magazine electronic magazine zine e-zine ezines eziner ezining. |
www.ezine.com |
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Ezine Information |
What makes your ezine hot stuff? With literally thousands of ezines online ... We all have ezines that we love to read and learn from but that doesn't mean ... |
www.dtguide.com |
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Asian American Movement Ezine |
Asian American Movement Ezine is a radical and progressive zine on Asian American politics, art, history and culture. |
www.aamovement.net |
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