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7 Ways to Self-Promote Within Your E-zine
We all know that an e-zine won't attract and keep subscribers without offering insightful, practical content. If you only drone on and on about how wonderful you and your services/ products are, your readers won't stick around for long. But let's...
Basic Formatting Rules for Building a Successful Ezine - Part 2
Just as in life, there are three tiers of wealth in the ezine industry. There is the lower class who have fewer than 500 subscribers. Then there is the middle class with 501 to 100,000 subscribers. And finally, there is the upper class who have...
Email Courses For Success
As the eBook market has become ever so saturated with much useless material, the use of email courses is on the rise. It is fast becoming one of the most cost efficient ways to advertise. Let's take a look at what is required to be successful...
How To Use PR To Build Your Business
Everyone knows the value of free publicity. And given the opportunity, most businesses would jump at the chance to have a news article written about them, or to be covered by TV and radio stations. But the chances of those stories coming to you on...
Your Platform...and Why it Can Make or Break Your Business
Your mission, if you choose to accept it, is to take your work into the world and share it with others. But unless you can reach those all-important others, your mission is bound to be a dud. But fear not. That’s why I’ve created this website and...
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Reward Your Customers
The formula for success for any business is to get your customers to make repeat purchases. There are a number of factors involved for getting repeat customers: pricing, quality of products and services, excellent customer service etc. One of the best ways is to reward your customers for their repeat purchases. Here are three effective customer reward programs you could implement:
Number Of Purchases
This program is based on the number of purchases made by any customer. You could give away a f.ree product or service to any customer that makes ten or more purchases. To make the program more effective you could require a set time period that all ten purchases must be made by.
Dollar Amount
You can require a certain dollar amount be spent before the customer receives a reward. Tell customers if they spend over $50 in one month at your web site they get a 50% discount on their next purchase. You could also just reward one customer who spends the most every month with a bigger reward like a v.acation.
Points System
Reward customers a point for every one-dollar they spend. Lets say customers can get a f.ree computer for 300 points. That means customers will spend
$300 dollars on your products and services to get enough points to get the f.ree computer. To push slower selling products or services just o.ffer more points per dollar spent for those particular items.
The kind of rewards you give should depend on what your business can afford. Cheaper rewards could be gift certificates, coupons, clothes, or movie passes. Expensive rewards could be jewelry, vacations, bed and breakfast gift certificates, electronics or computer equipment.
You may want to invest in a good database program to keep track of your rewards program. I also recommend contacting a legal professional for advice, set-up and the structure of your rewards program. I hope these ideas I've given you help make your business more successful.
Quote of the Day:
"All adverse and depressing influences can be overcome, not by fighting, by by rising above them." -- Charles Caleb Colton
About the Author
Eugenijus Sakalauskas is an established ezine publisher and direct marketer who specializes in developing new ideas and methods on Website Marketing & Home Business Secrets Get FREE infomailto:pluginnetproefit@getresponse.com Support:support@pluginnetproefit.com
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