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4 Strategies That Will Help You Develop An Effective Action Plan
1. Your goal Planning a career move is much like mapping your route for a road trip. If you don't know where you are going, you can't decide how to get there, but if you do know where you are going, you'll get there faster. Goals like "Go back to...
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Secrets To Successful Newsletter and Ezine Ads!

If you have been attempting to do business online
then more than likely you have tried free ad sites,
banner exchange programs or perhaps even spam.

Spam, of course, is a big no-no but all other forms
of online advertising will bring various degrees of
success.

However, the very best form of online advertising
is Ezine and Newsletter Advertising.

Why?

Because Ezines and Newsletters are read by people
that have requested to receive those publications.

Those people read those ezines and newsletters
because they are about a subject that is important to them.

A review of newsletter and ezine directories will yield
a wealth of online publications that will cover just
about every conceivable subject.

No matter what your product or service, you are bound
to find an online publication that already has subscribers
who will fit your niche or target audience.

Here are just a few of those directories that all together
house several tens of thousands of online publications:

The Newsletter Access Searchable Directory
Houses over 5000 Newsletters
http://www.newsletteraccess.com/

Newsletter Directory
Houses almost 2000 newsletters
http://www.newsletter-directory.com/

Ezine-Directory - Email Newsletter Directory
Houses approximately 8000 publications
http://ezine-universe.com/

EzinesPlus - Ezine and Newsletter Directory
Has over 500 publications listed
http://ezinesplus.com/links/

EzineHub - The Newsletter Directory & Search Engine
Houses approximately 2000 publications
http://www.ezinehub.com/

John Labovitz's Ezine List
No longer maintained but still houses over 4000 publications
http://www.meer.net/~johnl/e-zine-list/

List Tool
Has about 1000 publications listed
http://listtool.com/

You can find even more by doing a keyword search
at your favorite Search Engine or Directory.

When you get ready to run your ad in any online
publication, you can significantly improve your
rate of return if you incorporate some of the
following principles in your ad copy:

1. Target Your Audience.

You will not have much success selling air conditioners
to Eskimos. Find Ezines and Newsletters that are read
by people who would be most interested in your product
or services. Those publications have your niche or target
audience.

2. Track Your Ads.

Tracking ads is not important if


you are only running
one ad copy in one publication.

However, it becomes essential if you are running two
different ads for the same product or service and those
two ads are running in several different publications.

If you do not track your ads, you will not know which
publication or which ad copy is pulling in the greatest
results.

Don't know how to track your online ads?

Send a blank email to our Auto-Responder to learn
some easy techniques to track your online advertising:
mailto:track_ads@emailexchange.org

3. Multiple Ad Exposures.

Do NOT expect much response if you only run your
ad copy one time. Research and my own personal
experience shows that running your ad copy on the
Internet at least 8 times will bring you the greatest returns.

Email the publisher that you plan to use about discounts
on their ad prices when you run your ad copy multiple times.
Most will give you a good discount rate.

4. ALWAYS Include An Email Contact.

My experience is that your ad response rate will increase
by as much as 50% if you simply include an email contact
address in your ad copy.

Also include your URL in the ad copy but adding your email
address gives those responding to your ad the option of using
what works best for them.

Besides, you can not follow-up with visitors to your web site
but you can with those that request your information by email.

5. Stress Your Benefits.

Forget about describing your product or service. Instead,
stress what your product or service will do for your prospects.

Will it save them money? Save them time? Make their life easier?

Benefits will sell your product or service.

Offer something free in your ad copy. It'll often tip
the balance between a response and no response.

6. Keep Your Ad Short.

Your ad copy should inform, entice, tease or make your
prospects curious for more information. The shorter your
ad copy, the more likely it will get read and responded.

Follow these few tips and your ezine and newsletter ads
Will bring you successful results and good response.

About the Author

A.T. Rendon is an entrepreneur and published writer.
Subscribe to FREE Business Classifieds Newsletter
& receive FREE online access to our Password
Protected "FREE Submit To Over 2.7 MILLION FREE
Ad Sites!" mailto:subscribe_fbcn9@emailexchange.org
Visit us at: http://emailexchange.org/?Articles

 

Ezine Article Submission - Submit Your Best Articles For Massive ...
EzineArticles.com allows ezine or email list publishers to upload or download free expert content that can be used within email newsletters or websites.
ezinearticles.com
 
The Ezine Directory
The Ezine Directory lists thousands of the best email newsletters available on the internet today. Search, browse, or add your ezine for free!
www.ezine-dir.com
 
e-zine-list: John Labovitz's e-zine-list
I also wrote "Five years and counting," a longer article for Art-bin about the history of e-zines and the e-zine-list. Finally, for the real Internet ...
www.meer.net
 
BME: Body Modification Ezine - The biggest and best online bod-mod ...
Comprehensive resource on piercing, tattoos, scarification, subincision, castration and all other forms of body modification.
www.bmezine.com
 
Ezine Publishers & Email Marketers Promote Their New Email ...
Submit Your Ezine To New-List For Massive Free Exposure - Grow Your Ezine - Ezine Marketing Made Easy By New-List.com.
new-list.com
 
Ezine - Wikipedia, the free encyclopedia
Ezines are typically tightly focused on a subject area. ... CULT OF THE DEAD COW claims to have published the first ezine, starting in 1984, with its ezine ...
en.wikipedia.org
 
News & Ezine Strategies For Email Newsletter Publishers ...
EmailUniverse, The E-mail List-Owner Resource Network is an excellent source for today's Email List Owners, Managers, and Editors.
emailuniverse.com
 
Best Ezines - Email Newsletter Peer Reviews & Ezine Awards For ...
Email Newsletter Publishing Award Site: Fellow Ezine Publishers Review The Best Email Newsletters.
www.bestezines.com
 
Ezine Directory
Home | Sign-up for your Free listing | Link to us Code | TOP 100 Ezines. CATEGORIES ... ezine directory. link exchange with us ...
www.ezinelisting.com
 
Browser based email list management, ezine hosting, and campaign ...
Browser based email list management, ezine hosting, and campaign software. Keep in constant contact with clients and potential customers.
www.ezinedirector.com
 
Splendid E-zine
Splendid: Daily music reviews, articles, interviews and more.
www.splendidezine.com
 
OS/2 e-Zine - The Best OS/2 Reading Anywhere!
Monthly magazine with reviews, articles, and discussion forums.
www.os2ezine.com
 
E-ZineZ - The Handbook of Ezine Publishing
An ezine directory, free ezine builder tool, ezine tutorials including everything you need to know to start publishing an ezine or email newsletter.
www.e-zinez.com
 
EzineUniversity - Free Online Training for Ezine Publishers
EzineUniversity provides provides information, tools and products for ezine publishers. Featuring EzineUniversity Journal, EZU Tutor and FREE online ...
www.ezineuniversity.com
 
Ezines
E-zines directory with categories of free ezines, newsletters, email magazines and online publications.
www.web-source.net
 
My Favorite Ezines - The Family Friendly Ezine and Email ...
The best family friendly ezine and email newsletter directory providing education - motivation - inspiration and marketing support.
www.myfavoriteezines.com
 
Tattoos.Com Ezine Front Page
Historical information from the tribal art of Borneo to the wood block prints of Japan. Alphabetical listing of studios around the world, events, ...
tattoos.com
 
Welcome To Ezine.Com!
Welcome To Ezine.Com! Welcome Page For Ezine.Com ezine online magazine electronic magazine zine e-zine ezines eziner ezining.
www.ezine.com
 
Ezine Information
What makes your ezine hot stuff? With literally thousands of ezines online ... We all have ezines that we love to read and learn from but that doesn't mean ...
www.dtguide.com
 
Asian American Movement Ezine
Asian American Movement Ezine is a radical and progressive zine on Asian American politics, art, history and culture.
www.aamovement.net
 
 

 
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  • how to profit when your product isnt selling

  • how to promote your business a 10 step guide for beginners

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  • how to properly use ezine advertising conclusion

  • how to properly use ezine advertising part one

  • how to properly use ezine advertising part three

  • how to properly use ezine advertising part two

  • how to publish your own highly demand ezine

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  • how to use your google api key as your secret weapon part two

  • how to write and craft your online classified ads

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  • hunting for niches

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  • importance of marketing offline

  • improve email deliverability 15 tips for successful email marketing

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  • index

  • industry pro interview insider secrets to building your pr campaign

  • industry pro interview marketing beyond the basics

  • inner directed marketing a new way to prosper in tough times

  • insights to advertising

  • insurance and financial services sales tactics

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  • internet 101 hitch your wagon to a star for internet success

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  • internet marketing avoid blind sheep mentality

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  • internet marketing in the future

  • internet marketing is confusing isnt it

  • internet marketing i dont know everything neither do you

  • internet marketing or whats that you say

  • internet marketing requires lots of patience

  • internet marketing strategy the advertising co op

  • internet marketing success requires a business plan part ii

  • internet marketing success the easy way

  • internet promotion ezines

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  • interviews one of the easiest products to create

  • interviews with successful ezine publishers david geer

  • interviews with successful ezine publishers eva browne paterson

  • interviews with successful ezine publishers james mcewen

  • interviews with successful ezine publishers jan tallent dandridge

  • interviews with successful ezine publishers jan wallen

  • interviews with successful ezine publishers pamela geiss

  • interviews with successful ezine publishers paul becker

  • interviews with successful ezine publishers renee kennedy

  • interviews with successful ezine publishers thomas olin

  • interviews with well known ezine writers 3 shelley lowery

  • interview with an ezine marketing pro alexandria k brown

  • interview with ezine publisher terry telford

  • interview with michael murray autoresponder basics

  • introduce to pluginnetproefit com marketing strategies that empower success course

  • introduction to autoresponders

  • is a home business right for you

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  • ive got an article to submit now what do i do with it 6 tips

  • i dont want to publish my own ezine thats my final answer

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  • i want to do an ezine part 1 what is an ezine

  • i want to do an ezine part 2 how do i start

  • i want to do an ezine part 3 what is content

  • i want to do an ezine part 4 how do i promote

  • i want to do an ezine part 5 more promoting

  • johnny appleseed a lesson in sowing and reaping

  • joint ventures your path to success

  • joint venture 101 the quickest way to build your ebusiness

  • joint venture 101 the quickest way to build your ebusiness part 1

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  • know these five audiences to write a top selling book

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  • marketing a professional practice free by writing

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  • marketing basics gather it all up

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  • mini persuaders six steps to successful classified ads

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  • most commonly asked questions about ezine publishing

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  • my cybernet life story the life and trials of an internet junkie

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  • newbies guide to writing and submitting ezine articles

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  • nine power words to punch up your ads

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  • offline marketing part 1 drawings

  • offline promotion 45 places your url should be seen or heard

  • offline promotion matters too

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  • on your honor 3 steps to building the e trust factor

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  • opt in email and ezine advertising still more effective than rss blogs and ppc

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  • part 1 easy steps to creating your very own ezine

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  • payment processing basics

  • pay per click fraud exposed

  • pay per click search engines get the most bang for your buck

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  • personal profile of the week bob osgoodby

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  • politicians are like car sales people

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  • postcards with an edge 7 ways to use postcards in your marketing campaign

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