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"Don't Bore Me! Give Your Ezine "Personality"!
All right, I confess. I'm an ezine junkie. I love 'em. All shapes, all sizes; I subscribe to hundreds. You might say I'm an addict. Anyway, as I scan the subject line of my precious beauties when they hit my inbox, there are only certain ones I'm...
Mini-Persuaders --- Six Steps To Successful Classified Ads
*Article Use Guidelines* Use in opt-in publications, or on Web sites, but please include the resource box. Please send me a copy, if possible. Many thanks. ** Summary: In spite of their size, classifieds pack a powerful advertising punch....
The Seller’s Creed
I will not make sales. I will make Customers. I will target the heart of my Customer. Never their wallet. My Customer is the lifeblood of my business. Though I may sell my Customers what they want, I will deliver what they need and make their...
Will You Remember 2001
Has this been a year you will remember? The last couple of weeks, I have asked this question of many. Every answer was yes. My next question was - Reasons? If you are one of the majority, the answer is September 11. I certainly see the...
You've Got to Have Content!
Ezine publishing is an essential element of your online business. Ezines allow you to keep in touch with your prospective customers and to build a relationship of trust and respect with your readers. Building this relationship is very important to...
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Supplementing Spiders
We, as webmasters or website owners, are always looking for ways to supplement the search engine spiders. I call it 'supplementing spiders'.
What we are trying to do is encourage these 'spiders' to come feed on the keywords and 'content' of our websites, in hopes of getting a higher positioning in the search page ranking. It is like trying to put your head above the crowd and be noticed.
The experiment began with a new site that has been online a little more than a month [from the time of this writing]. What was decided was to create the best atmosphere for attracting Googlebot. A plan would be needed to attract Google and save the time, effort and outlay of cash for a Yahoo! listing. Google was also needed to build a page rank. Starting from zero we had to have a game plan.
The conclusion was reached that the time spent now would pay off ten-fold down the road. The new site is a free cross content article directory for websites, ezines and a learning portal. Keyword
search was preformed on every search term imaginable. Every site that could be found that remotely related to articles and article directories was reviewed. Some of these sites were exclusive to articles while some only had a directory of articles on site in a subdirectory. What they had in common was that all had a front page or top 10 ranking in Google and/or Yahoo! for 'articles'. Note: there were also 417,000,000 other sites listed for "articles" that were indexed that have never seen the fringes of the front page much less the top 100. With that goal set, our task lay before us. The plan follows:
1.] A decision made on the look and feel of the site. This is important not for the spiders [Google
About the Author
Judy Webb is editor and Webmaster of http://www.thewebbpage.com. She is the author of several articles relating to Internet marketing and promotion. She can be contacted at here. This article can be reprinted or published as long as this resource box remains attached.
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| Welcome To Ezine.Com! |
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| Ezine Information |
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