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Surfing For Success

Do start page and surfing type programs work?
The key question here is, what are you trying
to accomplish?

If you are using them to try and make sales,
the results can be quite discouraging. If
you are using them to sign up new subscribers
for your ezine or newsletter, your results can
actually be surprisingly good.

Most people who are surfing for hits, are
not interested in buying anything. Their main
purpose is to create more hits for their own
website.

So this being the case, how does one grab their
attention? You have to make them an offer that
can benefit them. I'm not talking about giving
them a 50% discount on your best product. Give
them something with no strings attached, except
to give you their email address.

Some things that work well are free ebooks,
free marketing courses or anything else that
might benefit the surfer.

There are different approaches to making these
offers. You can take the visitor straight to a
page on your site that offers free ebooks or
marketing courses and get the email address in
exchange.

That method can produce quite well but I like
to give them more than one chance to sign up.

Send them to the page on your website that
provides good quality information. This page,
like every page on your site, should give them
the opportunity to sign up for your ezine,
newsletter or whatever it is you provide.

I personally use a marketing resource links
page. It provides information. It is a site
that can be useful over and over, so they may
want to bookmark it. It is not a page trying



to sell them on anything, just a helpful page.

Here is the page I use quite often for this
purpose. You can get an idea of what I mean.

http://www.moneyforhire.com/marketingresources

This will not only give you a chance at getting
an email address but might get a return visitor
as well.

You can get a second chance by putting an exit
pop-up on this page. I know, you hate them and
supposedly everyone else hates them. The fact is,
using a pop-up in the right manner, can be one of
the most important marketing moves you make.

People's irritation with pop-ups comes from sites
that use multiple pop-ups and sites trying to
cram a sale down your throat.

Give something away. You will be amazed at the
people who suddenly start checking out your
pop-ups. Offer a free ebook or marketing course
in exchange for signing up for your newsletter
or ezine.

Using this method for your start page and surfing
programs, can provide you with a number of future
customers.

If used correctly, these programs can be quite
beneficial. Like anything else, used incorrectly,
they are a waste of time.

That couple of minutes it takes to sign up for
a hundred hits, can be well worth it when you
use them correctly.

About the Author

Raymond Johnston Jr is the publisher of Money For Hire Ezine. Find the latest marketing trends, newest traffic
programs and get free marketing courses. Subscribe by sending an email to mailto:moneyforhire@rapidreply.net
Get "The Road To Advertising Success" free by sending an email to: mailto:advertisingsuccess@rapidreply.net

 

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The Ezine Directory lists thousands of the best email newsletters available on the internet today. Search, browse, or add your ezine for free!
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e-zine-list: John Labovitz's e-zine-list
I also wrote "Five years and counting," a longer article for Art-bin about the history of e-zines and the e-zine-list. Finally, for the real Internet ...
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Comprehensive resource on piercing, tattoos, scarification, subincision, castration and all other forms of body modification.
www.bmezine.com
 
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Submit Your Ezine To New-List For Massive Free Exposure - Grow Your Ezine - Ezine Marketing Made Easy By New-List.com.
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Ezines are typically tightly focused on a subject area. ... CULT OF THE DEAD COW claims to have published the first ezine, starting in 1984, with its ezine ...
en.wikipedia.org
 
News & Ezine Strategies For Email Newsletter Publishers ...
EmailUniverse, The E-mail List-Owner Resource Network is an excellent source for today's Email List Owners, Managers, and Editors.
emailuniverse.com
 
Best Ezines - Email Newsletter Peer Reviews & Ezine Awards For ...
Email Newsletter Publishing Award Site: Fellow Ezine Publishers Review The Best Email Newsletters.
www.bestezines.com
 
Ezine Directory
Home | Sign-up for your Free listing | Link to us Code | TOP 100 Ezines. CATEGORIES ... ezine directory. link exchange with us ...
www.ezinelisting.com
 
Browser based email list management, ezine hosting, and campaign ...
Browser based email list management, ezine hosting, and campaign software. Keep in constant contact with clients and potential customers.
www.ezinedirector.com
 
Splendid E-zine
Splendid: Daily music reviews, articles, interviews and more.
www.splendidezine.com
 
OS/2 e-Zine - The Best OS/2 Reading Anywhere!
Monthly magazine with reviews, articles, and discussion forums.
www.os2ezine.com
 
E-ZineZ - The Handbook of Ezine Publishing
An ezine directory, free ezine builder tool, ezine tutorials including everything you need to know to start publishing an ezine or email newsletter.
www.e-zinez.com
 
EzineUniversity - Free Online Training for Ezine Publishers
EzineUniversity provides provides information, tools and products for ezine publishers. Featuring EzineUniversity Journal, EZU Tutor and FREE online ...
www.ezineuniversity.com
 
Ezines
E-zines directory with categories of free ezines, newsletters, email magazines and online publications.
www.web-source.net
 
My Favorite Ezines - The Family Friendly Ezine and Email ...
The best family friendly ezine and email newsletter directory providing education - motivation - inspiration and marketing support.
www.myfavoriteezines.com
 
Tattoos.Com Ezine Front Page
Historical information from the tribal art of Borneo to the wood block prints of Japan. Alphabetical listing of studios around the world, events, ...
tattoos.com
 
Welcome To Ezine.Com!
Welcome To Ezine.Com! Welcome Page For Ezine.Com ezine online magazine electronic magazine zine e-zine ezines eziner ezining.
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Asian American Movement Ezine
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www.aamovement.net
 
 

 
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  • how to properly use ezine advertising conclusion

  • how to properly use ezine advertising part one

  • how to properly use ezine advertising part three

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  • industry pro interview insider secrets to building your pr campaign

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  • inner directed marketing a new way to prosper in tough times

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  • internet 101 hitch your wagon to a star for internet success

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  • internet marketing success requires a business plan part ii

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  • interviews one of the easiest products to create

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  • interview with michael murray autoresponder basics

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  • introduction to autoresponders

  • is a home business right for you

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  • i want to do an ezine part 3 what is content

  • i want to do an ezine part 4 how do i promote

  • i want to do an ezine part 5 more promoting

  • johnny appleseed a lesson in sowing and reaping

  • joint ventures your path to success

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