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6 Ways to Pump Up Your Website Traffic
No matter what you sell or are trying to promote online, you want traffic. And you want to turn that traffic into sales. To turn your website and other online activities into a powerful traffic and sales generating system, the simple fact is you...
Beware Of The Silent Ezine Killer!
Beware Of The Silent Ezine Killer! © 2002 Jason Potash Ezines are everywhere. They're free and readily available. And the fact is, most of your ezine subscribers also subscribe to dozens of other ezines. The sad part is, sometimes "free" comes at...
Getting Off the Advertising and Sales Rollercoaster
GETTING OFF THE ADVERTISING AND S/ALES ROLLERCOASTER By Charlie Cook Seeing the results of advertising your business can be like watching a roller coaster. The day you run your ad you see a flurry of activity; your ph0ne starts ringing, your web...
The Best FREE Marketing Technique On The Web: An Exclusive Interview With Michael Southon
The Best FREE Marketing Technique On The Web: An Exclusive Interview With Michael Southon Copyright © 2002 Joshua Rose Are you searching for a free dynamic traffic and sales building technique? Well, the crucially important benefits of writing...
Why Internet Marketing Resembles Frogs
If there is one thing I love about Internet marketing, it's the challenge. No, I don't mean the challenge of making money, although that's fun, too. I'm talking about little challenges we all throw up to each other. I mean, let's face it. Any...
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Top 10 Tips to Promote Your Books Through Flyers
A good, inexpensive way to promote your books is a flyer. What makes one flyer so much better than another? Use these tips to make yours stand out from the crowd.
1. Include your front cover. People want to see what your book looks like. Color is great, but not necessary. Make sure your colored book cover copies well in black and white. It's far cheaper to print in black and white.
2. Hook your prospective buyers in the top line. For instance, read about SEX as it really is! Give your audience a reason to buy--Show those benefits!
3. Include some juicy excerpts. Buyers want to see a sample of your writing.
4. Include your picture with a brief biography near it. People want to see what the author looks like. Place it on the right side if possible.
5. Add praise from others. This is the most important way to market. The praise doesn't have to be from famous people. One author added a testimonial from a convict!
6. Put ordering information on a coupon at the flyer's bottom. Include ISBN number, Web site URL, and
discount information.
7. Make it easy to buy. Say you accept credit cards, checks or money orders. Include your 800 number.
8. Give your buyers all the ways to stay in touch with you-street address, e-mail, Web Site, local phone and fax number, and 800 number.
9. Carry at least 25 flyers with you in a folder. Give one to every person you meet. Remember the "law of seven." After seven exposures, you have a buyer!
10. Use the backside of the flyer. Multiply buying results with more testimonials on the back. Include a longer excerpt from your book.
Your flyer is an extension of your book, and one of the least expensive ways to market with print. Print hundreds, even thousands so your book buying public can easily purchase your book.
About the Author
Judy Cullins: author, publisher, book coach _Ten Non-techie Ways to Market Your Book Online_ _Write Your eBook or Other Short Book-Fast!_ http://www.bookcoaching.com/products.shtml Subscribe to FREE ezine "The Book Coach Says..." Email: Judy@bookcoaching.com
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Welcome To Ezine.Com! Welcome Page For Ezine.Com ezine online magazine electronic magazine zine e-zine ezines eziner ezining. |
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Ezine Information |
What makes your ezine hot stuff? With literally thousands of ezines online ... We all have ezines that we love to read and learn from but that doesn't mean ... |
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Asian American Movement Ezine |
Asian American Movement Ezine is a radical and progressive zine on Asian American politics, art, history and culture. |
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